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.Zohran Kwame Mamdani's video team relies on improvisation more than you might think. Mayor Zohran Kwame Mamdani's Director of Video, Donald Borenstein, spoke to a crowd at #SocialMediaWeek about how he and his team approach social video shoots and why it's important to lean into the "imperfections"
ADWEEK68,643 görüntüleme • 20 gün önce

On Prema, Fujii Kaze draws inspiration from American pop music, with much of the album sung in English. We asked the Japanese musician what led to the decision to lean into Western influences and to expand further into the U.S. market at this year’s Coachella. Fujii Kaze Staff
ADWEEK77,502 görüntüleme • 1 ay önce

BTS performing SWIM for the first time in NYC with Spotify at SWIMSIDE. 💜BTS_official 방탄소년단
ADWEEK47,291 görüntüleme • 2 ay önce

.BLACKPINKOFFICIAL's Lisa (LLOUD) brings her "Rockstar" energy to NikeSkims' spring '26 ballet collection. 🖤🩷 Following athletes like Serena Williams in its 2025 launch, the brand now features the multihyphenate star in a minute-long film directed by Sergio Reis. Lisa dances en pointe with professional ballerinas, showcasing the brand's first "head-to-toe" system in signature black and pink. Nike SKIMS
ADWEEK41,617 görüntüleme • 4 ay önce

NYC Livies, this one's for you 💜 Olivia Rodrigo and American Express teamed up for an interactive experience that allows Amex Platinum Card Members the chance to snag tickets to her show this week. Three pop up mirror installations have appeared in SoHo, Williamsburg, and the East Village with instructions for how to secure tickets to her show this Thursday, October 23. We’ve got the location for the SoHo mirror! 📍 465 W Broadway See you out there!
ADWEEK27,899 görüntüleme • 7 ay önce

Silly props, hair dye, outfit changes, and of course, marketing talk: Our shoot with @JimmyFallon had it all.
ADWEEK18,616 görüntüleme • 8 ay önce

In May, Airbnb Co-Founder and CEO Brian Chesky announced the company's first global partnership in live music—a collaboration with Lollapalooza to create innovative Airbnb Experiences across multiple festivals. We recently participated in an exclusive photography workshop led by photographer Paul Octavious during Lollapalooza Chicago. This initiative reflects Airbnb's strategic shift beyond accommodations into curated experiences, designed to foster connections between travelers and local cultures. Read more —
ADWEEK16,043 görüntüleme • 9 ay önce













