Apeel Sciences
@apeelsciences • 5,147 subscribers
Building a World With Greater Access to Fresh Produce
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"It's dystopian for me to walk into a grocery store in South America and find our products, and then walk into a US grocery store and see everything still treated with wax and pesticides." — James Rogers Technology is rapidly changing every major global industry—except food. While Apeel’s plant-based protection continues to gain strong momentum globally, we want to bring that same future home to the American market. We are inviting US growers, suppliers, and retailers to join us in building a more resilient, tech-forward food supply chain. Apeel is the better option the world needs—one that eliminates plastic, reduces reliance on pesticides, and protects our food from farm to kitchen. Watch the full conversation on TBPN to hear founder James Rogers break down the modern digital landscape, the global resilience of the business, and how we are partnering to shape the future of food.
Apeel Sciences4,544,329 görüntüleme • 4 ay önce
Food preserving food has always been the way, and it’s time the food industry stopped settling for the legacy constraints of synthetic waxes and heavy cooling. For decades, we’ve prioritized durability over taste because the infrastructure didn't allow for anything else, but that is a reality we no longer have to accept. At Apeel, we are deploying a plant-based strategy at the molecular level to create advanced storage that travels with the fruit. This technical upgrade allows the entire supply chain to move away from the chemical-heavy past and finally deliver produce how it was meant to be experienced. We are inviting you to join us in advancing this transition, collaborating across the industry to build a food system that actually scales for the future. Plant-based protection is the future.
Apeel Sciences476,756 görüntüleme • 6 ay önce
Our founders created Apeel with a clear mission: to combat food waste and improve access to fresh produce. Apeel CEO Luiz Beling sat down on the MTS podcast to reflect on what we’ve learned, defending our brand, and how we're using nature to protect nature. When a targeted misinformation campaign hit our business, we initially assumed no ill intent and offered facts. But we learned that you must actively engage with your narrative to protect your business—and our experience can now serve as a blueprint for others. Apeel has always led with transparency. Our doors are open for anyone who wants to come see, touch, and understand our technology. We use food to protect food with simple, plant-based ingredients you know and eat daily. Our products are safe, effective, and fully recognized under the federal GRAS framework. We have always supported clear, open oversight and stand ready to work constructively with the FDA on any updated GRAS standards. As federal policy shifts toward reducing ultra-processed foods, Apeel helps growers and retailers deliver more fresh produce to American families by extending the window for high-quality fruits and vegetables to reach the market.
Apeel Sciences69,083 görüntüleme • 1 ay önce
Apeel’s second act is dedicated to actively equipping suppliers, shippers, and retailers with the technology they need to modernize logistics for the future of food. As our CEO Luiz Beling shared on the Joel Beasley podcast, we are moving past legacy treatments to focus on the digitization of produce quality. By deploying our tech stack from growing all the way to delivery, we put precise, real-time data directly into the hands of our partners. Instead of guessing, they now have clear visibility into the quality of every piece of fruit in transit. With this level of visibility, shippers and suppliers can confidently optimize routes, open new markets, and choose sustainable shipping methods over expensive air freight. Retailers gain reliable, year-round inventory with protected margins—all while ensuring that fresh food actually retains its taste, affordability, and nutritional value on the shelf. We are building a more efficient, data-driven supply chain from the ground up, and we invite you to build it with us.
Apeel Sciences25,878 görüntüleme • 2 ay önce
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