Don McGuire
@donnymac • 7,529 subscribers
Marketing leader & @Qualcomm CMO telling stories about the next-gen tech that’s changing the world. Sports, pop culture, and @Snapdragon fan. Opinions are mine.
Videos
As we continue to build the Snapdragon brand globally, partnerships will continue to be an element of our marketing strategy. Our front-of-shirt sponsorship with Manchester United has delivered incredible results and remains a unique example of crafting partnerships with both breadth and depth. One unique aspect of our collaboration is to share the power of the front-of-shirt real estate with a charitable or cause based organization for one match per season for both the men’s and women’s teams. This year, in May, the Red Devils will be sporting the logo of (RED), the private sector arm of the global fund whose mission is to raise money and awareness for the eradication of healthcare injustice globally. In addition, their work recognizes no boundaries or borders. And at Snapdragon we can certainly relate to that.
Don McGuire14,839 views • 1 year ago
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