
Eden Chen
@edenchen • 6,449 subscribers
building tools for games: players @playerdotgg devs @firstlookgg @pragmaplatform creators @creatorsdotgg ❤️:👟🍦🏀🎧📖🎮 Jesus
Videos

Listing a creator program shouldn't cost studios a subscription, a per-seat fee, or a cap on how many creators you can reach. For years, it has - and today we're changing that! FirstLook is launching creatorsgg, the first all-in-one creator CRM for game studios. You can list your creator program, onboard creators and distribute keys for $0. No subscription. No per-seat pricing. No request caps. You only pay when you either choose to fund a paid campaign or want additional creator functionality. List a campaign in under 10 minutes and put it in front of tens of thousands of creators. Get keys in their hands the same day. We've already got 50+ campaigns and programs listed on including studios like Starbreeze Entertainment, Brain Jar Games, IO Interactive, BULKHEAD and Super Evil Megacorp. We've also put this to work powering the Esports World Cup's $2M creator program, bringing tens of thousands of creators into the network. Creator relationships are one of the most underrated growth channels in games, and we want every studio to be able to build them, not just the ones with the biggest budgets. Super proud of the team for working on this!! If you run a studio, list your program today - or comment here with 'sign me up!' and i'll get in touch. Links in comments :)
Eden Chen22,346 Aufrufe • vor 6 Tagen

Games marketing is broken. After raising over $50M to support and work with hundreds of studios over the last 6 years, I find that the biggest problem is studios’ lack of direct connection with their players. Over the last six years, I’ve watched talented teams struggle because they never had a clear way to reach, learn from, and grow with players over time. Without that connection, everything becomes harder - validation, iteration, community growth, and retention all turn into guesswork. For most of the games industry’s history, platforms have controlled identity, communication, and distribution, which are invaluable to a game’s success. Apple limited how studios could collect and use player contact information outside the App Store, and Steam still doesn’t give studios access to the contact details of players who wishlist or sign up for playtests. Studios are left without a direct relationship with the audience they’re trying to serve. As a result, studios rely on fragmented tools and spreadsheets to manage players across different stages of development and live operations, with no continuity from first contact through long-term engagement. Today, that changes with the launch of FirstLook 1.0. FirstLook is the first Player Relationship Platform built specifically for games. It gives studios everything they need to connect with players across the full lifecycle, including playtests and feedback, community and communications, analytics, rewards, and creator programs, all in one place. We’ve been building under the radar, but FirstLook already powers hundreds of studios, from indies to publishers like Krafton, ArenaNet, and Skybound Entertainment, connecting millions of players with the developers who make the games they love. As part of the launch, we’re introducing a brand new limited time free plan, with access to all our features for up to 500 players. You can set this up now in under 10 minutes. If you want to learn more, book a demo and we guarantee that you will save you time and money and help you grow. Links in comments!
Eden Chen94,986 Aufrufe • vor 5 Monaten
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