Hilary Zuckerman
@hil.zuck • 11,800 subscribers
Videos
![How to make boring content addictive 👇 Steal these 4 lines for any topic: 1. “I have [too many of something] and I still can’t [what you need].” 2. “Last week that cost me [a real number].” 3. “I thought the problem was [what everyone blames]. It was [what you found].” 4. “Tonight, take 5 minutes and [one clear action].” This week: fill these in for your most boring post idea. Stuck on line 1? Your DMs already have the words. Save this, then send it to the friend with great ideas who struggles to turn them into content. Follow @hil.zuck🫶🏻 I’ve spent 22 years building brands for other people. Now I’m building my own from zero to 20,000 by Thanksgiving and sharing everything I’m learning as I go. #contentcreatortips #contentstrategy #personalbranding #instagramgrowth #womeninbusiness](https://ttanon.com/i/c/7705020531161976077-720.webp)
How to make boring content addictive 👇 Steal these 4 lines for any topic: 1. “I have [too many of something] and I still can’t [what you need].” 2. “Last week that cost me [a real number].” 3. “I thought the problem was [what everyone blames]. It was [what you found].” 4. “Tonight, take 5 minutes and [one clear action].” This week: fill these in for your most boring post idea. Stuck on line 1? Your DMs already have the words. Save this, then send it to the friend with great ideas who struggles to turn them into content. Follow @hil.zuck🫶🏻 I’ve spent 22 years building brands for other people. Now I’m building my own from zero to 20,000 by Thanksgiving and sharing everything I’m learning as I go. #contentcreatortips #contentstrategy #personalbranding #instagramgrowth #womeninbusiness
Hilary Zuckerman163,800 views • 6 days ago
5 podcast episodes that changed the way I think, and I'm taking all of them into my 40s 🎧 1. Annie Duke on Live Happy Now: "Making Better Decisions With Annie Duke" 2. Russ Harris on The One You Feed: "Russ Harris" 3. Angela Duckworth on Guy Kawasaki's Remarkable People (Feb 2021 episode) 4. Elizabeth Gilbert on The Emerging Women Podcast: "Creative Curiosity" 5. Dr. Alia Crum on The Psychology Podcast: "How Mindsets Shape Reality" If you're smart, ambitious, and your brain keeps getting in your way, start here. Save this for your next walk. What's the one episode you would add? Tell me in the comments. I would love to add it to my list. #podcastrecommendations #personalgrowth #mindset #womeninbusiness #bestpodcasts
Hilary Zuckerman46,800 views • 6 days ago
3 creators to study before you post a single reel. I’m building this account in real time, and these three taught me more than any course. 1. @mosseri has said the three signals that matter most are watch time, likes and sends. So stop judging a reel by its raw likes. Open your insights and check average watch time, likes per reach and sends per reach. A reel with 40 likes on 400 views is beating one with 100 likes on 10K. 2. @kallawaymarketing knows one hook isn’t enough. He rehooks all the way through, opening a new question before he answers the last one. Watch one of his videos and count how many times he gives you a reason to stay, then try two rehooks in your next reel. Bonus: he’s said most of his ideas come from newsletters, which brings me to number 3. 3. @milkkarten writes Link in Bio for people who run social for a living. Her interviews show how the people behind big brand accounts decide what to post, so you learn from their tests without running them yourself. Read one a week and steal one idea for your own account. Save this so you actually go follow them, then send it to the friend who keeps saying she’ll start posting. Follow along. I share what’s working every single week. #contentcreator #instagramtips #reelstips #personalbrand #socialmediatips
Hilary Zuckerman152,800 views • 23 days ago
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