Grant
@iamgrantowen • 5,559 subscribers
Podcaster @ The Grant Owen Podcast Nashville, TN
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He just quit. He was a primary editor for Diary of a CEO. So I asked him to tell all of his secrets for how he helps the Diary of a CEO be the number 1 podcast on YouTube. 00:00:00 Why Trailers Are Essential for Podcast Growth 00:03:30 Why Most People Are Doing Trailers Wrong 00:06:36 From Film and TV to Diary of a CEO 00:11:48 Retention Rates and What They Actually Mean 00:14:52 What Actually Makes a Podcast Good 00:17:00 Why the Guest Is 50% of Everything 00:22:59 What Makes a Great Podcast Host 00:26:31 Red Flags in Podcast Trailers 00:30:33 The Jefferson Fisher Hook Breakdown 00:34:16 The Louis Tomlinson Hook Breakdown 00:42:35 The 15 Point Checklist for the Perfect Trailer 00:45:28 The Oz Pearlman Hook (41 Second Rule) 00:48:06 The Laughter Track Hack 00:54:11 Sound Design and Visual Details 00:57:04 How to Choose Music Like a Film Director 01:00:02 Disney Imagineering Lesson 01:02:46 The Vanessa Van Edwards Hook Breakdown 01:07:02 The Kevin Hart Narrative Arc Breakdown 01:16:40 The A-B-C Storytelling Framework 01:20:13 The Easiest Win You Can Implement Right Now 01:22:36 How Diary of a CEO Uses AI
Grant204,217 görüntüleme • 9 gün önce
I asked Dan Martell to walk me through every level of making money with AI. He gave me the most simple, practical advice I've ever heard on this subject. Level 1 - Making $0 - $100k Level 2 - Making $1m - $10m Level 3 - Building a $10m++ enterprise. 0:00 Only 5% of the World Has Ever Paid for AI 0:46 The Easiest Thing to Sell With AI Right Now 1:56 The Marcus and Sophie Framework 4:24 Theory of Constraints (Right Problem to Solve) 5:33 What Is the Number One Business Constraint 7:13 How to Leave Your Job and Go All In 8:27 Business Is Simple Find a Problem and Solve It 9:08 Stop Getting Ready to Get Ready 9:33 The Sarah Story One Text and $10K 9:53 Pull Up Your Phone and Message Your Contacts 11:05 Dan's Son Gets His First Client at $800/Month 12:41 Best Employee vs. Best Employer 13:59 What Other Services Can You Sell With AI 14:44 Sales Is Not Talking It's Asking 17:01 What to Do When You Hate Your Business 18:40 Pain and Pleasure Are the Only Two Motivators 19:13 They Haven't Made It a Must Yet 20:29 Make It a Must Not a Nice to Have 21:06 The Jen Story and the Gasping Moment 22:17 How to Find Your First 10 to 15 Clients 28:38 The Personal Brand Play 33:06 Vision Is What AI Cannot Do 34:55 Hard for Computers Easy for Humans 36:13 Level 2 Making Your First Million With AI 37:18 The Replacement Ladder Framework 37:39 Admin First Then Delivery Then Marketing 39:09 Why Marketing Is the Biggest AI Category 39:32 Why You Should Keep Sales for Yourself 40:00 Level 5 Leadership and AI Agents 41:41 What a Fully AI Systems Business Looks Like 43:13 The Gym Owner With Three Locations 46:16 Shutting Down the Company for Two Days 46:37 Teaching the Whole Team to Code in Claude 49:28 Wayne the 62 Year Old Who Made $12K a Month 52:38 I Only Share What Actually Works 53:21 Whisper Flow and Talking to Your AI 56:41 Claude Chat Claude Coworker and Claude Code 57:57 The Claude Browser Extension 58:49 Claude Code Is Not Just for Developers 1:00:06 How to Migrate Your AI Memory Across Tools 1:01:08 Level 3 $1M to $10M and the Brand Play 1:02:05 Nobody Buys AI They Buy Trust 1:03:25 Brand Is Association and Association Is Trust 1:05:12 A Million Followers Is $10M in Activated Revenue 1:07:03 How to Keep AI From Becoming Slop 1:07:42 Human in the Loop 1:08:16 The 10 80 10 Rule and Why AI Is Now the 80 1:10:01 The Team FIRED Themselves 1:11:45 Dan's Free AI Curriculum for Your Team
Grant166,818 görüntüleme • 1 ay önce
I asked Oren John to walk me through what to do at every level of marketing based on a budget. Level 1: $0 - $10k Level 2: $10k - $100k Level 3: $100k - $1m Level 4: $1m++ Level 5: UNLIMITED 0:00 Level 1 Zero to $10K 2:05 Creativity Is Just Empathy 3:23 Build a Fake Feed of Your Customer 5:25 Does the Founder Have to Be on Camera 6:32 Free Attention Is the Biggest Opportunity 7:07 What $10 a Day on Meta Actually Teaches You 8:18 Test Campaign vs Scale Campaign 10:30 When to Start Scaling Your Ad Budget 13:00 Retargeting and Warm Audiences 15:00 The Creative Testing System 18:00 Level 2 $10K to $100K 21:00 Email Is Still the Best Asset You Own 24:00 SMS and Owned Channel Strategy 28:00 When to Hire Your First Marketing Person 31:00 The Metrics That Actually Matter 35:00 Affiliate and Referral Programs 38:00 Level 3 $100K to $1M 42:00 Building an Influencer Program 46:00 Seeding vs Paid Influencer Deals 50:00 How to Brief Creators Without Killing the Content 54:00 Long Term Creator Relationships 58:00 Accountability Systems for Marketing Teams 1:01:08 Level 4 Over $1M a Month 1:03:00 How to Not Lose Your Edge as You Scale 1:06:00 Let Creators Be Creative 1:09:11 Brand Awareness vs Direct Response 1:12:00 Niche Audiences and High AOV Brands 1:17:00 The Podcast Advertising Opportunity 1:20:00 CPM vs Audience Quality 1:25:37 Brand Pages Worth Studying 1:29:34 Level 5 Unlimited Budget 1:31:00 How Claude Dominated Influencer Marketing 1:32:00 Scale vs Monoculture 1:34:04 The Super Bowl Play 1:36:00 Mr Beast and the Celebrity Crossover 1:38:00 Get In Early on Rising Creators
Grant25,997 görüntüleme • 2 ay önce
Full conversation with Luke Alexander on the real reason he shut down his business to bootstrap an AI SaaS. 0:00 Where It Started 4:39 No Internet Rural Ohio 7:21 Leaving Home to Save His Family 9:13 Dropping Out With $500 11:08 Cold DMing His First Client 13:14 Family Responsibility and What Drives Him 16:21 Why Anxiety Doesn't Exist 19:14 Suffering Is the Only Real Skill 21:18 Shutting Down the Agency 25:30 Moving to Miami With 15K 27:08 Launching Closer Cartel 70K Month One 31:01 The Character He Had to Play 33:08 The $12K Car and the Info Meta 36:48 Idols Becoming Brothers 40:06 Retiring His Mom First Million 41:41 His Dad the Restraining Order 43:20 The Man Who Stepped In 47:15 Burnout and Losing the Passion 50:16 The Moment He Walked Away 53:28 Why Info Rewards the Wrong Behavior 56:02 Spiritual Warfare in Miami 1:04:29 Living in Alignment 1:07:56 What He Wants to Look Back On 1:12:18 Why He Built Kindo 1:17:32 The Real Moat Is Taste 1:20:03 Learning Enterprise Sales 1:23:43 Bootstrapping vs Raising 1:26:03 How Kindo Works 1:29:05 AI Will Replace Sales Reps 1:36:09 Genetics and the Real Red Pill 1:39:53 Vision at 30 1:46:13 What It Means to Be a Good Dad 1:49:46 Looking for a Unicorn in Miami 1:51:29 Final Words
Grant33,376 görüntüleme • 3 ay önce
WOW thank you Alex Hormozi for taking my call. I'm going to do it! 🐋🐳
Grant55,312 görüntüleme • 11 ay önce
I asked a top 0.1% YouTube Strategist (Vexian - Algorithm Alchemist) to take me from 0 to 10m subscribers. This is every level of YouTube growth. 0:00 Education vs Entertainment 1:51 The Biggest Mistake New Creators Make 2:45 You Don't Need Gear You Need Reps 3:53 The One Thing That Guarantees 1K Subs 4:58 What Is the Impression Snowball 5:54 Consistency as Compound Interest 6:57 How to Come Up With Content Ideas 7:28 Track the Top 20% in Your Niche 8:18 Reverse Engineering Titles That Work 9:06 How to Remix Without Copying 10:00 Why People Actually Watch 11:30 90 Ideas in 30 Minutes 17:29 Level 2 (1K to 10K Subscribers) 21:00 How to Hook in 3 Seconds 24:40 YouTube Is a Zero Sum Game 25:11 Collabs and the Anchor Effect 26:48 Using Bigger Creators to Grow 28:21 What Separates Creators After 100K Videos 29:41 Consistency in Amount Type and Focus 30:05 How to Know When to Quit Your Niche 31:37 What Gaming YouTube Teaches Everyone 33:31 Storytelling From Minecraft YouTubers 34:22 Mini Stories and Escalating Stakes 37:47 Level 3 (10K to 100K Subscribers) 42:00 Package Your Video Like a Movie Poster 44:00 The Pre-Post Checklist 49:00 Seven Levels of Rapper and Viral Permutations 51:05 CTAs Where to Put Them and Where Not To 53:26 Subscribers Are a Vanity Metric 55:46 Replace Ad Reads With Your Own Content 58:49 Level 4 (100K to 1M Subscribers) 59:08 What Is Impact 1:00:01 Pattern Breaking and Absurdism 1:01:15 How to Title a Podcast for Absurdism 1:02:27 Melding Interest Topics Together 1:04:36 Parasocial Reciprocity 1:05:57 The Third Thing Nobody Talks About 1:06:05 What Is Sauce 1:08:20 How Long Does 100K Actually Take 1:09:31 When to Start Outsourcing 1:12:00 Your Niche Has a Ceiling 1:21:42 The Invisible Katana and 25M Views 1:23:27 One Word Across 5 Niches and 13 Years 1:25:38 What Channels Will Hit 1M 1:29:00 Level 5 (1M to 10M Subscribers) 1:29:34 Outlier vs Presence of Mind Ideation 1:30:50 Oppenheimer Barbie and the Minecraft Movie 1:38:00 Why the Best Channels Stop Growing 1:44:41 What Happens When You Beat YouTube 1:46:18 When You Become an Idea Not a Person 1:49:48 The Two Things That Actually Matter
Grant19,207 görüntüleme • 3 ay önce
Daha fazla içerik yok.