Matt Epstein
@MattEpstein16 • 27,764 subscribers
Started a brand at 17, hit $9M while a student at Cornell. Now I run paid ads for ecom brands and make launch videos for software companies.
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Genius move by Gymshark They “sponsored” a sorority. The f*cked part? They didn’t pay a dime. They just sent free clothes. Here’s the truth no one is talking about: Sorority marketing is completely untapped. These girls have massive social reach, no negotiation experience, and an insane willingness to post because they think it’s cool to have a “brand deal”. I infiltrated the top 10 sororities in the world. I have a GroupMe with 2,000 blonde and brunettes from SDSU, UMiami, Boulder and Charelston. These girls are willing to post for 15-30 bucks a video. I’m looking for 3 more brands that are ripe for sorority marketing. If you want to tap in comment “sorority” and I’ll send you an application form.
Matt Epstein580,436 Aufrufe • vor 7 Monaten
Buddy Valastro’s team is completely missing the mark with this marketing approach. People don’t want to see their food being mass-produced in a sterile, corporate setting—they crave the charm of small-batch, locally sourced, and artisanal. Behind-the-scenes content can be great, but this is doing more harm than good. Someone on his team needs to step in and course-correct 🤷
Matt Epstein11,703 Aufrufe • vor 1 Jahr
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