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Michelob ULTRA

@MichelobULTRA • 144,160 subscribers

Content & sharing for 21+. Enjoy Responsibly. ©️ 2025 Anheuser-Busch, Michelob ULTRA ®️ Superior Light Beer, St. Louis, MO https://t.co/sMGGlagZDC

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Messi showed up to play in our #SuperBowlLVIII commercial, and now we’re bringing the game to you! Can you count all of Messi’s touches in our commercial? Reply with your best guess along with #GameOnULTRA and #Sweepstakes. Guess correctly for a chance to see Messi play this summer at CONMEBOL Copa America USA 2024 ™️

Messi showed up to play in our #SuperBowlLVIII commercial, and now we’re bringing the game to you! Can you count all of Messi’s touches in our commercial? Reply with your best guess along with #GameOnULTRA and #Sweepstakes. Guess correctly for a chance to see Messi play this summer at CONMEBOL Copa America USA 2024 ™️

11,312,004 views

This is LITERALLY the last call. Don't let Kevin Hart take every soccer fan's dream job. You know the drill. Drop a 🏆 in the comments and hit the link in bio before it's too late.

This is LITERALLY the last call. Don't let Kevin Hart take every soccer fan's dream job. You know the drill. Drop a 🏆 in the comments and hit the link in bio before it's too late.

22,443 views

These legends are headed to the FIFA World Cup 26™️. Want to be there too? Drop #ULTRA and #Sweepstakes in the comments for your shot at tickets.

These legends are headed to the FIFA World Cup 26™️. Want to be there too? Drop #ULTRA and #Sweepstakes in the comments for your shot at tickets.

13,605 views

Stop scrolling! This could be your best shot to win FIFA World Cup 26™️ tickets. Comment #ULTRA and #SWEEPSTAKES to win.

Stop scrolling! This could be your best shot to win FIFA World Cup 26™️ tickets. Comment #ULTRA and #SWEEPSTAKES to win.

13,831 views

Strap in for something huge this Super Bowl LX. See who Olympians Chloe Kim and TJ Oshie are talking about. 2.8.26.

Strap in for something huge this Super Bowl LX. See who Olympians Chloe Kim and TJ Oshie are talking about. 2.8.26.

15,438 views

Tag your running buddy and comment #TeamULTRA and #Sweepstakes to enter for your shot at a TCS New York City Marathon Team ULTRA bib.

Tag your running buddy and comment #TeamULTRA and #Sweepstakes to enter for your shot at a TCS New York City Marathon Team ULTRA bib.

10,086 views

29 calories. 0 alcohol. 2025 looks very refreshing.​ Introducing NEW Michelob ULTRA Zero - available NOW.

29 calories. 0 alcohol. 2025 looks very refreshing.​ Introducing NEW Michelob ULTRA Zero - available NOW.

29,996 views

Are you with Bogdan Bogdanovic and all in on the East to put up every #ULTRAMoment? Stay locked in all #NBAAllStar 2024 for your shot to win amazing NBA prizes, like tickets to a game!​ ​Reply with your pick: #ULTRAEast or #ULTRAWest #Sweepstakes

Are you with Bogdan Bogdanovic and all in on the East to put up every #ULTRAMoment? Stay locked in all #NBAAllStar 2024 for your shot to win amazing NBA prizes, like tickets to a game!​ ​Reply with your pick: #ULTRAEast or #ULTRAWest #Sweepstakes

31,106 views

This Super Bowl LIX, the hustle is on. #PlayForULTRA

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This Super Bowl LIX, the hustle is on. #PlayForULTRA

20,648 views

Come to play or be played. 2.9.25 #PlayForULTRA

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Come to play or be played. 2.9.25 #PlayForULTRA

16,652 views

We’ve got something you’ll really like. Go to for the chance to win epic golf getaways, like a trip to this year’s US Majors. @wilsongolf #ULTRAClub

We’ve got something you’ll really like. Go to for the chance to win epic golf getaways, like a trip to this year’s US Majors. @wilsongolf #ULTRAClub

11,548 views

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Grab an ULTRA and get pumped - Full Swing is coming to Netflix soon! Tag the golf buddy you're going to watch #FullSwingNetflix with! #ULTRAClub
0:30
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Grab an ULTRA and get pumped - Full Swing is coming to Netflix soon! Tag the golf buddy you're going to watch #FullSwingNetflix with! #ULTRAClub

Michelob ULTRA

61,030,174 views • 3 years ago

Hello, #ULTRAClub. Welcome to Bushwood! We’re taking new members and you’re invited. RT to join.
1:00
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Hello, #ULTRAClub. Welcome to Bushwood! We’re taking new members and you’re invited. RT to join.

Michelob ULTRA

59,989,522 views • 3 years ago

Messi showed up to play in our #SuperBowlLVIII commercial, and now we’re bringing the game to you! Can you count all of Messi’s touches in our commercial? Reply with your best guess along with #GameOnULTRA and #Sweepstakes. Guess correctly for a chance to see Messi play this summer at CONMEBOL Copa America USA 2024 ™️
0:13
MichelobULTRA's profile picture

Messi showed up to play in our #SuperBowlLVIII commercial, and now we’re bringing the game to you! Can you count all of Messi’s touches in our commercial? Reply with your best guess along with #GameOnULTRA and #Sweepstakes. Guess correctly for a chance to see Messi play this summer at CONMEBOL Copa America USA 2024 ™️

Michelob ULTRA

11,312,004 views • 2 years ago

.@kevinhart4real SAID THIS JOB IS EVERY SOCCER FAN'S DREAM AND YOU'RE STILL SCROLLING? Drop a 🏆 in the comments below and check the link in bio. Right now. Go.
0:38
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.@kevinhart4real SAID THIS JOB IS EVERY SOCCER FAN'S DREAM AND YOU'RE STILL SCROLLING? Drop a 🏆 in the comments below and check the link in bio. Right now. Go.

Michelob ULTRA

54,235 views • 1 month ago

EXCLUSIVE: Watch our Super Bowl LX commercial now—starring Kurt Russell and Lewis Pullman and featuring Olympians Chloe Kim and TJ Oshie. Don’t miss it.
1:00
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EXCLUSIVE: Watch our Super Bowl LX commercial now—starring Kurt Russell and Lewis Pullman and featuring Olympians Chloe Kim and TJ Oshie. Don’t miss it.

Michelob ULTRA

64,567 views • 4 months ago

The Miracle rises again in Lake Placid. Step inside the arena where belief became history—now reborn as a fully immersive experience at @LPOlympicCenter. Sign up here to claim your place:
1:04
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The Miracle rises again in Lake Placid. Step inside the arena where belief became history—now reborn as a fully immersive experience at @LPOlympicCenter. Sign up here to claim your place:

Michelob ULTRA

54,118 views • 5 months ago

We're giving away tickets to the biggest sporting events of 2026. Follow us and comment #ULTRARace and #Sweepstakes for your chance to win tickets to ALL of these events: ⚽ FIFA World Cup 26™ ⛳ 2026 Presidents Cup 🏀 2026 NBA Playoffs presented by Google
0:22
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We're giving away tickets to the biggest sporting events of 2026. Follow us and comment #ULTRARace and #Sweepstakes for your chance to win tickets to ALL of these events: ⚽ FIFA World Cup 26™ ⛳ 2026 Presidents Cup 🏀 2026 NBA Playoffs presented by Google

Michelob ULTRA

23,724 views • 3 months ago

#ULTRAClub is now open, and everyone is invited. Enjoy the world premiere of our #SuperBowlLVII ad, and drop a ⛳ if you're meeting us on the course for Super Bowl Sunday!
1:00
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#ULTRAClub is now open, and everyone is invited. Enjoy the world premiere of our #SuperBowlLVII ad, and drop a ⛳ if you're meeting us on the course for Super Bowl Sunday!

Michelob ULTRA

72,419 views • 3 years ago

The winning feeling, now in a bottle.​ Introducing the 2025 Michelob ULTRA Champs Bottle designed by victor solomon and awarded to the NBA Champions.
0:30
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The winning feeling, now in a bottle.​ Introducing the 2025 Michelob ULTRA Champs Bottle designed by victor solomon and awarded to the NBA Champions.

Michelob ULTRA

14,134 views • 1 year ago

Introducing: Michelob ULTRA Shade Tracker – a superior way to discover running routes that keep you in the zone but not in the sun. Visit to build your route. Michelob ULTRA Shade Tracker is giving you the chance to secure a spot at the TCS New York City Marathon. Share a screenshot of your shade tracker route with #TeamULTRA and #Sweepstakes to enter.
0:59
MichelobULTRA's profile picture

Introducing: Michelob ULTRA Shade Tracker – a superior way to discover running routes that keep you in the zone but not in the sun. Visit to build your route. Michelob ULTRA Shade Tracker is giving you the chance to secure a spot at the TCS New York City Marathon. Share a screenshot of your shade tracker route with #TeamULTRA and #Sweepstakes to enter.

Michelob ULTRA

14,577 views • 1 year ago

Celebrate the extraordinary Team USA as the Olympic Games Paris 2024 begin. Grab an ULTRA and witness greatness unfold this weekend. ​ ​Show #TeamUSA some love. ⬇️
0:30
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Celebrate the extraordinary Team USA as the Olympic Games Paris 2024 begin. Grab an ULTRA and witness greatness unfold this weekend. ​ ​Show #TeamUSA some love. ⬇️

Michelob ULTRA

12,967 views • 1 year ago

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