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Morgan Brown

@morganb • 65,666 subscribers

Chief Growth Officer at @opendoor. Married to @erikab. Proud Dad.

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Open House 🤯

Open House 🤯

30,645 次观看

"The Hardest Part" creative speaks to the emotional core of Opendoor's value. That creative is complemented by our newest set of ads, the first called "To Do List", which focuses on the benefits of Opendoor compared to the traditional sales process. There are several variants of these that will run online and on broadcast. The Hardest Part -> Brand, awareness To-do List (and others) -> consideration, conversion Excited to see these out in the wild.

"The Hardest Part" creative speaks to the emotional core of Opendoor's value. That creative is complemented by our newest set of ads, the first called "To Do List", which focuses on the benefits of Opendoor compared to the traditional sales process. There are several variants of these that will run online and on broadcast. The Hardest Part -> Brand, awareness To-do List (and others) -> consideration, conversion Excited to see these out in the wild.

21,025 次观看

"Price reduced" - this is the last of 3 versions of the comparison ads we created. These will run after "the hardest part" campaign concludes.

"Price reduced" - this is the last of 3 versions of the comparison ads we created. These will run after "the hardest part" campaign concludes.

13,667 次观看

happy friday. Remember you can close the chaos with Opendoor.

happy friday. Remember you can close the chaos with Opendoor.

13,015 次观看

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My DMs are full of requests for swag, so here's a little Tuesday drop: we’re bringing the $OPEN Army store back. One big change: The first 100 orders get $100 off with code OPEN. Yes, that makes items free. After that, markups stay minimal and every dollar goes into shareholder community investment. This community shows up for us every day. It means a lot to and to all of us at $OPEN. This is one way we’re showing our appreciation. Grab your gear: classic OPEN Army or the Holiday ’25 drop. I’ll share what I picked once it lands. If you’ve got ideas, riffs, or designs you want to see, send them. Build with us. This is your store as much as ours.
0:20
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My DMs are full of requests for swag, so here's a little Tuesday drop: we’re bringing the $OPEN Army store back. One big change: The first 100 orders get $100 off with code OPEN. Yes, that makes items free. After that, markups stay minimal and every dollar goes into shareholder community investment. This community shows up for us every day. It means a lot to and to all of us at $OPEN. This is one way we’re showing our appreciation. Grab your gear: classic OPEN Army or the Holiday ’25 drop. I’ll share what I picked once it lands. If you’ve got ideas, riffs, or designs you want to see, send them. Build with us. This is your store as much as ours.

Morgan Brown

124,862 次观看 • 6 个月前

I'm excited to share The Hardest Part - our first campaign that celebrates Opendoor’s mission to tilt the world in favor of homeowners. A home holds birthdays, first steps, late nights, quiet mornings. Selling it isn’t just a transaction. It’s a goodbye to a chapter of your life. We make the process simple, so the only hard part left is saying goodbye.
1:03
morganb's profile picture

I'm excited to share The Hardest Part - our first campaign that celebrates Opendoor’s mission to tilt the world in favor of homeowners. A home holds birthdays, first steps, late nights, quiet mornings. Selling it isn’t just a transaction. It’s a goodbye to a chapter of your life. We make the process simple, so the only hard part left is saying goodbye.

Morgan Brown

59,542 次观看 • 3 个月前

Gearing up to shoot our TV spots next week, but in the meantime here's another digital video ad the team just finished. Selling your home shouldn't take so long. We'll be testing it on YouTube, digital video ad spots, and CTV. See you out there. ✌️
0:30
morganb's profile picture

Gearing up to shoot our TV spots next week, but in the meantime here's another digital video ad the team just finished. Selling your home shouldn't take so long. We'll be testing it on YouTube, digital video ad spots, and CTV. See you out there. ✌️

Morgan Brown

34,273 次观看 • 5 个月前

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