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Nathan Baugh

@nathanbaugh27234,082 subscribers

I write & talk about stories // @thriveholdings

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1. Use a hook / Make a promise A tantalizing statement to draw the audience in. A few guidelines: • Short • Punchy • “Big if true” Jobs promises “a revolutionary product that changes everything.”

1. Use a hook / Make a promise A tantalizing statement to draw the audience in. A few guidelines: • Short • Punchy • “Big if true” Jobs promises “a revolutionary product that changes everything.”

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In 4 minutes, Kurt Vonnegut explained stories better than anyone I’ve ever heard. “The shape of the curve is what matters. Not their origins.” He plots stories on 2 axes: X: Time Y: Good fortune / ill fortune He goes on to say, “Somebody gets into trouble, then gets out of it again. People love that story. They never get tired of it.” Point 1: Stories have defined patterns. In Joseph Campbell’s Hero of a Thousand Faces, he makes the case for the Hero’s Journey. Since then, it’s become the most famous storytelling structure in the world. Vonnegut argued stories could be divided into 8 shapes. Each story, he said, fit one of the 8. Point 2: Vonnegut says, “Be a sadist. No matter how sweet and innocent your leading characters, make awful things happen to them — so the reader may see what they're made of.” To see who your characters really are, you have to make them suffer. Only then does your audience have someone worth cheering for. Point 3: End on a high note. Vonnegut says, “It’s not accidental that the line ends up higher than where it began. This is encouraging to readers.” The way a story makes people feel when they finish is how they remember it. It’s called recency bias. Lift people up and they will love you. *** “There are people. There are stories. The people think they shape the stories, but the reverse is often closer to the truth.” I wrote this with Robbie Crabtree. Follow him for lessons on storytelling + fundraising. And I talk about creative storytelling. Follow Nathan Baugh for more like that.

Nathan Baugh

6,248,469 次观看 • 2 年前

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Students at NYU asked the creators of South Park the million-dollar question: “What makes a good story?” They gave one of the best explanations of story I’ve heard: “If we can take the beats of your outline, and the words ‘and then’ belong between those beats… you got something pretty boring. What should happen between every beat you’ve written down is the words ‘therefore’ or ‘but.’” They go on to say, “That gives you the causation between each beat, and that makes a story.” Point 1: There’s an idea in storytelling called ‘Promise, Progress, Payoff.’ Essentially, a story is a neverending cycle of promises that are paid off over the span of the story. It’s a cycle of expectation and resolution. Cause and effect. Conflict and progress. Point 2: A story isn’t a bunch of random events thrown together. A story is a series of but / because / therefore moments. A famous example: • Harry discovers he's a wizard. Because of this, he goes to learn magic at Hogwarts. • But then he learns Voldemort wants to kill him and rule the world. • Therefore, he must find a way to defeat him. Point 3: ‘And’ implies a simple continuation. ‘But / Therefore’ give prior events meaning through causation. ‘But’ implies conflict. ‘Therefore’ implies progress. I’m reminded of a Hemingway quote: “Prose is architecture, not interior decoration.” Great writing is intentional. It doesn’t wander. It builds upon itself. *** I hope you enjoyed that! If so, follow Nathan Baugh. I study the best storytellers ever and share what I learn.

Nathan Baugh

3,829,975 次观看 • 3 年前

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