Sean Frank
@Seanfrank • 97,482 subscribers
CEO of https://t.co/WK5evC94KG
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BRANDS TO WATCH: - Quit with Jones - Sun Powder - Feetures socks - Allday Spray - Magna - Boomboom - lockset jewlery - lelick here is the full video in its entirety I am trying to get a youtube plaque. Its my goal for 2027. I currently have 2.5k subscribers. I will post monthly while I try to make this climb. I will give you free ecom advice if you go subscribe.
Sean Frank37,288 次观看 • 4 天前
Why am I so obsessed with new product expansion? Why does everyone and their dad have a creatine collagen gummy butt spray? CACs have only ever gone up. We paid, no joke, $4 per new customer in 2016. That is now over $40. More than a 10x in ten years. CACs will only go up. The reason why the new winning playbook is subscription health and wellness products, is because they cant get first purchase profitability to work with widgets Ridge has figured it out. But it isn't through scaling wallets. Its through bolt on new products. Like luggage, like phone cases, like knives. Each is a small mini business, designed to capture a new customer. Blended the brand grows. Blended, CACs rise slower. As bad as luggage is, it is still better than selling my 15th million wallet.
Sean Frank43,815 次观看 • 1 个月前
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