Tetragrammaton
@tetranow • 7,577 subscribers
In-depth interviews that may blow your mind. With Rick Rubin
Shorts
Videos
NEW EPISODE: “The push and pull we have is just us. Trying to find your rhythm between the guitars, bass, and drums–it is uniquely our personalities.” - Albert Hammond Jr of The Strokes 0:00:00 Albert Hammond, Jr. of The Strokes 0:03:25 Meeting Julian & the Birth of The Strokes 0:07:22 Early Shows & the New York Scene 0:15:15 The First EP 0:34:23 The Band Members 0:39:11 Recording Is This It 0:49:44 Touring, 9/11 & SNL 0:53:57 Room on Fire & First Impressions of Earth 1:12:33 The Break, Solo Work & Rehab 1:28:22 Angles, Come Down Machine & The New Abnormal 1:53:05 A New Generation & the Current Tour
Tetragrammaton107,610 views • 10 days ago
Adam Neumann sits down with Rick Rubin to discuss community, beliefs, failure, and the idea that everything can still go right after his time at WeWork: 0:00 Adam Neumann 7:16 Early Failures, Community, and the Search for Purpose 14:58 GreenDesk, Traction, and the First Signs of Success 18:16 Kibbutz Roots and the Idea of Belonging 24:22 Rebekah, Spiritual Awakening, and Kabbalah 32:06 The Power of Pause and Inner Work 38:03 Building the Vision for WeWork 44:13 Faith, Surrender, and Defining Belief 48:49 Launching WeWork and Early Constraints 55:39 Scaling Fast and What Drove Growth 59:46 SoftBank, Masa, and Hypergrowth 1:07:30 Scaling Pressure and Expanding the Vision 1:15:53 Looking Back on Investors and Decisions 1:23:32 The $20 Billion Deal That Didn’t Happen 1:27:38 The Moment Everything Changed 1:36:30 Leadership, Identity, and Letting Go 1:51:53 Stepping Down and Losing Control 2:02:00 The Fallout and Public Unraveling 2:11:57 Litigation and Total Powerlessness 2:18:30 Reflection, Meditation, and Rebuilding 2:26:33 The Seed of Flow 2:36:00 Designing a New Kind of Living 2:48:21 What If It All Goes Right 2:48:58 Flow and What Comes Next
Tetragrammaton551,906 views • 4 months ago
Adam Neumann on the quiet revolution: “Young people are interested in going to church. For years and years and years, the people who went to church were getting older and older, and the amount of people was declining, declining, declining, declining. And something happened, in the last few years, where young people are interested in going to church. More Bibles are being sold. Something’s happening. 100%. It's everywhere you go. People are more open. People are ready for it. It's natural. As technology is going to make us more and more digitally connected. We are going to feel more and more disconnected. The more disconnected that we feel, the more we’re going to crave a real connection. A real connection will never come by buying another car or buying another house, or owning another material. A real connection comes from the inside. A person who has unity from the inside, has unity to the outside.”
Tetragrammaton463,040 views • 4 months ago
JEFF BRIDGES: “Making films is a communal art form. You’re working with other people that can shut you down, so it’s up for grabs how the film will turn out. This is what keeps me coming back–when making the film transcends your high expectations. That happens every once in a while, and it’s the greatest feeling.”Jeff Bridges 0:00:00 – Jeff Bridges: Acting as "Advanced Pretend" 0:03:08 – Lessons From His Father, Lloyd Bridges 0:16:24 – His Mother's Mantra + Facing Cancer +COVID 0:20:40 – The Wide Lux Camera + Life in Photography 0:28:57 – How Filmmaking Changed: Editing + AI 0:42:16 – Bernie Glassman + The Big Lebowski Zen 0:48:15 – Working With Legends: Huston, Eastwood, and Cimino 1:06:24 – Boot Camp, Faith, and Meeting His Wife Sue 1:14:28 – Theater, "The Show Must Go On," + Father's Legacy 1:23:00 – The Music Life 1:37:37 – On-Set Miracles: White Squall, Fearless, and Chasing the
Tetragrammaton11,090 views • 2 days ago
NEW EPISODE: “We learned dynamics over time. When you’re starting out, it's a nervous excitement–it's full blast. I remember thinking that until we get better, let's not play our music with all the pedals and all the sound because we'll get tired of it, and by the time we play it well, we might not like it. I remember discovering, as a band, those kinds of lessons, which are actually really deep, impactful things to know about creating music.” - Albert Hammond Jr of The Strokes
Tetragrammaton28,735 views • 8 days ago
NEW EPISODE: “The first step of converting fear into a habitable place is ask yourself, what am I afraid of and why am I afraid of this? It's not about banishing the fear–it's about asking yourself, what is it trying to teach me? What am I learning from this?” -Louis C.K. 0:00:00 Louis C.K. 0:00:14 How Jokes Are Found 0:07:25 Small Rooms vs. Big Crowds 0:14:11 Life on the Road & Taking Care of Yourself 0:21:30 Dumb Jokes, Dark Jokes & Gut Instinct 0:40:40 Rhythm, Timing & the Craft of Comedy 0:49:41 Timeless vs. Topical Material 1:00:14 Saying the Unsayable on Stage 1:16:22 What Actually Makes Something Funny 1:34:48 Structuring a Set & Staying Awake 1:43:02 Boston, New York & Comedy Lineage
Tetragrammaton102,930 views • 1 month ago
NEW EPISODE: “The engineers who hate vibe coding and AI the most are the people who would benefit the most from embracing it.” -Garry Tan of Y Combinator 0:00 Garry Tan 0:15 Chaos, Survival, and Discovering Computers 6:42 School, Mathematics, and the Beauty of Order 13:18 Video Games, Storytelling, and Alternate Worlds 21:04 Engineering, Design, and Learning to Build 32:15 Startups, Silicon Valley, and Taking Big Risks 43:28 Y Combinator + Identifying Exceptional Founders 58:47 AI, Programming, and Creative Revolution 1:13:10 Taste, Reps, and Great Builder's Intuition 1:28:54 Why Certain People Become Founders 1:39:36 Power, Responsibility, and Future Tech 1:50:22 Reinventing Institutions 1:59:38 AI, Manufacturing, and a More Abundant World
Tetragrammaton218,969 views • 2 months ago
NEW EPISODE: “True spirituality is the essence and the highest of humanity. It's the essence of human love, human creativity, human intelligence, human kindness, human strength. It's the highest. It's universal.” - Bob Roth Bob Roth of the David Lynch Foundation 00:00 Bob Roth 00:23 Bob's first meditation at 18 & Maharishi 03:05 The real Maharishi 06:40 What is TM? 10:23 The 3 types of meditation 14:46 Bob's path from Berkeley to teacher 23:14 Starting the David Lynch Foundation 33:11 Group meditation & collective consciousness 40:46 TM & blood pressure / stress science 52:25 Teaching TM inside San Quentin Prison 57:03 The 7 states of consciousness 1:07:01 Creativity, addiction & the future of TM
Tetragrammaton173,645 views • 2 months ago
✔️“We had gone from a $75 million valuation in 2014. That was our Series A round, to $7.5 billion. Amazing, right? 100x in 4 years.” -Vlad Tenev of Robinhood 0:00 Vlad Tenev 0:14 The party question that started Robinhood 3:59 Stanford physics & finding a co-founder 6:19 The 2008 crash as opportunity 14:15 Navigating regulators before building anything 19:35 Three years to launch 30:20 Why your balance is front and center 33:36 How the old guard responded 58:57 Prediction markets 67:51 Tokenized stocks & 24/7 trading 78:08 Where Robinhood is headed 95:11 Making IPOs great again
Tetragrammaton142,548 views • 2 months ago
✔️NEW EPISODE: “For every kind of art, each masterpiece is an accident. There's no more participatory art form than reading. You're the cinematographer when you read, you're the narrator. You have to chalk it up to luck sometimes that somehow the assemblage of words, the way you structured it, and a few happy accidents have led to this thing that connects with people.” -Dave Eggers, Writer Alfred A. Knopf 0:00 Dave Eggers 16:36 Knowing the Form: Book vs. Short Story 21:12 826 Valencia & Teaching Young Writers 35:06 Working With Editors 40:00 McSweeney's & the Literary Object 51:07 Music, Ritual & the Writing Day 59:09 Favorite Bookstores & Libraries 1:05:00 Morning Rituals & Finishing the First Book 1:11:07 The Daily Practice 1:26:11 Mentors & Teachers 1:33:09 Art in Water & Fighting Book Bans 1:39:39 Free Speech & Why Rules Kill Writing
Tetragrammaton100,798 views • 1 month ago
“An opinion is not an observation. An observation is an opening–an opening of the eyes–while an opinion is a closing. It's blinding. In this world, because nobody ever forgets anything anybody says, an opinion ends up being something you have to defend, when actually you should be interrogating it all the time.” -Louis C.K.
Tetragrammaton75,227 views • 1 month ago
“Every work of art is a product of an intuition, because the artist saw something that everyone else had seen a million times before, but saw something new in it. So, when you're looking at an artwork, surrender yourself to not getting an explanation from it, but seeing what is unique, new, or surprising about it. That challenging, because most people seek to understand a work of art, but instead you want to experience it the way you would as a child; that is, you embrace the fact that you don't understand what's happening. Then you can lean into the parts that you understand the least.” -Angus Fletcher, Professor of Story Science
Tetragrammaton61,227 views • 1 month ago
NEW EPISODE: “Creativity is one of the best gifts. I truly believe there's something up there much bigger than us that we don't understand, and whatever that is, however you believe, I think that creativity is a true gift from that source.” Kenny Chesney 0:00 Kenny Chesney / The Sphere 2:22 Life on the Road 5:51 Plant Medicine & Finding Himself 11:59 Growing Up in East Tennessee 18:38 Musical Influences & Early Songwriting 23:46 Nashville, Disposable Hits & the Virgin Islands 33:39 Where Songs Come From 43:34 Relationship to Music & the Be As You Are Album 52:08 Faith, Spirituality & the Stage 1:09:06 Lyrics, Collaboration & Grace Potter 1:20:04 Country Music Hall of Fame
Tetragrammaton96,600 views • 1 month ago
"And so sometimes like God speaks to me, I think primarily God speaks through me through action. And I think he speaks through everyone through action. You know, we like to talk a lot, but not a lot of people like to live it out. And I make mistakes, but I want to try to live it out to the best of my ability. I think secondly, through the way of communication, I've always had a heart to make complex ideas simpler to understand because I'm not a smart guy. I have a hard time reading Shakespeare and complex literature, so I like doing that. But sometimes I'll be sitting and talking with someone, and I feel like God tells me something about the person. They're struggling with something or if they've got a physical ailment and I'll ask. And sometimes it's true. Sometimes it's not. I'm not not discouraged if it's right or wrong, but if it's right, sometimes God speaks through that way. Those are a few ways God speaks through me, but, but the intrusive thing is so beautiful because I think he can speak to everyone intrusively and it is so sweet when it happens. And it was, it was happening this morning to me in the shower, which is so sweet and beautiful, you know. I struggle a lot with what people think about me because I've always struggled with people pleasing before being a Christian. And so, you know, if I'm misunderstood or someone takes something in the way that I didn't say it, I get hurt because I'm like, oh, I didn't mean it that way. Or, you know, whatever. So I'm kind of talking to Jesus and I'm in the shower praying and I'm going, man, God, I want to be more like you. I want to be how you want me to be. I want to love you. And I want to be your son. And I just want to focus on being yours. And I don't want to care what other people think. And this, this and that. And Jesus was speaking to me about some practical things I needed to do. Like it would help you if you, you know, stopped looking at what people say online. It would help if you deleted Instagram. And it would help if you did this. And, it would help if you would just trust other people to do what they're supposed to do. So you can focus on being mine. And I'm sitting there in the shower going like, wow, this is so good. And it's so hard, but it's so good." Bryce Crawford, Minister
Tetragrammaton98,771 views • 2 months ago
NEW EPISODE: “You have to let people ask questions. You have to let people challenge the received wisdom, even if they're wrong, even if they seem crazy. I think that's a crucial part of a free society, and Substack has been that.” -Chris Best of Substack 0:00 Chris Best 0:24 The Problem with Media and the Birth of Substack 2:24 Writers as Heroes and the Need for Independence 3:15 Vision vs. First Step: A New Economic Engine 5:27 From Idea to Product: Paid Newsletters 7:28 Starting Small and Product-Market Fit 10:33 Platforms, Algorithms, and Distribution 12:14 Email, Ownership, and Connection to Audience 16:09 Free vs. Paid, Incentives, and the Business Model 18:41 Journalism, Independence, away from Institutions 31:02 Building a New Social Layer 1:04:29 Platforms, Power, and the Fight for Creative Independence
Tetragrammaton132,167 views • 3 months ago
"The art I make outside is a problem because that's what I was gonna do. I wanted to get a PhD and tenure at some fancy college. I was going to wear some weird glasses. I was going to know more about Salvador Dali and Matisse and Edvard Munch than anyone on the planet. Impressionistic painting was going to be my expertise. If the History Channel needed an expert, they were going to call me. I was going to know everything. And I was already on my way. The only thing keeping me is I got some sort of speech thing. I think I just didn't pay attention in all the classes I needed to. So if you're going to be into impressionistic painting, you better be able to pronounce French painters' names and cathedrals and stuff. I just, that was going to be a lot of work, but I wanted, you know, I wanted to date college girls and have fun, drink beer, and just be that real liberal, crazy professor. So Slipknot destroys everything in my path, you know." - M. Shawn Crahan of Slipknot
Tetragrammaton120,849 views • 3 months ago
"My fear is that society, built as it is, locks people away into default paths... like just become a management consultant, go get your MBA, this is safe, you'll get your pension, you'll have your nice vacations, drive your BMW, and like there's nothing wrong with that, and that's a great life, and I want more people to have that. On the other hand... Rick Rubin: There's so much more. God gave you this brain, and God gave you these senses, and we can do so much, and how do we do more? Like, how do we serve each other more? And, like, surely technology is not a bad thing in that, it is a way to solve more problems for one another." - Garry Tan of Y Combinator
Tetragrammaton104,157 views • 2 months ago
NEW EPISODE: “The more we can optimize our environment, the more quality of life we get, the better we can perform, and we can have more time enjoying our life here on this planet with this wonderful experience we have.” -Brian Hoyer, EMF Expert 0:00 Brian Hoyer 0:14 Ancestral Living and Respecting Biology 2:06 EMF and Natural vs. Man-Made Frequencies 4:46 Pulsed EMF, Flicker, and the Stress Response 10:02 Hormones, Circadian Rhythm, and Impact 15:19 Dirty Electricity and Everyday Exposure 26:04 Testing Homes and Identifying Patterns 35:25 Light, Wireless, and the Modern Environment 50:19 Mitigation: Grounding, Shielding, and Design 1:05:27 Appliances, Phones, and Constant Signals 1:29:00 Long-Term Health, Optimization, and Living in Alignment
Tetragrammaton118,674 views • 3 months ago
"So dirty electricity is like electromagnetic interference on your electrical lines. And that can cause even more chaos in the nervous system. There are studies by a doctor, Magda Havas, around dirty electricity and blood sugar regulation, where they had people going on these treadmills that actually produces a lot of dirty electricity and it raised their blood sugar much more than just normal walking. And then they installed filters, to actually filter out the dirty electricity, and the phenomenon disappeared. And so, you know I tell people a lot of times according to that study and personal experience in thousands of homes people who have had blood sugar issues is that like, if you have dirty electricity in your house...it's kind of like you're consistently dripping donuts into your system. And it's not good it can raise your cortisol which then raises your blood sugar and can cause a phenomenon that's very similar to eating a donut."
Tetragrammaton104,126 views • 3 months ago
Jonah Hill sits down with Rick Rubin to discuss identity, creativity, fatherhood, and what happens when you step away from the noise: 0:00 Jonah Hill 7:52 Directors, Creative Freedom, and Learning from the Greats 9:42 Surfing, TM, and Leaving Social Media 12:28 Gratitude, Positive Action, and Rewiring the Mind 17:16 Loss, Family, and Becoming Responsible 20:20 “Not Everything Is One Thing” — Truth and Performance 24:07 Hollywood, Perception, and Finding Depth 27:22 Fatherhood and Redefining Success 29:35 Writing Process and Falling in Love with Ideas 34:25 Early Career, Comedy Influences, and Breakthrough 37:05 Superbad, Collaboration, and Lifelong Creative Partners 39:03 Acting, Emotion, and Working with Great Actors 42:01 Stutz, Vulnerability, and Making Work That Helps People 49:23 Creativity, Craft, and Channeling Ideas 51:53 The Seed of Outcome and Building a Film 55:42 Letting the Film Evolve Beyond Comedy 58:10 Relationships, Amends, and What Actually Matters 1:08:33 Fame, Identity, and the Future of Comedy
Tetragrammaton105,354 views • 4 months ago