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From Waterloo to The Tour de France 🇫🇷 It's easy to stand out from the crowd with a paint scheme as sick as this one 🤯

From Waterloo to The Tour de France 🇫🇷 It's easy to stand out from the crowd with a paint scheme as sick as this one 🤯

18,474 Aufrufe

New Émonda? New Madone? Or something entirely new? Find out in two days — June 27th 🎯

New Émonda? New Madone? Or something entirely new? Find out in two days — June 27th 🎯

72,767 Aufrufe

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32" wheels have landed 🛸 Trek Factory Racing XC will be racing our 32" prototype for the first time at this weekend's penultimate UCI MTB World Series round in Soldier Hollow, Utah. Tune in this Saturday and Sunday to see it in action.

32" wheels have landed 🛸 Trek Factory Racing XC will be racing our 32" prototype for the first time at this weekend's penultimate UCI MTB World Series round in Soldier Hollow, Utah. Tune in this Saturday and Sunday to see it in action.

17,264 Aufrufe • vor 13 Tagen

50 years ago, we started building bikes. Then we started building something bigger. This is the journey. Thank you for being part of it. 🔗

50 years ago, we started building bikes. Then we started building something bigger. This is the journey. Thank you for being part of it. 🔗

48,021 Aufrufe • vor 7 Monaten

Fifty years ago, Trek started in a small red barn in Waterloo, Wisconsin🌾 The Journey tells the story of what happened next — the people, the risks, the setbacks, and the belief that bikes could become something bigger. Watch the full film now 🔗

Fifty years ago, Trek started in a small red barn in Waterloo, Wisconsin🌾 The Journey tells the story of what happened next — the people, the risks, the setbacks, and the belief that bikes could become something bigger. Watch the full film now 🔗

13,749 Aufrufe • vor 3 Monaten

Look closer 👀 The First 50 Project One ICON is layered with 50 years of people, breakthroughs, and bold ideas. Every detail shares a chapter of where we started and where we’re headed next. Preorder yours through April 13 ➡️

Look closer 👀 The First 50 Project One ICON is layered with 50 years of people, breakthroughs, and bold ideas. Every detail shares a chapter of where we started and where we’re headed next. Preorder yours through April 13 ➡️

13,669 Aufrufe • vor 7 Monaten

Everything you need to know in under a minute about the Project One ICON No. 76 Madone 🔎✨ This is where it all began. The No. 76 is a masterclass in heritage. Preorders are only available through April 13 at

Everything you need to know in under a minute about the Project One ICON No. 76 Madone 🔎✨ This is where it all began. The No. 76 is a masterclass in heritage. Preorders are only available through April 13 at

10,582 Aufrufe • vor 5 Monaten

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