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Trek Bicycle

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New Émonda? New Madone? Or something entirely new? Find out in two days — June 27th 🎯

New Émonda? New Madone? Or something entirely new? Find out in two days — June 27th 🎯

72,764 views

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50 years ago, we started building bikes. Then we started building something bigger. This is the journey. Thank you for being part of it. 🔗

50 years ago, we started building bikes. Then we started building something bigger. This is the journey. Thank you for being part of it. 🔗

46,377 views • 5 months ago

Fifty years ago, Trek started in a small red barn in Waterloo, Wisconsin🌾 The Journey tells the story of what happened next — the people, the risks, the setbacks, and the belief that bikes could become something bigger. Watch the full film now 🔗

Fifty years ago, Trek started in a small red barn in Waterloo, Wisconsin🌾 The Journey tells the story of what happened next — the people, the risks, the setbacks, and the belief that bikes could become something bigger. Watch the full film now 🔗

11,595 views • 1 month ago

Everything you need to know in under a minute about the Project One ICON No. 76 Madone 🔎✨ This is where it all began. The No. 76 is a masterclass in heritage. Preorders are only available through April 13 at

Everything you need to know in under a minute about the Project One ICON No. 76 Madone 🔎✨ This is where it all began. The No. 76 is a masterclass in heritage. Preorders are only available through April 13 at

10,582 views • 3 months ago

Look closer 👀 The First 50 Project One ICON is layered with 50 years of people, breakthroughs, and bold ideas. Every detail shares a chapter of where we started and where we’re headed next. Preorder yours through April 13 ➡️

Look closer 👀 The First 50 Project One ICON is layered with 50 years of people, breakthroughs, and bold ideas. Every detail shares a chapter of where we started and where we’re headed next. Preorder yours through April 13 ➡️

13,669 views • 5 months ago

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