ZED
@zedmadeit • 2,555 subscribers
Making AI ads people actually want to watch Chronic sauce dropper
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If youre a brand owner running AI ads for your brand you need to be hookmaxxing and im not talking about just the script, but the visuals it needs to make someone stop scrolling and think "wtf did i just see" even with the sound off because the first 3 seconds determines if someone will actually watch your ad and if your optimizing your ad spend This is the advantage with AI animated ads but rarely do I see anyone using it Here's an easy way: Give gpt 6 astra >your avatar/icp >the core problem your customer is experiencing >how that problem makes them feel/shows up in their daily life then tell it to: "create visual concepts for a viral hook by turning that problem into a personified visual demonstration/experience that is so relatable it triggers their insecurity" Use familiar everyday props, objects or materials to exaggerate the problem so clearly that someone understands it in seconds." The goal: make it so relatable, extreme and absurd that they need to stop and watch
ZED543,794 Aufrufe • vor 26 Tagen
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If you’re a brand owner and you run AI ads Here’s how you or your editors can pump out videos like this Dump your script into gpt 6 astra - Give it the basic details > what the product is > who its for > whats the desired result Then follow up by asking “ what visual metaphors represents this problem -> solution so clearly a 5 year old could understand it” Once you lock down a concept Create a character sheet to represent that visual metaphor as a character + lock identity consistency Use the character sheet to create an environment sheet in the same style Tell astra to break down your script into beats with exact scenes that combine storytelling with direct response marketing with a simple prompt for each scene Now use the character + environment sheet refs to generate each scene then stitch them together Since you have the ref images your prompts dont need to be super detailed and lengthy Lets print q4
ZED172,989 Aufrufe • vor 1 Monat
I cracked the code to automating AI ads for your brand The problem with most of them is that they aren't intentional at all usually a mediocre script with alot of filler visuals that dont match so i built a system that starts with your >brand >product >customer >offer and it custom tailors : >a viral hook directly tied to your customer and problem >the full script + creative angle >visual metaphors >every high impact visual beats with a visual beat map >perfectly timed pacing + shot sequences >transformational callbacks + product payoff it literally builds the script, breaks it down beat by beat and matches every beat with extreme physical actions that: > first exaggerates the customer problem at the highest visual level and shows exactly how it affects their daily life > then pushes the transformation to the maximum visual extreme to show the highest perceived ROI your product has on the customers life every time i use this setup to make an ad i just click buttons and barely think, and every single time im blown away by how insanely good the video comes out as a proper DR ad drop a comment if you want my new setup i built to make ads like this, and I’ll send it
ZED21,350 Aufrufe • vor 6 Tagen
I finally cracked the code for automating ai ads for your brand I made this in under 30 mins including coming up with the concept, scripting and video gen Up until now the gap was translating the creative strategy into intentional visuals the human aspect, the taste that gave every part of the video a reason to exist So I broke the process down to a workflow that carries this strategy into every scene Once you do it the first time you can turn it into a repeatable process: All i did was give astra: > product > customer/avatar > problem thats being solved > how the problem affects customers daily life and it > built a hook based on parameters for virality and a hyper specific feeling they recognize > designed a character, script, and story concept around visual metaphors that make the customers problem, the product and the transformation instantly understandable > locked the character, setting and product references > broke down each beat of the script and turned it into visual gut punches with physical actions, expressions, and interactions that make the meaning clear > generated the clips its not 100% automated because at this stage you still need human QA to make good ads that actually get spend but its damn near 90% > it was infinitely cheaper to make > no start frames needed > almost zero regens (maybe had like 1 because of ocd) drop a comment if you want the setup (follow so i can dm)
ZED27,361 Aufrufe • vor 14 Tagen
how to make ai ads for your brand that actually get spend Give gpt astra your >product >avatar >problem youre solving > step 1 : build a viral hook In a world full of brainrot how do you make a viral hook with intention? Take an expression your customer uses to describe their problem and make it happen at the worst possible moment You want to show them a feeling they recognize through something they've never seen Heres how -> ask astra: “Identify familiar expressions people facing this problem might say or think to describe how it feels. Think of examples like: "my heads going to explode", "my heads not screwed on straight, " im falling apart", my heads going to explode" Create viral hook concepts by putting the character in a personally high stakes environment, where that problem causes immediate failure, embarrassment or meaningful loss. Amplify it by taking the strongest expression and turn it into a high-impact literal physical action version that is instantly understandable and impossible to miss, even if the problem itself is invisible.” > step 2 : design the character prompt: “Using the chosen expression and hook create character concepts that visually embody the problem and. Explore how their shape, materials, textures, movement, or interaction with their surroundings could make that expression literal. Choose details that explain the problem at a glance and naturally lead to the consequence shown in the hook.” > step 3 : visualize the scenes Using the character concept and hook and script , create a visual scene for each beat prompt: “Translate what the character is saying or feeling into something we can physically see happening. Use their design, actions , familiar objects , and interactions with other people to make abstract ideas immediately understandable even on mute. Carry the established metaphor through the story. Show how it expresses the problem in everyday situations, then visually connect the product's use to a transformation the benefits deliver. Revisit earlier situations to so the contrast is immediately clear. For each beat, include the script line, the visible action and what the viewer should understand from it. Keep each scene focused on one main idea, with clear cause and effect. Preserve character and setting continuity, and make every action move the story forward.” This is how you make AI ads with taste, where every line and visuals connects your customer, the problem they want solved and your product It's not just making videos that look cool Taste looks different for every brand and thats why its hard to outsource Luckily for brand owners, I cracked a workflow that automates this process and makes it repeatable
ZED30,491 Aufrufe • vor 18 Tagen
If youre running ai ads for your brand STOP making generic everyday lifestyle videos in an attempt to be relatable You want to be relatable but to an extent What you really want to do is demonstrate your product's unique mechanism operating at the most extreme and impressive conditions possible If your product is for athletic performance Don't just show someone using it before the gym Why? Because now you're doing two things at once 1. You're visually demonstrating your product's unique mechanism in a way thats so easy to understand, the effect impossible to miss and 2. You're positioning your product as the thing the highest performing version of your customer would use to become that person Youre not just showing what the product does on a mundane level youre showing the capability of who it could turn them into when its operating at the highest level Here's how to come up with extreme concepts for your brand Give gpt 6 astra your: > product + unique mechanism > avatar > main problem > transformation Then prompt it: "Give me extreme scenario ad concepts where my product is being used at the highest operating level, so much so that it demonstrates the visual mechanism enabling the maximum possible payoff in seconds. Think in terms of high stakes environments, elite performance, competitions, difficult conditions, major feats,intense pressure, or moments where the payoff of the mechanism would be the most obvious and impressive" Remember Your product isnt the hero. Your customer is. Your product is merely the mechanism that enables that hero transformation
ZED11,499 Aufrufe • vor 23 Tagen
ANIMATED MINI-MOVIES ARE CRUSHING An actual movie, but built to convert Just dropped another one full story, custom characters, perfect pacing, and beats that actually make people stop scrolling Character bible → character sheets → storyboards → animated mini-movie This is the level big brands are running at right now Comment “MOVIE” and I’ll send you my full workflow + prompts
ZED17,648 Aufrufe • vor 3 Monaten
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