#mayajama

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Maya Jama, Iman, Halima Aden. How did the conversation go from mocking Somali women’s appearance to calling them “Somali baddies”? What happened? 👀 I remember a narrative built around layers of clothing, supposedly mismatched outfits and very little interest in the women wearing them. Now people are admiring Somali women’s beauty, hair, styling and confidence. Did the women change that much, or did the audience finally get a better view? My take: social media gave Somali women more control over their image. Fashion videos, wedding content, beauty tutorials and everyday personality give you a different picture from an unflattering photograph attached to a negative headline. Maya Jama, who has Somali and Swedish heritage, is an obvious name. Then there’s Ugbad Abdi, Rawdah Mohamed, Halima Aden and Ikram Abdi Omar. Different women, different styles, all worth knowing. And Iman was an international supermodel before most of us had an internet connection. Somali beauty clearly didn’t arrive with TikTok. The modest fashion matters too. Layers weren’t evidence of someone being unattractive. A hijab doesn’t cancel beauty. And admiring someone’s hair doesn’t mean an entire community has one hair texture. Even the name: Somali. Somali women, Somali culture, Somali language. People correcting “Somalian” aren’t inventing a new identity for the rebrand. So perhaps the biggest transformation happened in the audience. Were Somali women overlooked, stereotyped, or simply missing from your feed? And whose name should I have included? #MayaJama #Iman #HalimaAden #UgbadAbdi #RawdahMohamed

Ebeebiebby Mission Specialist

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