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Designing our ideal Lighter.

31,982 views • 2 months ago •via X (Twitter)

35 Comments

smcd's profile picture
smcd2 months ago

Except now it's not flat and you've got that lever arm on the side either digging into your leg or protruding through your pocket like a weird lump. They spent so much time critiquing the operation of the old designs they completely overlooked a key feature- they laid flat in the pocket.

emily's profile picture
emily2 months ago

I don't like how small the flame is. It's actually upsetting how small the flame is

DD(s)'s profile picture
DD(s)2 months ago

this whole company is overpriced hipster bullshit. at first glance it might seem clever and well thought out but if you spend any time thinking about it and listening to them it’s actually very poorly thought out and unoriginal and juvenile.

Adram's profile picture
Adram2 months ago

The classic Bic is perfect. Don’t fuck with it.

Michael Zimmermann's profile picture
Michael Zimmermann2 months ago

You designed nothing. You stole a video from @craighillco to pass off as your own for ad revenue. Would be great if @nikitabier permanently demonetized your account.

Katy's profile picture
Katy2 months ago

The demo lighter reminds me of the Little Tikes cars…but I don’t think kids should be playing with lighters. 😂

Mark's profile picture
Mark2 months ago

It looks like a fisher price toy, a lighter for babies

jamezfat's profile picture
jamezfat2 months ago

Are these the hipsters who sold $200 toddler scissors

Botard's profile picture
Botard2 months ago

Won't the orange ball on the striker arm get hot from being too close to the flame? A simple Angle change would fix that.

Nth Degree SUPER ULTRA-MEGA-MAGA Agendist's profile picture
Nth Degree SUPER ULTRA-MEGA-MAGA Agendist2 months ago

The classic Bic is ideal already. Actually, the one from the early 80s was ideal. Just difficult enough to dissuade small children from igniting it. And I don’t remember any women crying about the striker wheel abusing their thumbs.

Josh Parks's profile picture
Josh Parks2 months ago

$78? I'm good. 😂

emily's profile picture
emily2 months ago

I'm sorry, I don't normally return a day later to reply again, but I can't stop thinking about such a pathetic flame. It's a distressingly small flame. America deserves better than this limp ass flame. Get your shit together

Garrett Hogan's profile picture
Garrett Hogan2 months ago

This is a cool project. I feel somehow concealing the lever arm in the main body and being easily be able to access it would be cool also. That would make the device more sleek and appealing.

MetaMú's profile picture
MetaMú2 months ago

@FilmSchoolGuru Why can't the crypto bros with all their money and big brains do anything close to useful like this?

chrstian's profile picture
chrstian2 months ago

Colibri Kickstart is this exact thing. Don’t support uncreativity

Colin's profile picture
Colin2 months ago

Does the handle not get super hot?

Dan's profile picture
Dan2 months ago

Really. Bic is king. Stupid

Kay Tea's profile picture
Kay Tea2 months ago

Missing child safety mechanisms

🌻 Fertilizer Finder 🌻's profile picture
🌻 Fertilizer Finder 🌻2 months ago

'stealing someone else's video'

Jared Najar-Young's profile picture
Jared Najar-Young2 months ago

What is this lighter called?

Sweg Low's profile picture
Sweg Low2 months ago

$80 for a simple lighter? They must be using it to smoke crack

Reio⛩️'s profile picture
Reio⛩️2 months ago

Make the lever drop further down before coming out towards the flame keep the ball at the end further away from the flame last longer no risk getting hot

DD(s)'s profile picture
DD(s)2 months ago

Hi! This is @Craighilldesign. So you know this everyday object that is reliable, time tested, easy to manufacture, doesn't break, available everywhere on Earth for $0.20? Yeah, well it has a minor tradeoff. We decided to try a radical new approach and fix that. The result? We fixed the flaw in a really quirky and fun way. Our product has 10 major drawbacks, but not the one which we fixed. You can get it for a very reasonable $200, available nowhere. We're geniuses of design.

pysolin's profile picture
pysolin2 months ago

it also connects to the internet

Ben Spico's profile picture
Ben Spico2 months ago

All that for me to never buy your stupid fucking lighter.

When We Are Free!'s profile picture
When We Are Free!2 months ago

@grok who makes this lighter?

James McCarthy's profile picture
James McCarthy2 months ago

You are Indian.

Adam P.'s profile picture
Adam P.2 months ago

Hey look, we took this round thing and made it turn. We’re thinking of calling it a ‘wheel’

Sin's profile picture
Sin2 months ago

Iphone size, no thanks 😭😭😭😭😭😭

Ten_Code's profile picture
Ten_Code2 months ago

Looks like a fun way to catch the inside of your pocket on fire

🕳️🐇's profile picture
🕳️🐇2 months ago

I want to buy the prop

kreepers's profile picture
kreepers2 months ago

Bic lighters are the greatest lighters ever created. Everything else is gay.

Main's profile picture
Main2 months ago

Have it load bics

Hank Millz's profile picture
Hank Millz2 months ago

Fuck that

George Gibbon's profile picture
George Gibbon2 months ago

where do i buy

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