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dev rel circa September 2000 there's an entire generation of devs who have never seen Steve Ballmer sweating through his dress shirt during a Microsoft keynote screaming "developers". let's fix that. also if you've seen it here's the full video with context.

1,131,891 Aufrufe • vor 2 Jahren •via X (Twitter)

10 Kommentare

Profilbild von jess
jessvor 2 Jahren

Source w/ captions for a11y and such

Profilbild von bdougie on the internet
bdougie on the internetvor 2 Jahren

Some say he still sweating from this talk years later.

Profilbild von jess
jessvor 2 Jahren

i'd kill for a modern day TikTok trend or IG reel of this audio

Profilbild von Ψ
Ψvor 2 Jahren

Some of the most unhinged years, I miss them

Profilbild von jess
jessvor 2 Jahren

People don't understand how "clean" Apple WWDC Keynotes looked in comparison to this stuff. It was such a culture shock.

Profilbild von Isaac Rabinovitch
Isaac Rabinovitchvor 2 Jahren

@jamonholmgren I'm not going to turn on the sound, and you can't make me.

Profilbild von jess
jessvor 2 Jahren

@jamonholmgren You don’t need the sound to hear it

Profilbild von jess
jessvor 2 Jahren

ay @t3dotgg you wanna incl this in ur dev rel course when you get to the "Applying Memes and Leveraging Comedy" chapter?

Profilbild von LawrenceDCodes
LawrenceDCodesvor 2 Jahren

a little "tech demo of all time" action here to add to the conversation:

Profilbild von Samuel Robertson
Samuel Robertsonvor 2 Jahren

the breathless "yes" at the end always sends me

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Steve Ballmer screamed one word 14 times in 1999 and is now worth $126B The clip runs 57 seconds blue shirt soaked through, voice already gone, a 43-year-old executive bouncing across a stage like the building was on fire. He asks the room what the $64,000 question is, then answers it himself. Developers, developers, developers. For 25 years that was the joke ringtones, remixes, a man losing his mind over a software framework. What the joke missed is that he was the only person in the building paid to be right about it. Ballmer walked into Microsoft in 1980 as employee number 30, a Stanford business school dropout with no engineering degree, hired to sell. Gates handed him a $50,000 salary and roughly 8% of the company. He never sold the 8%. While Gates moved $100B+ into a foundation, Ballmer just sat there through the antitrust years, through Vista, through the $7.6B Nokia writedown, through 13 years of a flat stock and a press corps calling him the worst CEO in tech. Then the cloud arrived and the shares he’d held since before Windows shipped went up more than 10x. He owns about 4% of Microsoft today. That one stake is worth more than the Clippers he bought for $2B in 2014, more than every paycheck he ever collected, more than Bill Gates has left after 25 years of giving it away. The sweating man on stage wasn’t hyping a framework. He was telling 1,000 people exactly where the money would sit for the next 40 years, and they laughed. The clip is still a joke. The 8% never moved. The salesman ended up the richer friend.

West Lord

2,417,817 Aufrufe • vor 1 Monat

MrBeast on the single biggest reason most content never reaches 100 million views: It has nothing to do with editing, production budget, or how often you post. It comes down to one thing: whether your viewer feels like they've seen it before. Think of it like a cow on the side of the road. MrBeast illustrates this with a metaphor he picked up from a TED talk: "If you're driving down the road and you just see a cow, you're probably not even going to look at it. Who cares? You've seen them all the time. But if you're driving down the road and there's a purple cow, you're going to look like four times, you're going to remember that. Like, someone could ask you a year later and you'll be like, 'Yeah, I saw a purple cow.' And the only difference is it's purple." He then maps this directly onto how content gets noticed or doesn't: "If you're scrolling through videos and it's something you've seen before, nothing too crazy, that's the equivalent of someone seeing a cow. But if it's something they've never seen before, like you putting a bunker underground and two people living in it, that is the equivalent of a purple cow." Most creators obsess over execution. MrBeast is pointing at something that comes before all of that, the idea itself. A technically flawless video built around a familiar concept is still just another cow on the side of the road. Nobody stops, remembers, or shares it. But an idea nobody has seen before? That's the purple cow. And once someone sees it, they can't unsee it.

Big Brain Business

15,037 Aufrufe • vor 2 Monaten