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Do you know why most elevators have mirrors?
1,312,166 просмотров • 1 год назад •via X (Twitter)
Комментарии: 11

I call bullshit. It’ll be because it makes it look bigger inside

There's actually a book on this and other effects like it. This is a field of study termed "behavioral economics". Perhaps one of the best to communicate this publicly is an ad man from the famous ad agency "Ogilvy" from London. Rory Sutherland. Initially Otis, the elevator manufacturer, said they could replace them pully mechanism to make it faster for $1m or something - back in the 60s... And some mad lad recommended this solution instead...

you ever listen to @solarheavy?

A very interesting fact. I’m intrigued. An out of the box solution for inside the box problem. Literally.

It also helps with claustrophobia, don't leave that out.

Also to reduce the effect of claustrophobia. The mirror makes the lift seem bigger so you don't feel like you are in a tin can.

probably explains why you mirrors in some Nigerian banks

I love this!

This is also true for elevators landing… it’s never too long when you can check yourself out

That’s true

bird behavior omg
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