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Fable 5 is INSANE for creating ads i built an agent that studies your competition and thousands of viral ads, then gives you a full viral blueprint for your brand to copy just feed it a product photo and a landing page link and competitors names, 3 minutes later...

94,557 views • 1 day ago •via X (Twitter)

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I just built a $10K/month creative strategist inside Claude Code 🤯 Give it your competitor Facebook page URLs → it scrapes their ads, watches every video with AI, and delivers a data-backed creative brief with 10 ad concepts in your brand voice. All inside Claude Code. Perfect for DTC brands and agencies who are still manually scrolling the Meta Ad Library, screenshotting ads into Google Docs, and guessing at what's working. If you're spending hours every week pulling competitor ads one by one, watching videos to figure out the hook, copying notes into a brief, and rewriting concepts from scratch every time... This system eliminates the entire loop: → Apify scrapes your competitors' active ads from Meta Ad Library (video + image) → Downloads every creative asset locally → Gemini watches each video and analyzes the hook, angle, visual format, copy framework, CTA, and emotional trigger → Runs the full batch and finds the patterns that repeat across 3+ ads → Claude generates 10 ad concepts using the proven mechanics, matched to your brand voice No manually scrolling the Ad Library. No screenshotting ads into docs. No guessing which hooks are actually working. What you get: → Individual creative breakdowns for every competitor ad (7 dimensions each) → A pattern report showing which hooks, formats, and triggers keep repeating → 10 ready-to-brief ad concepts traced back to real competitor data → A reusable system — new competitors, new brief, same pipeline The research that takes your team a full day now runs in 15 minutes for ~$3 in API costs. Built 100% in Claude Code with Apify + Gemini. I put together a full playbook showing you can build the entire thing step-by-step from scratch. Want the playbook for free? > Like this post > Comment "ADS" And I'll send it over (must be following so I can DM)

Mike Futia

54,558 views • 3 months ago

I just built a Claude prompt library that runs your entire DTC marketing operation 🤯 100+ prompts organized by function: competitor research, creative briefs, ad copy, hooks, landing pages, performance analysis, customer review mining, and more. Perfect for DTC brands and agencies who are still prompting Claude from scratch every time they open a new chat, rewriting the same context, and getting generic output that sounds like every other AI-generated ad. This prompt library eliminates the entire loop: → Competitor Research: scrape and analyze competitor ads, extract winning hooks, map creative strategies, build competitive battlecards → Creative Briefs: generate data-backed briefs from ad performance, write iteration briefs, new concept briefs, test plans → Ad Copy & Hooks: 20 hooks across 10 frameworks, full ad copy variations, persona-specific angles, fatigue-busting rewrites → Landing Pages: audit any landing page against DR best practices, clone high-converting advertorial structures, write product page copy → Performance Analysis: audit Google Ads accounts, find wasted spend, build visual dashboards, weekly narrative reports → Customer Intelligence: mine reviews for ad copy language, extract objections, find unexpected use cases, build persona cards from real data → SEO & Content: find keyword gaps, write content in your brand voice, optimize product listings for AI shopping (ChatGPT, Gemini) → Email & SMS: launch sequences, weekly newsletters, abandoned cart flows, post-purchase nurture No more blank-page prompting. No more re-explaining your brand every session. No more generic AI output that sounds like a template. What you get: →100+ copy-paste prompts organized by the 8 functions DTC teams actually run →Every prompt pre-loaded with the context structure Claude needs to give you real output →Prompts that reference your brand voice, your ICPs, and your real data — not generic placeholders →A living library you can customize once and reuse across every campaign I put together the full prompt library as a single downloadable playbook: organized by section, ready to copy-paste into Claude today. Want it for free? > Like this post >Comment "PROMPTS" And I'll send it over (must be following so I can DM)

Mike Futia

34,531 views • 2 months ago

Claude Cowork is f*cking cracked for Meta Ads 🤯 Point it at a folder with your ad export, your brand context, and your brief template —> ... and it analyzes your account like a senior creative strategist + saves a finished brief directly to your computer. All inside Claude Cowork. Perfect for DTC brands and agencies who are still manually digging through ad reports trying to figure out why performance shifted. If you're running Meta Ads and pulling weekly reports that tell you what happened but not why — CPAs creeping up, CTRs dropping... You're killing creatives on gut feel because mapping performance back to hook type, angle, and offer framing takes hours you don't have. Claude Cowork eliminates the entire loop: → Drop your Meta Ads CSV export into a project folder → Add a brand context file and your brief template → Claude reads all three files and audits across 4 lenses: hook performance, offer angles, fatigue signals, next test recommendations → Asks clarifying questions if it needs them → Saves a finished creative brief as a real .md file directly to your folder No copy-pasting data into chat windows. No manually tagging creatives in a spreadsheet. No "here are your metrics" summaries that tell you nothing new. What you get: → Pattern analysis across every creative — which hook structures are converting and why → Creative fatigue signals before CPAs blow up → Competitor intelligence layered in from the Meta Ad Library → A data-backed brief your creative team can execute immediately Set it up once, drop in a fresh CSV every week and run the same prompt. I put together a full playbook with the exact folder setup, the prompts, and the brief template to get this running in under 30 minutes. Want it for free? > Like this post > Comment "ADS" And I'll send it over (must be following so I can DM)

Mike Futia

85,308 views • 4 months ago

This Claude Code Skills Pack is a cheat code for ad creative teams 🤯 10 plug-and-play skills → competitor audits, creative briefs, 20 hook variations, ad copy, static ads, landing pages, & weekly performance reports. All inside Claude Code. Perfect for DTC brands and agencies who are still prompting Claude Code from scratch every time. If you're re-explaining your brand voice in every session, getting inconsistent output depending on who's prompting, and spending 30 minutes on tasks that should take 30 seconds... These skills eliminate the entire loop: → Competitor Ad Research Agent Drop a brand name, get back a full creative audit — hooks, messaging angles, ad formats, CTAs, and "steal this" angles. No more scrolling the Ad Library for an hour. → Creative Brief Generator One prompt, complete brief in your exact template. Hooks, concepts, visual direction, brand voice — all loaded from your own files. → Hook & Script Writer 15+ hooks categorized by type (curiosity, problem-agitation, result-first, social proof). Full 30-60s scripts with the hook → problem → mechanism → proof → CTA structure baked in. → Ad Copy Variation Engine Feed it one winning ad, get back 20 variations — each targeting a different persona and pain point. Same structure, different angles. Creative fatigue solved. → Weekly Report Writer Drop in your Meta ads CSV. Get back the narrative summary, anomaly flags, creative fatigue alerts, and recommended next steps. The report nobody wants to write, written in 60 seconds. → Creative Fatigue Detector Flags ads before they die. CTR trending down, frequency climbing, conversion rate dropping — caught in hours, not after three days of wasted spend. No prompting from scratch every time. No inconsistent output across your team. No re-explaining context in every session. I packaged all 10 as a free Skills Pack. Copy-paste the files into your Claude Code commands folder and they just work. Want the full Skills Pack? > Like this post > Comment "SKILLS" And I'll send it over (must be following so I can DM)

Mike Futia

55,738 views • 4 months ago

Claude Code can now watch & analyze ANY video 🤯 I built a skill that gives Claude the ability to watch any video file you drop in — UGC ads, competitor Meta ads, organic TikToks, screen recordings, anything. All inside Claude Code. Perfect for DTC brands and agencies who study competitor creative every week to figure out what's working and what to test next. Here's the problem: If you're studying competitor ads on Meta or hooks on TikTok, you're scrubbing through videos manually, pausing to write down hooks, screenshotting on-screen text, and trying to remember what made the ad land by the time you've watched 10 of them. This skill solves it: → Drop any video file into Claude Code → Skill routes it through the Gemini API for native video understanding → Returns a full creative teardown — hook breakdown, target audience, angle, beat-by-beat, on-screen text verbatim → Surfaces the steal-worthy patterns you can apply to your own creative → Same skill works on UGC ads, produced video ads, organic TikToks, and Loom recordings No manual scrubbing. No pausing every 5 seconds. No $200/mo ad intelligence platform. What you get: - Native video understanding via Gemini (not just transcripts) - Structured analysis — hook, angle, audience, pain point, CTA - Verbatim on-screen text and dialogue with timestamps - Hook variations generated directly from competitor ads - About 27 cents per 30-minute video Built 100% in Claude Code with the Gemini API. I recorded a full breakdown showing exactly how I built this and I'm giving away the skill for free. Want the skill? > Comment "CLAUDE" + > Like this post And I'll send it over (must be following so I can DM)

Mike Futia

35,423 views • 2 months ago

I just built a skill that lets Claude Code watch & analyze ANY video 🤯 Drop in any video file — UGC ads, competitor Meta ads, organic TikToks, screen recordings — and Claude hands you back a full creative teardown. All inside Claude Code. Perfect for media buyers and creative strategists who reverse-engineer competitor ads every week — and lose half a day doing it by hand. If your creative process starts with studying what's already working, you're scrubbing through competitor ads frame by frame, pausing to write down every hook, screenshotting the on-screen text, and by the tenth video you can't remember what made the first one land... This skill solves it: → Drop any video file into Claude Code → Skill routes it through the Gemini API for native video understanding → Returns a full creative teardown — hook breakdown, target audience, angle, beat-by-beat, on-screen text verbatim → Surfaces the steal-worthy patterns you can apply to your own creative → Same skill works on UGC ads, produced video ads, organic TikToks, and Loom recordings No manual scrubbing. No pausing every 5 seconds. No $200/mo ad intelligence platform. What you get: → Native video understanding via Gemini (not just transcripts) → Structured analysis — hook, angle, audience, pain point, CTA → Verbatim on-screen text and dialogue with timestamps → Hook variations generated directly from competitor ads → About 27 cents per 30-minute video Built 100% in Claude Code with the Gemini API. I recorded a full breakdown showing exactly how I built this, and I'm giving away the skill for free. Want the skill? > Like this post > Comment "CLAUDE" And I'll send it over (must be following so I can DM)

Mike Futia

40,750 views • 14 days ago

I just built a Claude skill that writes 20 Meta ad hooks in 60 seconds 🤯 Give it your product, your audience, and your best-performing angles → it writes hooks across 10 proven frameworks, each one targeted at a specific customer pain point. All inside Claude Cowork. Perfect for DTC brands and agencies who are still writing hooks from scratch every time they need new creative — staring at a blank doc, scrolling competitors for inspiration, and recycling the same 3 angles because you ran out of ideas two weeks ago. If you're launching Meta Ads and your hook writing process looks like this — open a Google Doc, try to remember what worked last time, write 5 hooks that all sound the same, run them, 4 flop, go back to the doc, repeat ... This skill replaces the entire process: → You give it your product name, key benefits, and target customer → It writes hooks across 10 frameworks: problem-solution, curiosity gap, bold claim, social proof, before/after, us vs them, question, contrarian, urgency, and storytelling → Each hook targets a specific pain point — not generic "Shop now" copy → Generates 2 variations per framework so you have options to test → Outputs everything organized by framework with notes on when to use each one → Takes about 60 seconds No blank page. No recycling the same 3 angles. No writing 5 hooks that all sound like the same ad. What you get: → 20 hooks across 10 proven frameworks, ready to drop into your ads → Each hook written for a specific customer pain point, not a generic audience → Framework labels so you know which hook type you're testing → A reusable skill — run it for every new product, every new campaign, every new angle sprint → Works from a product brief — no API connection, no CSV export, no setup beyond installing the skill One product brief. 20 hooks. 60 seconds. I put together the full skill file plus a playbook showing how to install it, customize the frameworks, and run your first hook sprint. Want it for free? > Like this post > Comment "HOOKS" And I'll send it over (must be following so I can DM)

Mike Futia

16,978 views • 3 months ago