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Former Anheuser-Busch executive Anson Frericks watched as Bud Light committed suicide by woke white lady. It’s a gruesome story. (0:00) The Fall of Anheuser-Busch (2:20) The Evils of Stakeholder Capitalism (10:42) How Covid and George Floyd Changed the Business World Forever (15:40) How Obama Destroyed the Middle Class and...

3,746,253 Aufrufe • vor 1 Jahr •via X (Twitter)

30 Kommentare

Profilbild von Tucker Carlson
Tucker Carlsonvor 1 Jahr

Paid partnerships: MeriwetherFarms: Visit and use code TUCKER2025 for 10% off your first order. Heritage Foundation: PreBorn: To donate, dial pound two-fifty and say keyword "BABY" or visit

Profilbild von Your Daily Post
Your Daily Postvor 1 Jahr

The Note Jim Carrey's Girlfriend Wrote Before She Took Her Own Life Is Absolutely Chilling: She blamed him for exposing her to a life of debauchery. Here is the full story 👇

Profilbild von Declaration of Memes
Declaration of Memesvor 1 Jahr

We need based parents

Profilbild von Declaration of Memes
Declaration of Memesvor 1 Jahr

They’re extremely fragile. Dont let them manipulate you. Always push back.

Profilbild von Declaration of Memes
Declaration of Memesvor 1 Jahr

The woke destroy everything

Profilbild von Jack
Jackvor 1 Jahr

Bud Light started the snowball effect of the woke movement dying

Profilbild von Declaration of Memes
Declaration of Memesvor 1 Jahr

Average Feminist

Profilbild von Sam Parker 🇺🇸🧯
Sam Parker 🇺🇸🧯vor 1 Jahr

We're still playing the "neocon" game, Tucker?

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

All wars are banker wars. Time to end them!

Profilbild von Sarah Smith
Sarah Smithvor 1 Jahr

There is only one group of people who drink Bud Light!

Profilbild von Masculine Based
Masculine Basedvor 1 Jahr

The woke agenda is hurting real businesses and the middle class. Time to bring back common sense!

Profilbild von Phoeni𝕏 2A 🇺🇸
Phoeni𝕏 2A 🇺🇸vor 1 Jahr

Conservatives boycott. Liberals destroy and threaten. We are NOT the same.

Profilbild von Alpha Liger
Alpha Ligervor 1 Jahr

Haha

Profilbild von House of Trad
House of Tradvor 1 Jahr

They totally don’t get it

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

Taxation funds everything you hate. End the income tax!

Profilbild von Dr.O
Dr.Ovor 1 Jahr

That sucks

Profilbild von AlphaChad William T. Reicher
AlphaChad William T. Reichervor 1 Jahr

Jewish* ladies, actually.

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

Americans are exhausted by endless war. We don't want them, we can't afford them, they never end well. Bring the soldiers home! Put America first. 🇺🇸

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

Are we gonna be strangled by taxes AND tariffs? End the IRS!

Profilbild von House of Trad
House of Tradvor 1 Jahr

Go woke. Go broke. Every time.

Profilbild von Alpha Liger
Alpha Ligervor 1 Jahr

Haha

Profilbild von NextlvlCash
NextlvlCashvor 1 Jahr

Bud Light did itself dirty, no doubt.

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

Can we abolish the Income Tax already?

Profilbild von Fight With Memes
Fight With Memesvor 1 Jahr

It's theft, and it funds all the things Americans HATE. Abolish the IRS, and end the income tax!

Profilbild von godfather
godfathervor 1 Jahr

this title feels click baity..

Profilbild von @MAGA_n_cheese
@MAGA_n_cheesevor 1 Jahr

woke cat ladies is not a demo you want to bet your business on unless you sell woke cats

Profilbild von The Scoop
The Scoopvor 1 Jahr

Anson Frericks nails it. Bud Light’s suicide-by-woke moment exposed stakeholder capitalism’s rot—prioritizing ESG checkboxes over customers. COVID & George Floyd hysteria let corps virtue-signal instead of serving real America. Time to put shareholders & common sense first again.

Profilbild von Western Decline
Western Declinevor 1 Jahr

Whatever you do, never go Bud Light.

Profilbild von Ranger
Rangervor 1 Jahr

Because AB is no longer an American company. That's why.

Profilbild von JT
JTvor 1 Jahr

All this woke stuff is killing brands, it's wild

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Maybe it’s because of the business I’m in, or maybe it’s because I’ve been boycotted myself on several occasions. Or maybe it’s just because I used to drink a lot of beer. Whatever the reason, I’ve been fascinated by the demise of Bud Lite, and the way in which one of America’s most enduring brands managed to destroy decades of good will with a single, boneheaded decision, followed by a complete unwillingness to fix it. What a story. This week, I sit down with Anson Frericks, a former executive at Bud Lite who had a front row seat to the events that led to one of the greatest marketing disasters in modern history. His new book, Last Call for Bud Lite, is fantastic, and our conversation, modesty aside, is absolutely worth your time. You can watch the whole thing on YouTube. Spoiler Alert - what happened at Bud Lite was not unique to Anheuser Busch . Over the last decade or so, dozens of companies and corporations have slowly abandoned their commitment to building “shareholder value” in favor of building something called “stakeholder value.” Specifically, with stakeholders like Blackrock, State Street, and Vanguard. Known as The Big Three, these massive institutional investors manage over $20 trillion of American wealth, some of which is almost certainly in your IRA or 401K. They have also led the charge to elevate a long list of causes that focus on DEI, (diversity, equity and inclusion,) and more significantly ESG, (Environmental Social Governance.) Beneath the marketing debacle at Bud Lite is the story of how The Big Three applied extraordinary pressure to the thousands of publicly traded companies they now influence. Pressure to hire based on color, ethnicity, and sexual preference. Pressure to fall in line with all sorts of climate-related dogma. Pressure to embrace a long list of social justice and environmental causes that have absolutely nothing to do with fairness or meritocracy, and everything to do with elevating a cosmetic agenda around identity, race, and social activism. What a relief to see America finally awaken from this fever-dream of sanctimony and virtue-signaling. What a relief to see so many companies and corporations finally come to their senses, as they backtrack from so many ill-conceived policies. Hopefully, this excellent book will inspire other business leaders to avoid the mistakes that were made at Bud Lite. Or better yet, encourage them to start listening to the only stakeholders that matter - their customers.

The Real Mike Rowe

600,313 Aufrufe • vor 1 Jahr