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Going deeper on the effects of retail distribution on your ad performance… Follow up to yesterdays post.

15,373 次观看 • 2 年前 •via X (Twitter)

9 条评论

American Stories Network 的头像
American Stories Network2 年前

Tired of ads being skipped? At @AmericanStorie3, your brand is part of the story—literally. Our seamless TV integrations keep viewers engaged and your brand in the spotlight. See how we can elevate your marketing! #Advertising #TVAds #BrandVisibility

Milo McMahon 的头像
Milo McMahon2 年前

Yep. And also worth mentioning; if Walmart does run an online-only test that syphons your demand but is happy with the results and gives you nationwide in-store distribution, that could be the best investment you ever made. The key is just being aware that that's what's happening

Taylor Holiday 的头像
Taylor Holiday2 年前

Exactly.

Taylor Holiday 的头像
Taylor Holiday2 年前

@bobbyd1g Yup

Brian Rolph Jr 的头像
Brian Rolph Jr2 年前

absolutely 100% facts.

Jais 的头像
Jais2 年前

Good point Taylor. We've seen Bed Bath and Beyond dominate google search & shopping since the Overstock rebrand. I assume they are spending $$ to make that IP acquisition look good.

Jason Greenspan 的头像
Jason Greenspan2 年前

Great comment. Fully agree. We ran profitability by channel and customer to get a fuller picture of performance.

Peter 的头像
Peter2 年前

Demand dispersion needs to be measured

Kevin 的头像
Kevin2 年前

Good stuff! This is us ATM. Bass Pro and Walmart marketplaces going live soon!

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