Hear from NBA 2K developer, Visual Concepts, on how they tuned NVIDIA DLSS 5 to help achieve a more lifelike NBA experience in 2K27 🏀 NBA 2K27 is #RTXON 9/3. Learn more:

@NBA2K So many haters for innovation. Go back to Atari ya bumbs.

@NBA2K So you’re telling me it can run on all the RTX cards and you refuse to let them run it? Instead you need 50 series card

@NBA2K

@NBA2K OK guys we know its best on RTX 50 series, but also we know its run on RTX 40 series too... release and give suport to it too, let people use it if they want this

@NBA2K clear example that they’re not going overboard with it and tune it to look appropriately realistic

@NBA2K Stupid fucks now developers are gonn make shitty looking games depending on the help of DLSS. No wonder the 2k models look fucking ass

@NBA2K You guys need a computer to do the artistic design for you instead of doing it yourself? It's amazing how much NBA 2K sells year after year equivalent to the amount of work these devs do to its yearly game, it's like they don't even do anything. Please wake up consumers.

@NBA2K Why do their faces look like leatherface?

@NBA2K All this and it still doesn’t look better than 2K14. Smh

@NBA2K On His shirt written “2k28 dev team” are they already working on 2028 nba 2k !?

@NBA2K Can we get a bit of these graphic updates on ps5 pro somehow? lol

@NBA2K The negativity is so tiring bro... 🙄

@NBA2K But you still got a bunch of cry babies calling it AI slop! AI slop! it takes away from the artist direction and the artist vision yet here's dev right here telling you to shut the fuck up.

@NBA2K of course it's a sports game look how dead them eyes look why don't you just work on an open source version of ray tracing instead It would be much more interesting and useful for everybody

@NBA2K Slop

@NBA2K lol they were forced to make this video now. I am sure they wanted to wait till at least Christmas to get more sales. I knew that they would add this DLSS5 this year. The game is so bad. They were going to need something to get people interested again. But it is too late

@NBA2K i literally just posted this on their channel;

@NBA2K *they got paid to use it. There was no reason to actually tank Framerates to use that fucking shit. All they need is a layer of gama contrast and color curve controlls and a multiband filter for details, super cheap by comparison.

@NBA2K This would be awesome if people actually played 2K on pc, but it’s riddled with cheaters

@NBA2K W

@NBA2K Why do you guys wait so long to let customers try out the tools? I mean Modders have it working and you guys probably have it even more optimized than them so you can do beta testing or w.e and let people try it out.

@NBA2K Nvidia has no competition.

@NBA2K How about on RTX 4080 super ?

@NBA2K We’re so good you can keep DLSS 5 just focus on upscaling tech not this bullshit

@NBA2K It’s crazy cause 2k should already look like this without mods smh

@NBA2K 2026 and these slop ass games still dont look as good as gtav even with dlss 5

@NBA2K dlss tuning matters most during fast camera cuts, where temporal artifacts become obvious

@NBA2K NBA 2k is terrible. The DLSS 5 is dope tho

@NBA2K Great work!

@NBA2K How tf yall gone upgrade Graphics for that and not the game the shit just came out?

@NBA2K Locking behind the 5 series is a choice.

@NBA2K But wasn't DLSS about IMPROVING performance? This chops off a good chunk of frames instead

@NBA2K Ugly as shit.

@NBA2K Why do so many people hate this?

@NBA2K Modders have been able to activate the dlss even in stadium lighting, ball, clothes…. This is only applied to face an skin in the nba ex ample