Here’s the FULL video, not a selectively edited clip. After inheriting an affordability crisis, Secretary Brooke Rollins has been working on lowering costs since day one. Here’s what research ACTUALLY shows 🧵

.@SecRollins’ leadership brought the first increase in beef replacement heifers in nine years. Her @USDA is rebuilding the U.S. beef herd after decades of decline:

Under Rollins, @USDA is expanding beef-processing capacity by opening another $60 million round of the Meat and Poultry Processing Expansion Program. The grants fund new or expanded processing facilities and equipment, with the aim of increasing processing capacity and diversifying the beef supply chain:

This @USDA’s SPUR program provides up to $500 million to small and mid-sized slaughter facilities. The program creates a more resilient beef supply chain that benefits producers and consumers:

In July 2026, @SecRollins finalized an agreement allowing participating Georgia state-inspected meat processors to sell across state lines. This move expands the market available to smaller processors amid high concentration in beef processing:

After going on offense in a multi-agency, international effort for more than a year, @SecRollins has all but eliminated the threat of New World Screwworm, successfully protecting American livestock and ranchers at a critical time in rebuilding the American beef herd:

But it goes much further than beef. Lower farm input and energy costs, expanded producer assistance, increased competition, and other America First policies have helped create conditions for lower grocery prices, according to AFPI’s Kip Tom:

@SecRollins

@SecRollins Also, the explosion of Food Stamps and in such excessive amounts have supported the higher food & beef prices too. The lower middle class has gotten hammered for a long time.