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How everything started for the brand that has ruled Tamil kitchens for decades: The Sakthi Masala founder says the inflection point was the first ad. Milka B’s owner convinced them to do it. And Manorama agreeing to front it changed everything. Classic Tamil Nadu brand-building lore. #SakthiMasala

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Deepak K Viswanathan

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39,603 views • 6 months ago •via X (Twitter)

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