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"I think just being annoyed about the world is quite a useful attribute as a CEO... why does it have to be like this?" immad has built Mercury with extreme helpfulness and irrational effort at the core its product philosophy. Watch: Dialectic 57: The Art of Irrational Effort Immad...

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Jackson Dahl

42,113 subscribers

13,165 Aufrufe • vor 9 Tagen •via X (Twitter)

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4 Kommentare

Profilbild von Celeste Carswell
Celeste Carswellvor 9 Tagen

@immad @mercury Great to work with you on this one @jacksondahl, thanks for visiting us in SF!

Profilbild von Sonith
Sonithvor 9 Tagen

@immad @mercury Love it.. !

Profilbild von Peter Orban
Peter Orbanvor 9 Tagen

@immad @mercury Irrational effort is such a sharp founder lens. When software gets easier to ship, relentless care and helpfulness become the real moat. Bold episode choice 🚀

Profilbild von Jackson Dahl
Jackson Dahlvor 9 Tagen

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I asked a top 0.1% YouTube Strategist (Vexian - Algorithm Alchemist) to take me from 0 to 10m subscribers. This is every level of YouTube growth. 0:00 Education vs Entertainment 1:51 The Biggest Mistake New Creators Make 2:45 You Don't Need Gear You Need Reps 3:53 The One Thing That Guarantees 1K Subs 4:58 What Is the Impression Snowball 5:54 Consistency as Compound Interest 6:57 How to Come Up With Content Ideas 7:28 Track the Top 20% in Your Niche 8:18 Reverse Engineering Titles That Work 9:06 How to Remix Without Copying 10:00 Why People Actually Watch 11:30 90 Ideas in 30 Minutes 17:29 Level 2 (1K to 10K Subscribers) 21:00 How to Hook in 3 Seconds 24:40 YouTube Is a Zero Sum Game 25:11 Collabs and the Anchor Effect 26:48 Using Bigger Creators to Grow 28:21 What Separates Creators After 100K Videos 29:41 Consistency in Amount Type and Focus 30:05 How to Know When to Quit Your Niche 31:37 What Gaming YouTube Teaches Everyone 33:31 Storytelling From Minecraft YouTubers 34:22 Mini Stories and Escalating Stakes 37:47 Level 3 (10K to 100K Subscribers) 42:00 Package Your Video Like a Movie Poster 44:00 The Pre-Post Checklist 49:00 Seven Levels of Rapper and Viral Permutations 51:05 CTAs Where to Put Them and Where Not To 53:26 Subscribers Are a Vanity Metric 55:46 Replace Ad Reads With Your Own Content 58:49 Level 4 (100K to 1M Subscribers) 59:08 What Is Impact 1:00:01 Pattern Breaking and Absurdism 1:01:15 How to Title a Podcast for Absurdism 1:02:27 Melding Interest Topics Together 1:04:36 Parasocial Reciprocity 1:05:57 The Third Thing Nobody Talks About 1:06:05 What Is Sauce 1:08:20 How Long Does 100K Actually Take 1:09:31 When to Start Outsourcing 1:12:00 Your Niche Has a Ceiling 1:21:42 The Invisible Katana and 25M Views 1:23:27 One Word Across 5 Niches and 13 Years 1:25:38 What Channels Will Hit 1M 1:29:00 Level 5 (1M to 10M Subscribers) 1:29:34 Outlier vs Presence of Mind Ideation 1:30:50 Oppenheimer Barbie and the Minecraft Movie 1:38:00 Why the Best Channels Stop Growing 1:44:41 What Happens When You Beat YouTube 1:46:18 When You Become an Idea Not a Person 1:49:48 The Two Things That Actually Matter
1:52:04

I asked a top 0.1% YouTube Strategist (Vexian - Algorithm Alchemist) to take me from 0 to 10m subscribers. This is every level of YouTube growth. 0:00 Education vs Entertainment 1:51 The Biggest Mistake New Creators Make 2:45 You Don't Need Gear You Need Reps 3:53 The One Thing That Guarantees 1K Subs 4:58 What Is the Impression Snowball 5:54 Consistency as Compound Interest 6:57 How to Come Up With Content Ideas 7:28 Track the Top 20% in Your Niche 8:18 Reverse Engineering Titles That Work 9:06 How to Remix Without Copying 10:00 Why People Actually Watch 11:30 90 Ideas in 30 Minutes 17:29 Level 2 (1K to 10K Subscribers) 21:00 How to Hook in 3 Seconds 24:40 YouTube Is a Zero Sum Game 25:11 Collabs and the Anchor Effect 26:48 Using Bigger Creators to Grow 28:21 What Separates Creators After 100K Videos 29:41 Consistency in Amount Type and Focus 30:05 How to Know When to Quit Your Niche 31:37 What Gaming YouTube Teaches Everyone 33:31 Storytelling From Minecraft YouTubers 34:22 Mini Stories and Escalating Stakes 37:47 Level 3 (10K to 100K Subscribers) 42:00 Package Your Video Like a Movie Poster 44:00 The Pre-Post Checklist 49:00 Seven Levels of Rapper and Viral Permutations 51:05 CTAs Where to Put Them and Where Not To 53:26 Subscribers Are a Vanity Metric 55:46 Replace Ad Reads With Your Own Content 58:49 Level 4 (100K to 1M Subscribers) 59:08 What Is Impact 1:00:01 Pattern Breaking and Absurdism 1:01:15 How to Title a Podcast for Absurdism 1:02:27 Melding Interest Topics Together 1:04:36 Parasocial Reciprocity 1:05:57 The Third Thing Nobody Talks About 1:06:05 What Is Sauce 1:08:20 How Long Does 100K Actually Take 1:09:31 When to Start Outsourcing 1:12:00 Your Niche Has a Ceiling 1:21:42 The Invisible Katana and 25M Views 1:23:27 One Word Across 5 Niches and 13 Years 1:25:38 What Channels Will Hit 1M 1:29:00 Level 5 (1M to 10M Subscribers) 1:29:34 Outlier vs Presence of Mind Ideation 1:30:50 Oppenheimer Barbie and the Minecraft Movie 1:38:00 Why the Best Channels Stop Growing 1:44:41 What Happens When You Beat YouTube 1:46:18 When You Become an Idea Not a Person 1:49:48 The Two Things That Actually Matter

Grant

27,674 Aufrufe • vor 5 Monaten

Here is my conversation with Morgan Housel (Morgan Housel), author of The Psychology of Money and Same as Ever. We talk about the differences between the financially optimal decision and the psychologically optimal decision, why time is the key variable in compounding, FOMO, when it makes sense to be irrational, the differences between making and keeping money, why it makes sense to aim for average for a long period of time, and so much more. Timestamps: 0:00 – Intro 1:20 – Risk and income 4:14 – Luck and skill 6:44 – Buffett’s secret strategy 9:02 – The one trait to build wealth 12:54 – Housel’s capital allocation strategy 13:22 – Index funds, explained 17:33 – Expectations and moving goalposts 18:51 – Your house: asset or liability? 24:13 – Money lies 28:46 – Status games 31:38 – Money rules from parents 36:49 – Rich vs. wealthy 38:20 – Housel’s role models 39:22 – The miserable rich 42:33 – How success sows the seeds of average 46:24 – On risk 47:33 – Making money, spending money, saving money 49:24 – How the Vanderbilt’s squandered their wealth 1:00:45 – Managing expectations 1:03:00 – How to talk to kids about money 1:06:26 – The biggest risk to capitalism 1:10:30 – The magic of compounding 1:12:52 – Reading 1:19:16 – Telling the best story 1:21:16 – Writing 1:32:16 – Parting wisdom
1:34:13

Here is my conversation with Morgan Housel (Morgan Housel), author of The Psychology of Money and Same as Ever. We talk about the differences between the financially optimal decision and the psychologically optimal decision, why time is the key variable in compounding, FOMO, when it makes sense to be irrational, the differences between making and keeping money, why it makes sense to aim for average for a long period of time, and so much more. Timestamps: 0:00 – Intro 1:20 – Risk and income 4:14 – Luck and skill 6:44 – Buffett’s secret strategy 9:02 – The one trait to build wealth 12:54 – Housel’s capital allocation strategy 13:22 – Index funds, explained 17:33 – Expectations and moving goalposts 18:51 – Your house: asset or liability? 24:13 – Money lies 28:46 – Status games 31:38 – Money rules from parents 36:49 – Rich vs. wealthy 38:20 – Housel’s role models 39:22 – The miserable rich 42:33 – How success sows the seeds of average 46:24 – On risk 47:33 – Making money, spending money, saving money 49:24 – How the Vanderbilt’s squandered their wealth 1:00:45 – Managing expectations 1:03:00 – How to talk to kids about money 1:06:26 – The biggest risk to capitalism 1:10:30 – The magic of compounding 1:12:52 – Reading 1:19:16 – Telling the best story 1:21:16 – Writing 1:32:16 – Parting wisdom

Shane Parrish

206,036 Aufrufe • vor 2 Jahren

A civil war is consuming the American right. Matt Walsh may be the only person with a foot on both sides. What’s that like? (0:00) Is There a Civil War Breaking Out on the Right? (5:06) Why Walsh Refuses to Publicly Denounce Anyone (16:49) What Is Leftism? (30:34) Why Walsh Doesn't Care About Israel (35:14) Can You Defend Israel’s War on Gaza and Still Be a Conservative? (43:14) Why Does Randy Fine Think the Death of Children Is Funny? (49:04) Is Violence Necessary for Justice? (58:28) Are We Heading Toward a Revolution? (1:02:23) Why Is Restaurant Food Getting Worse? (1:10:04) Where Did All the White People Go? (1:21:35) Why Labels and Name-Calling No Longer Work (1:26:12) The Deadly Evil That Has Taken Over Canada (1:38:18) Is the Transgender Movement Over? (1:40:31) How Do We Resolve the Conservative Civil War? (1:52:47) Is There a Political Realignment Happening? (1:57:57) The Importance of Prayer (2:01:22) Is Walsh Addicted to X? Includes paid partnerships.
2:12:03

A civil war is consuming the American right. Matt Walsh may be the only person with a foot on both sides. What’s that like? (0:00) Is There a Civil War Breaking Out on the Right? (5:06) Why Walsh Refuses to Publicly Denounce Anyone (16:49) What Is Leftism? (30:34) Why Walsh Doesn't Care About Israel (35:14) Can You Defend Israel’s War on Gaza and Still Be a Conservative? (43:14) Why Does Randy Fine Think the Death of Children Is Funny? (49:04) Is Violence Necessary for Justice? (58:28) Are We Heading Toward a Revolution? (1:02:23) Why Is Restaurant Food Getting Worse? (1:10:04) Where Did All the White People Go? (1:21:35) Why Labels and Name-Calling No Longer Work (1:26:12) The Deadly Evil That Has Taken Over Canada (1:38:18) Is the Transgender Movement Over? (1:40:31) How Do We Resolve the Conservative Civil War? (1:52:47) Is There a Political Realignment Happening? (1:57:57) The Importance of Prayer (2:01:22) Is Walsh Addicted to X? Includes paid partnerships.

Tucker Carlson

4,112,248 Aufrufe • vor 9 Monaten