It all begins with a great idea.

This ad is cool but no great idea ever started in a Pages document. They either start in the Mac Notes app or a Google Doc.

Can we get more ads like this, and fewer of the Genmoji billboards?

It all begins with a great idea.

Oh yeah? Whose was this?

I'm no designer, but I can totally appreciate this is brilliant

Funny seeing you here, Mr. Tim

It all begins with a great idea… and ends with you realizing the MacBook 2025 has only one port, and it's for charging and feelings. Jokes aside, any standout features in the 2025 MacBook that actually feel like a leap forward, beyond the usual “thinner, faster, more aluminum”?

Steve Jobs began with a great idea and you ruined it 💀

Me, waiting for the 4th Windows update of the day.

Indeed

But not with Pages ;)

“Every idea you wished it was yours”

Same same but different. 🤔

Can't say the same about Apple Intelligence

Quit. You’re unfit to run this company any longer. most valuable company on earth and can’t obtain or create a barely functioning AI.

Ironically this is an AI generated version of Jane Goodall’s voice.

well I see

"I saw the angel in the marble and carved until I set him free." - Michelangelo

As long as you properly kiss Trump’s orange ass.

Props for a non-AI (I hope?) video ad which emphasizes human value and contribution. I've been using Mac for many years to do creative work, and I'm glad its commercial is also something I can relate to.

This was not a great idea, you bootlicking fraud. $AAPL

$KNDX is a great idea about to come to fruition. ⬇️⬇️⬇️⬇️⬇️⬇️

Me getting great ideas before i start gooning with my 15” 16gb memory 2024 macbook air M3

Why are you complicit with fascism?

Whoever created this deserves to lead your creative team. The Goodall voiceover, that hypnotic cursor, the restraint... this is the calibre of work like the 1984 or Think Different campaign that built the brand. More of this, please.

“ All began as @nothing ” lol @getpeid

Lovin all sugar daddy... pray for th r tablet

Tim just cooked. great ideas start in the brain then gets implemented with a Macbook

Love this!

@tim_cook “Yes, but everything continues with UX design and stability.” Think from the past to the futur…

Apple hasn’t had a great idea since you took over.

Think different an fuck Trump!