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I’ve shared this video before, but today it holds extra special significance. Ten years ago today, we began shipping Smart Doll from our home in Meguro, Tokyo - the birthplace of Smart Doll. Reflecting on the past decade, there’s so much I want to share about our journey, the... milestones we’ve achieved, and the valuable lessons learned from our failures. It’s challenging to condense all these experiences into a single post, so I’ll save some stories for a rainy day ;-) Our vision has evolved significantly, particularly in our commitment to representing those traditionally overlooked in the doll market. We’ve focused on creating dolls with darker skin tones, plus-sized body shapes, and diverse skin characteristics and medical conditions, while striving to make these products readily available worldwide. It’s becoming increasingly clear that relentless pursuit of sales growth does not equate to happiness. Because of this realization, our approach at Smart Doll may not align with the mass market, and we’ve never aimed to dominate the industry solely for the sake of increasing sales. We believe that time is our most valuable asset, not money, and we uphold this philosophy across our entire team. We strive to ensure that our work environment prioritizes the well-being and life balance of every team member, fostering a culture where everyone can thrive, not just survive. Moving forward, we remain committed to creating products that represent those often overlooked in the industry. We will continue to ensure that our customers are well-informed about alternatives from other manufacturers where our offerings fall short. Additionally, we will continue to innovate, enhancing both the customer experience and our operational efficiency, as exemplified by the recent introduction of the Evolve frame. Although we’ve overcome many challenges from our early days, it still feels like day one as new challenges continue to emerge. I remain confident that, no matter how dire things seem, we can overcome them - because we always eventually do. Thank you for being a part of our journey ;-) #smartdollshow more

Smartdoll Land

7,531 subscribers

15,125 次观看 • 2 年前 •via X (Twitter)

教育科学技术艺术

Anya Rossi• Live Now

Private livecam show

10 条评论

Ruka Erika Ch. 絵里香瑠花(るか)♥️🐿️ 的头像

Ruka Erika Ch. 絵里香瑠花(るか)♥️🐿️2 年前

As a fan of Mirai it’s awesome to see !! Congratulations on the successful 10 years on from the first shipping and all the best !

anna rabbit 的头像

anna rabbit2 年前

Would you ever make shirts again? A 10 year anniversary Mirai shirt???? I have a deck of Moekana which are brilliant. And Journey was my first, and is still my fave Smart Girl.

Rose Stefani Ehrecke 的头像

Rose Stefani Ehrecke2 年前

Thank you Danny and team for taking us along on your journey! For reminding us to take time to see the beauty around us. Your dolls give us inspiration, creativity, and memories from childhood on how to still be a kid even when you no longer are one. 💙

Ardi(SmD Kizuna) 的头像

Ardi(SmD Kizuna)2 年前

I remember watching this video. Congrats on making it to 10 years, and thriving as a business!!

Olivia 的头像

Olivia2 年前

I remember watching this video and eagerly tracking every update! It really makes me think back to all the memories over the years. Thank you Danny for bringing all of us along for the journey. We will be here through the amazing and tough moments. Cheers to Smart Doll!❤️

Oceana 的头像

Oceana2 年前

@dannychoo The YouTube Unboxing Video from 9 years ago was what started my love of Smartdolls. As a teen I knew I couldn’t afford one and my parents wouldn’t have approved it. I loved your fun personality and how clean the video felt and the music you picked drawed me in 💙 I love my Oceana

Karin Hilshire 的头像

Karin Hilshire2 年前

It's been an honor sharing your dream with Mirai.

アンドリュー楊💭 的头像

アンドリュー楊💭2 年前

10 year later, now🫰🏼

Lily 的头像

Lily2 年前

happy anniversary!!✨

Sweet Mirai Suenaga 的头像

Sweet Mirai Suenaga2 年前

Your dolls changed my life. Thank you.

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