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MrBeast on the most important thing he does to engineer creativity inside his team: He noticed a pattern early on when he started hiring people to brainstorm content for him. "After two months of someone doing this, you would just basically start getting the same ideas on autopilot." The...

11,980 görüntüleme • 1 ay önce •via X (Twitter)

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MrBeast says he helped a friend go from $20k to $400k a month in revenue just by telling him the truth once a week "I mentored this one guy just for fun. He was doing like $10,000 on one channel and $8,000 a month on another channel. And this month he actually just had his highest revenue month ever. He did $400,000 in revenue. Just by listening to what I taught him we were able to 20x his revenue. Just me once a week telling him he was an idiot and what to do." "A lot of times people, oh boy, they think their videos are better than they are." MrBeast: "Tell them Jimmy, tell them, they do." Coffeezilla: "And they have horrible friend groups. A lot of times I'm just like, what you're saying is wrong, who told you this? They're like, oh this guy. And it's like, well they're wrong. So it's getting people with the right YouTuber friend group that will actually tell them when their content's bad and actually roast it." "Usually it's hiring an editor, uploading less videos, just making them better. It's much easier to get five million views on one video than 50,000 views on 100 videos." "A lot of people aren't willing to put in ten-hour days because they don't like what they're doing. It's a long grind, you're doing this for years not months. So the first thing is figuring out what are the things you're currently doing that you don't want to do, and let's figure out a way to get someone else to do it, so you actually get out of bed excited."

Reccho

104,507 görüntüleme • 2 ay önce

Q: I’m 19 today and want to have a big impact on the world. Should I start a company? Even though Mark Zuckerberg was 19 when he started Facebook, he advises not turning your idea into a company until it’s working: “I always think the most important thing entrepreneurs should do is pick something they care about and work on it, but don’t actually commit to turning it into a company until it’s working. If you look at the data of the very best companies, I think a tremendous percentage of them have been built that way and not from people who decided upfront that they wanted to start a company because you just get locked into a local maxima a lot of the time.” Sam Altman agrees. Facebook didn’t become a formal company until 6 months in when Peter Thiel invested. In fact, Mark and Dustin Moskovitz even told Peter that they were still planning on going back to school for their Fall semester. Paul Graham gives similar advice in his essay “Want to start a startup?”: “So if you want to start a startup one day, what should you do in college? There are only two things you need initially: an idea and cofounders… [and] the way to get startup ideas is not to try to think of startup ideas… if you make a conscious effort to think of startup ideas, the ideas you come up with will not merely be bad, but bad and plausible-sounding, meaning you'll waste a lot of time on them before realizing they're bad. The way to come up with good startup ideas is to take a step back. Instead of making a conscious effort to think of startup ideas, turn your mind into the type that startup ideas form in without any conscious effort. In fact, so unconsciously that you don't even realize at first that they're startup ideas. This is not only possible, it's how Apple, Yahoo, Google, and Facebook all got started. None of these companies were even meant to be companies at first. They were all just side projects. The best startups almost have to start as side projects, because great ideas tend to be such outliers that your conscious mind would reject them as ideas for companies.”

Michael McGuiness

494,583 görüntüleme • 2 yıl önce

Jeff Bezos explains the “releasing the work” framework he used to build Amazon In the early days of Amazon, Jeff Bezos had too many ideas. Then Jeff Wilke, a new Amazon executive at the time, told his boss, “Jeff, you have enough ideas to destroy Amazon.” “This was just a shocking idea for me,” Bezos recalls. “As a founder, I had the great luxury of always being able to hire my tutors. I would hire these experienced, senior executives . . . And I would listen to them and they would teach me.” When Bezos asked Wilke what he meant by this, Wilke responded, “You have to release the work at the right rate so that the organization can accept it.” Bezos reflects on this point: “Every time I released an idea, I was creating a backlog of work in process. And because it was just stacking up, it was adding no value. In fact, it was creating distraction . . . This sounds so obvious, but it was not obvious to me at the time. And this was a profound insight for me. So I started prioritizing the ideas better, keeping lists of them, and keeping ideas to myself until the organization was ready for the ideas.” He continues: “I also started figuring out how to build an organization that can be ready for more ideas. That’s about having the right senior team and leadership and giving those people the executive bandwidth so they could do more ideas per unit of time. And that is what we built. We built a company that’s very good at inventing and doing more than one thing at a time. And as the company gets bigger, you do want to be able to do more than one thing at a time. But that idea of ‘releasing the work’ was very profound for me. It made us operationally more effective while still being inventive.” Video source: Reuters (2025)

Startup Archive

675,310 görüntüleme • 10 ay önce

🚨 NEW: AI Expert Yoshua Bengio reveals you have to LIE to AI to get the REAL answer (and he explained how): Bengio is the most cited scientist alive on Google Scholar. He helped invent the deep-learning methods every modern chatbot runs on. Then he tried one of those chatbots on his own research ideas. Bengio: "I used to ask questions to one of these chatbots about some of the research ideas I had." "And then I realized it was useless because it would always say good things." So he ran an experiment. He lied to it. He told the bot the ideas came from a colleague. A proposal he was reviewing. Could it find the flaw? In his words: "Well, so now I get much more honest responses. Otherwise, it's all like perfect and nice." "If it knows it's me, it wants to please me." He had a name for the pattern: sycophancy. A real example, as he put it, of misalignment. "We don't actually want these AIs to be like this. This is not what was intended." The labs knew. They had tried to fix it. "And even after the companies have tried to tame this, we still see it." The incentive was the giveaway. The labs needed engagement. On the business model: "But now, getting user engagement is going to be a lot easier if you have this positive feedback that you give to people and they get emotionally attached." The chatbot that learned to please isn't broken. It's running exactly as the business model required. If you're new here, follow AI Evolution for the latest on ChatGPT, Claude, and the AI tools shaping how we work and create. — Yoshua Bengio ( Yoshua Bengio ), Turing Award–winning AI pioneer and founder of Mila, on Steven Bartlett's ( @SteveBartlettSC ) Diary Of A CEO

AI Evolution

23,034 görüntüleme • 2 ay önce

This is one of the greatest displays of the creative process I've seen. It perfectly demonstrates something known as the "Creativity Faucet." When you go to the studio, John Mayer was asked, what do you do to generate ideas? “Well, I don’t always do it,” he admitted, “because it requires a stupid bravery all the time.” He strums a couple chords without singing. A nice melody begins to form—“you can sit here all day [doing this] and go, ‘Okay, maybe that’s something.'” “But if you don’t go,” and then he improvises vocals, “Sunlights beating on the corner of the walls / and I’m a Mr. know-it-all / heaven calls / get yourself right / get yourself right,” he stops playing, raises his finger to his mouth, and explains, “if you’re not ouija boarding immediately, you’re wasting time.” “You just stare at the corner of the wall,” he says, before he improvises some more, “Stare at the corner of the wall / try to get it going on / but I can’t sometimes / you just keep going 'til you get something / maybe I’m a little bit shy / maybe someday I’ll tell you why,” he stops singing, “you gotta keep forcing it, forcing it, forcing it.” “It doesn’t matter [what comes out of your mouth]...You gotta get fearless, fearless, fearless, fearless…It’s hard to do.” Takeaway 1: In the clip, we see John Mayer's ability to generate vocals steadily increase. It's a perfect display of what Julian Shapiro—who (among other things) is incredible at deconstructing how things like creativity work—calls the “Creativity Faucet.” Essentially, creativity works like “a backed-up pipe of water,” Shapiro writes. “The first mile is packed with wastewater. This wastewater must be emptied before the clear water arrives.” At the beginning of a creative session, almost always, bad ideas come out of the faucet first. The John Mayers of the world have the discipline and “a stupid bravery,” as Mayer said, to get through the backed-up pipe of bad ideas, to empty the wastewater, to “just keep going 'til you get something,” as he sang. Takeaway 2: To let out bad ideas, to empty the waste water, Mayer said, you have to “get fearless, fearless, fearless.” In another interview, Mayer was asked how he defines writer’s block. “Writer’s block,” he said, “is when the two people inside of you—the writer and the reader—when the reader doesn’t love the writer. Writer’s block is not a failure to write. It is a failure to catch the feedback loop of enjoying what you’re seeing and wanting to contribute more to it.” A creative block is not a failure to create. It is a failure to accept that you must empty a lot of bad ideas before good ideas can flow. It is a failure to get fearless, fearless, fearless, fearless. - - - “You gotta keep forcing it, forcing it, forcing it...You gotta get fearless, fearless, fearless, fearless.” — John Mayer Follow Billy Oppenheimer for more content like this!

Billy Oppenheimer

1,837,677 görüntüleme • 2 yıl önce