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Naval Ravikant explains why startup founders should be able to code Naval Ravikant gave the following advice to a startup spending $25k outsourcing product development to external developers: “You guys should be coding from the start. Web and mobile startups are so competitive right now. You have to assume... that anything you’re doing, there’s a team of 2-4 dedicated, hardcore hackers working 24/7 on something extremely similar.” He continues: “If you have this iteration loop where you have to submit something to someone else and they have to come back to you. Then you’re like ‘no, it wasn’t quite right’ because a lot of stuff was lost in translation, you’re going to get 1-2 cycles per day at best. Meanwhile, that other team is getting 20 cycles per day. It has gotten so intense now that non-coding founders and startups are having a really difficult time adding value at these early stages.” Video source: Forbes (2011)show more

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Q: Should startup founders be able to code? In the clip below, Naval Ravikant gives advice to a startup spending $25k outsourcing product development to external developers: “You guys should be coding from the start. Web and mobile startups are so competitive right now. You have to assume that anything you’re doing, there’s a team of 2-4 dedicated, hardcore hackers working 24/7 on something extremely similar.” He continues: “If you have this iteration loop where you have to submit something to someone else and they have to come back to you. Then you’re like ‘no, it wasn’t quite right’ because a lot of stuff was lost in translation, you’re going to get 1-2 cycles per day at best. Meanwhile, that other team is getting 20 cycles per day. It has gotten so intense now that non-coding founders and startups are having a really difficult time adding value at these early stages.” Of course there are some examples of non-technical founding teams building terrific companies (e.g. Craigslist). But they seem to be the exception rather than the rule. As Sam Altman puts it in a separate interview: “For a very long time, the classic co-founding team was one very strong business person and one very strong tech person… now it has shifted towards two really strong tech people. That works a lot of the time and may be better overall.” And I think the reason for this—as Naval points out—is that when you can build the product yourself, your iteration cycles become so much faster. Another quote from Sam Altman in a previous Startup Archive Answer on the importance of fast iteration cycles: “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.”

Q: Should startup founders be able to code? In the clip below, Naval Ravikant gives advice to a startup spending $25k outsourcing product development to external developers: “You guys should be coding from the start. Web and mobile startups are so competitive right now. You have to assume that anything you’re doing, there’s a team of 2-4 dedicated, hardcore hackers working 24/7 on something extremely similar.” He continues: “If you have this iteration loop where you have to submit something to someone else and they have to come back to you. Then you’re like ‘no, it wasn’t quite right’ because a lot of stuff was lost in translation, you’re going to get 1-2 cycles per day at best. Meanwhile, that other team is getting 20 cycles per day. It has gotten so intense now that non-coding founders and startups are having a really difficult time adding value at these early stages.” Of course there are some examples of non-technical founding teams building terrific companies (e.g. Craigslist). But they seem to be the exception rather than the rule. As Sam Altman puts it in a separate interview: “For a very long time, the classic co-founding team was one very strong business person and one very strong tech person… now it has shifted towards two really strong tech people. That works a lot of the time and may be better overall.” And I think the reason for this—as Naval points out—is that when you can build the product yourself, your iteration cycles become so much faster. Another quote from Sam Altman in a previous Startup Archive Answer on the importance of fast iteration cycles: “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.”

Michael McGuiness

509,926 views • 2 years ago

Jack Dorsey’s advice to startup founders: edit the team and really focus on analytics Jack shares that one of his biggest mistakes at Twitter was not editing the team: “I think for all startups it’s really easy to consider any hire as [part of the team for] the length of the entire company… [But] I think leaders of companies have to consider themselves editors, and you have to edit the team. You constantly have to make sure that you have the best people in, and if there’s any negative attribute within the team, you have to part ways.” Jack’s other piece of advice for entrepreneurs or anyone starting a project is to really focus on analytics: “Really focus on how people are using the system… You need to have an understanding of the momentum of what you’re doing and where you’re going. And you can only do that with data.” Data should inform everything from product decisions to communication with your customers to hiring and editing the team. Video source: Kevin Rose (2010)

Jack Dorsey’s advice to startup founders: edit the team and really focus on analytics Jack shares that one of his biggest mistakes at Twitter was not editing the team: “I think for all startups it’s really easy to consider any hire as [part of the team for] the length of the entire company… [But] I think leaders of companies have to consider themselves editors, and you have to edit the team. You constantly have to make sure that you have the best people in, and if there’s any negative attribute within the team, you have to part ways.” Jack’s other piece of advice for entrepreneurs or anyone starting a project is to really focus on analytics: “Really focus on how people are using the system… You need to have an understanding of the momentum of what you’re doing and where you’re going. And you can only do that with data.” Data should inform everything from product decisions to communication with your customers to hiring and editing the team. Video source: Kevin Rose (2010)

Startup Archive

16,442 views • 4 months ago

Mark Cuban says anyone can become a millionaire by following these 4 rules #1: “Find something you can be good at and then be great at it” #2: “You have to know how to sell. Whatever it is you’re good at, somebody’s gonna need that service, someone’s gonna need that product” “Whatever it is that you’re creating but you have to be able to sell because you don’t wanna be in a position where you’re dependent on other people” #3: “Be curious and always be learning because one thing that’s certain about business is that it changes every single day” #4: “When you have that knowledge and you have that ability to sell, when you know that when you walk into a room, you know your stuff better than anybody else in the room, that’s when it’s time to start a company” “Then you can start to control your own destiny”

Mark Cuban says anyone can become a millionaire by following these 4 rules #1: “Find something you can be good at and then be great at it” #2: “You have to know how to sell. Whatever it is you’re good at, somebody’s gonna need that service, someone’s gonna need that product” “Whatever it is that you’re creating but you have to be able to sell because you don’t wanna be in a position where you’re dependent on other people” #3: “Be curious and always be learning because one thing that’s certain about business is that it changes every single day” #4: “When you have that knowledge and you have that ability to sell, when you know that when you walk into a room, you know your stuff better than anybody else in the room, that’s when it’s time to start a company” “Then you can start to control your own destiny”

Jack

82,641 views • 1 month ago

Naval Ravikant’s checklist for starting a company “The most important thing is there are no formulas. At the end of the day, you have to do what you love, and you have to do it even though people tell you it’ll never work. But that being said, if there was a formula [for starting a company], I would put it something like this.” Naval started seven companies before AngelList and this is the checklist he recommends running through before starting a startup: 1. Pick a great cofounder. This is most important: “You can do a company on your own, but it’s like you can raise a child on your own, but you probably shouldn’t. You need someone who’s going to be there with you.” This has it’s own checklist. Your cofounder should be: a. Very high intelligence (”hopefully they make you feel dumb, or they’re not smart enough”) b. Very high energy (”They should be extremely hardworking. A founder is someone who never has to be motivated. You should not have to be telling them to do their job.”) c. Very high integrity. (”a smart, hardworking crook who’s going to cheat you is the worst kind of person to be paired up with.”) 2. Pick a very large market. “Notice I don’t talk about the idea. I think ideas are almost irrelevant… The more important thing is that you pick a large space that you’re knowledgeable and passionate about. And then you will figure out what the right thing to do within that space is.” You want to be able to say to investors: “This is a space where there’s a huge market. I’m really knowledgeable and passionate about it. Here’s the great person that I have doing it with me. And here’s the minimum viable product that we have built. That will show that we can test in the marketplace… You iterate until you get to product/market fit… And then you go and you raise money from people you trust. And you use that money to scale.”

Naval Ravikant’s checklist for starting a company “The most important thing is there are no formulas. At the end of the day, you have to do what you love, and you have to do it even though people tell you it’ll never work. But that being said, if there was a formula [for starting a company], I would put it something like this.” Naval started seven companies before AngelList and this is the checklist he recommends running through before starting a startup: 1. Pick a great cofounder. This is most important: “You can do a company on your own, but it’s like you can raise a child on your own, but you probably shouldn’t. You need someone who’s going to be there with you.” This has it’s own checklist. Your cofounder should be: a. Very high intelligence (”hopefully they make you feel dumb, or they’re not smart enough”) b. Very high energy (”They should be extremely hardworking. A founder is someone who never has to be motivated. You should not have to be telling them to do their job.”) c. Very high integrity. (”a smart, hardworking crook who’s going to cheat you is the worst kind of person to be paired up with.”) 2. Pick a very large market. “Notice I don’t talk about the idea. I think ideas are almost irrelevant… The more important thing is that you pick a large space that you’re knowledgeable and passionate about. And then you will figure out what the right thing to do within that space is.” You want to be able to say to investors: “This is a space where there’s a huge market. I’m really knowledgeable and passionate about it. Here’s the great person that I have doing it with me. And here’s the minimum viable product that we have built. That will show that we can test in the marketplace… You iterate until you get to product/market fit… And then you go and you raise money from people you trust. And you use that money to scale.”

Startup Archive

36,050 views • 1 year ago

Jessica Livingston on investing in Stripe when the Collison Brothers were teenagers Jessica reflects on a 19-year old Patrick Collison telling her and the other co-founders of Y Combinator that he wanted to take on the financial industry with his younger brother John. “We were like, ‘Do you realize how hard this is? And you don’t have connections.’ But they were intrepid. They were like, ‘Well, we don’t have connections, but we’ll find connections.’” She recalls their determination and focus: “You think the head of a bank is going to take a 19-year old startup founder seriously? It seems pretty implausible, right? But they were good enough that they were able to convince these banks to work with them.” Determination, Jessica argues, is “by far the most important quality. More than intelligence. More than previous success in school.” When she co-founded Y Combinator, the hypothesis was that they’d just fund all the best hackers from MIT and Harvard and they’d turn out to be great startup founders. But that turned out to not be true. “Determination is the most important thing. Understanding your users and building a product with a great user experience is second most important.” Jessica also believes being flexible minded is very important: “You have this idea, you test it out, and it doesn’t always work the first time. You have to be able to say, ‘Okay, I thought I was going to do this, but let’s try this, even though I have a lot of energy vested in this, let’s try this direction. You really have to be open minded.” And then you have to be convincing and a good leader: “You are going to be convincing employees to join you. You’re going to be convincing investors to invest in you. When you get to the point where you’re doing deals with bigger companies, you have to convince them. Your whole world is convincing people, and so you have to be able to communicate your idea and convince people why they should care about you more than any of the other hundreds of startups out there.” Video source: Y Combinator (2016)

Jessica Livingston on investing in Stripe when the Collison Brothers were teenagers Jessica reflects on a 19-year old Patrick Collison telling her and the other co-founders of Y Combinator that he wanted to take on the financial industry with his younger brother John. “We were like, ‘Do you realize how hard this is? And you don’t have connections.’ But they were intrepid. They were like, ‘Well, we don’t have connections, but we’ll find connections.’” She recalls their determination and focus: “You think the head of a bank is going to take a 19-year old startup founder seriously? It seems pretty implausible, right? But they were good enough that they were able to convince these banks to work with them.” Determination, Jessica argues, is “by far the most important quality. More than intelligence. More than previous success in school.” When she co-founded Y Combinator, the hypothesis was that they’d just fund all the best hackers from MIT and Harvard and they’d turn out to be great startup founders. But that turned out to not be true. “Determination is the most important thing. Understanding your users and building a product with a great user experience is second most important.” Jessica also believes being flexible minded is very important: “You have this idea, you test it out, and it doesn’t always work the first time. You have to be able to say, ‘Okay, I thought I was going to do this, but let’s try this, even though I have a lot of energy vested in this, let’s try this direction. You really have to be open minded.” And then you have to be convincing and a good leader: “You are going to be convincing employees to join you. You’re going to be convincing investors to invest in you. When you get to the point where you’re doing deals with bigger companies, you have to convince them. Your whole world is convincing people, and so you have to be able to communicate your idea and convince people why they should care about you more than any of the other hundreds of startups out there.” Video source: Y Combinator (2016)

Startup Archive

163,439 views • 1 year ago

Elon Musk explains why the CEO must work on the “most pernicious and painful problems” “A lot of times people think creating a company is going to be fun. I would say it’s really not that fun. There are periods of fun, and there are periods where it’s just awful. Particularly if you’re the CEO of the company. You actually have a distillation of all the worst problems in the company. There’s no point in spending your time on things that are going right. So you only spend your time on things that are going wrong that other people can’t take care of… the most pernicious and painful problems.” Elon believes founders need to have a “fairly high pain threshold” and explains that starting a company is like “staring into the abyss and eating glass.” “The staring into the abyss part is that you’re going to be constantly facing the extermination of the company because most startups fail… You’re constantly saying, okay, if I don’t get this right, the company will die. It’s going to be quite stressful. And then the eating glass part is you’ve got to work on the problems that the company needs you to work on, not the problems you want to work on. And so you end up working on problems that you’d really wish you weren’t working on… And that goes on for a long time.” Video source: Khan Academy

Elon Musk explains why the CEO must work on the “most pernicious and painful problems” “A lot of times people think creating a company is going to be fun. I would say it’s really not that fun. There are periods of fun, and there are periods where it’s just awful. Particularly if you’re the CEO of the company. You actually have a distillation of all the worst problems in the company. There’s no point in spending your time on things that are going right. So you only spend your time on things that are going wrong that other people can’t take care of… the most pernicious and painful problems.” Elon believes founders need to have a “fairly high pain threshold” and explains that starting a company is like “staring into the abyss and eating glass.” “The staring into the abyss part is that you’re going to be constantly facing the extermination of the company because most startups fail… You’re constantly saying, okay, if I don’t get this right, the company will die. It’s going to be quite stressful. And then the eating glass part is you’ve got to work on the problems that the company needs you to work on, not the problems you want to work on. And so you end up working on problems that you’d really wish you weren’t working on… And that goes on for a long time.” Video source: Khan Academy

Startup Archive

41,088 views • 1 year ago

Qullamaggie on To Make a Lot of Money, You Need to be in the Best Stocks “LVGO and FSLY are the two best stocks right now. I’m long those; this is why you focus on momentum leaders. You’re not going to get any big moves in this. Random stocks like ZNGA—someone mentioned it yesterday— and this GLUE and stuff like that. These are some random stocks that are just having breakouts. You need to focus on the momentum leaders that you really need to be in. If you want to make a lot of money, you need to be in the best stocks. You can’t trade these random pieces of sh*t stocks that you guys trade, or a lot of you, I know.”

Qullamaggie on To Make a Lot of Money, You Need to be in the Best Stocks “LVGO and FSLY are the two best stocks right now. I’m long those; this is why you focus on momentum leaders. You’re not going to get any big moves in this. Random stocks like ZNGA—someone mentioned it yesterday— and this GLUE and stuff like that. These are some random stocks that are just having breakouts. You need to focus on the momentum leaders that you really need to be in. If you want to make a lot of money, you need to be in the best stocks. You can’t trade these random pieces of sh*t stocks that you guys trade, or a lot of you, I know.”

Lone

15,828 views • 5 months ago

Q: How do you build a great company? In the clip below, Sam Altman walks through 9 things he has seen the best founders do: #1 Get to know your users really well “The best founders do customer support themselves. They go visit their users—in the case of Airbnb they go live with them. You want to get to know your users really really well.” #2 Have a short cycle time & understand compound growth “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.” #3 Make a long-term commitment “Most companies have a 2-3 year time horizon. But companies are almost always a 10 year project if they work. If you think about it that way from the very beginning, you will make very different and much better decisions. I think this is the only arbitrage opportunity left in the market. Almost no one makes a fairly long-term commitment to a new project. But if you do that, you will think in a different way, you will hire different people, and it will work very well.” #4 Stay lean until everything is working really well “In the early days, when you’re experimenting and zig zagging, you’re like a fast little speed boat and want to be able to turn the whole company on a dime. You can’t do that if you’re a big company—cash burn aside, which is another problem. The flexibility of the company basically decreases with the square of the number of employees, so you want to stay really small until you’re sure things are working. Once things are working, then you can get really big.” #5 Resist the urge to hire; especially resist the urge to hire mediocre people “Vinod Khosla has a saying that I love: ‘the team you build is the company you build.’ This is really true and I never appreciated how true this was for a long time. If you build a team of great people and you have a product that people love, you’ll have a 90%+ chance of success. Those are both really hard to do, and they’re independent variables. But don’t ignore the team component. The best CEOs I know spend huge amounts of their time recruiting and retaining good talent.” #6 Relentless execution “You have to keep going, and do things perfectly, and get all of the details right. You have to care too much about every experience that a customer has with your company.” #7 Startups are about not giving up “One of the very best companies in the last YC batch applied 7 times before they got in. This is just a version of what happens in startups all of the time: you get beat down, again, and again, and again. And that last time when you get pushed down and don’t think you have enough energy to get back up—that’s the time it actually works. This is what you sign up for if you’re going to start a startup.” #8 Fiduciary duty to take care of yourself “This is a 10-year marathon and you have a fiduciary duty to your shareholders to take care of yourself. Some people treat startups like an all-nighter: they don’t take care of their health, they don’t sleep, they don’t maintain their personal relationships. It is true that startups are a bad choice for work-life balance. But you have a duty to yourself, your team, and your investors to take care of yourself.” #9 Clear mission “You don’t have to figure this out on Day 1, but all of the most successful startups I’ve been fortunate enough to be a part of pretty quickly—in the first one to two years—figure out a really important mission. It’s this mission that gets people to join them. It drives the founders. It gets the media to write about them. And even if you start off building a project that’s just interesting to you and solves a problem in your life—which is how you should start—remember that you should have a clear mission at some point… That is what will convince people to come help you, and that is how you will build this idea into a huge company with a ton of people that really love your product.” Follow Startup Archive for more tactical startup advice!

Q: How do you build a great company? In the clip below, Sam Altman walks through 9 things he has seen the best founders do: #1 Get to know your users really well “The best founders do customer support themselves. They go visit their users—in the case of Airbnb they go live with them. You want to get to know your users really really well.” #2 Have a short cycle time & understand compound growth “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.” #3 Make a long-term commitment “Most companies have a 2-3 year time horizon. But companies are almost always a 10 year project if they work. If you think about it that way from the very beginning, you will make very different and much better decisions. I think this is the only arbitrage opportunity left in the market. Almost no one makes a fairly long-term commitment to a new project. But if you do that, you will think in a different way, you will hire different people, and it will work very well.” #4 Stay lean until everything is working really well “In the early days, when you’re experimenting and zig zagging, you’re like a fast little speed boat and want to be able to turn the whole company on a dime. You can’t do that if you’re a big company—cash burn aside, which is another problem. The flexibility of the company basically decreases with the square of the number of employees, so you want to stay really small until you’re sure things are working. Once things are working, then you can get really big.” #5 Resist the urge to hire; especially resist the urge to hire mediocre people “Vinod Khosla has a saying that I love: ‘the team you build is the company you build.’ This is really true and I never appreciated how true this was for a long time. If you build a team of great people and you have a product that people love, you’ll have a 90%+ chance of success. Those are both really hard to do, and they’re independent variables. But don’t ignore the team component. The best CEOs I know spend huge amounts of their time recruiting and retaining good talent.” #6 Relentless execution “You have to keep going, and do things perfectly, and get all of the details right. You have to care too much about every experience that a customer has with your company.” #7 Startups are about not giving up “One of the very best companies in the last YC batch applied 7 times before they got in. This is just a version of what happens in startups all of the time: you get beat down, again, and again, and again. And that last time when you get pushed down and don’t think you have enough energy to get back up—that’s the time it actually works. This is what you sign up for if you’re going to start a startup.” #8 Fiduciary duty to take care of yourself “This is a 10-year marathon and you have a fiduciary duty to your shareholders to take care of yourself. Some people treat startups like an all-nighter: they don’t take care of their health, they don’t sleep, they don’t maintain their personal relationships. It is true that startups are a bad choice for work-life balance. But you have a duty to yourself, your team, and your investors to take care of yourself.” #9 Clear mission “You don’t have to figure this out on Day 1, but all of the most successful startups I’ve been fortunate enough to be a part of pretty quickly—in the first one to two years—figure out a really important mission. It’s this mission that gets people to join them. It drives the founders. It gets the media to write about them. And even if you start off building a project that’s just interesting to you and solves a problem in your life—which is how you should start—remember that you should have a clear mission at some point… That is what will convince people to come help you, and that is how you will build this idea into a huge company with a ton of people that really love your product.” Follow Startup Archive for more tactical startup advice!

Startup Archive

407,653 views • 2 years ago

Paul Graham’s advice for future startup founders: “Just learn” “If you make a conscious effort to try and think of startup ideas, you will think of ideas that are not only bad but bad and plausible-sounding—meaning you and everybody else will be fooled by them and you’ll waste a lot of time before realizing they’re no good.” As Paul Graham explains, the way to come up with good startup ideas is to take a step back: “Instead of trying to make a conscious effort to think of startup ideas, turn your brain into the type that has startup ideas unconsciously.” You do this by: 1. Learning a lot about things that matter 2. Working on problems that interest you 3. With people you like and respect (this is incidentally how you get co-founders at the same time as the idea) “The component of entrepreneurship that really matters is domain expertise. Larry Page is Larry Page because he was an expert on search. And he became an expert on search because he was genuinely interested in it, not because of some ulterior motive.” PG continues: “At its best, starting a startup is merely an ulterior motive for curiosity, and you’ll do it best if you introduce the ulterior motive at the end of the process. So here is the ultimate advice for young, would-be startup founders reduced to two words: Just learn.” Video source: Y Combinator (2017)

Paul Graham’s advice for future startup founders: “Just learn” “If you make a conscious effort to try and think of startup ideas, you will think of ideas that are not only bad but bad and plausible-sounding—meaning you and everybody else will be fooled by them and you’ll waste a lot of time before realizing they’re no good.” As Paul Graham explains, the way to come up with good startup ideas is to take a step back: “Instead of trying to make a conscious effort to think of startup ideas, turn your brain into the type that has startup ideas unconsciously.” You do this by: 1. Learning a lot about things that matter 2. Working on problems that interest you 3. With people you like and respect (this is incidentally how you get co-founders at the same time as the idea) “The component of entrepreneurship that really matters is domain expertise. Larry Page is Larry Page because he was an expert on search. And he became an expert on search because he was genuinely interested in it, not because of some ulterior motive.” PG continues: “At its best, starting a startup is merely an ulterior motive for curiosity, and you’ll do it best if you introduce the ulterior motive at the end of the process. So here is the ultimate advice for young, would-be startup founders reduced to two words: Just learn.” Video source: Y Combinator (2017)

Startup Archive

51,157 views • 4 months ago

Jensen Huang: “Money is the only singular reason not to start a company“ “Money is the only singular reason not to start a company. Because starting a company has a very low probability of success. And so if that is your reason for doing it, you will likely regret the experience… You should build a company because you believe in your idea, you’re passionate about it, and you want to build something great… You have to have a perspective that’s unique and that you feel really strongly about, so you’re willing to persevere almost any challenge to make it happen.” Video source: Stanford Online (2011)

Jensen Huang: “Money is the only singular reason not to start a company“ “Money is the only singular reason not to start a company. Because starting a company has a very low probability of success. And so if that is your reason for doing it, you will likely regret the experience… You should build a company because you believe in your idea, you’re passionate about it, and you want to build something great… You have to have a perspective that’s unique and that you feel really strongly about, so you’re willing to persevere almost any challenge to make it happen.” Video source: Stanford Online (2011)

Startup Archive

132,312 views • 10 months ago

Marc Andreessen on how to get people to join your 3-person startup Marc says founders have two tools at their disposal to win new hires: 1) Stock options, and 2) vision. He explains: “The best entrepreneurs are really good at selling people on their company precisely because they can explain how the world is going to look in a way that is so compelling.” Marc points to Steve Jobs’s “reality distortion field” as the epitome of this: “If you get within 10 feet of Steve Jobs, whatever he says in the next 20 minutes, you’re going to walk out of there believing. He can say that the sky is purple, and you’re like yep that makes total sense . . . The best entrepreneurs all tend to have that in common and tend to be really good at that. It’s essentially sales — selling to employees. It’s an incredibly valuable skill to be able to do that. That plus stock options.” The other thing Marc has observed about hiring over the years is that right employees have to self-select into your company, even though that can be incredibly frustrating at times: “If you hired all the people you interviewed, it would turn out that 2/3rds or 3/4ths of them you probably shouldn’t have hired anyway. So what the best companies do is they provide a very stark idea of what the company is and what is it isn’t: ‘We are a company where people are expected to work 18 hour days and if you don’t like that, don’t come here’ or ‘We are a company where people expect to go home at 5pm every day and if you think that’ll be frustrating’ — whatever it is.” Marc gives the humorous example of Asana where it was a requirement that the whole company did yoga together: “If you like yoga, this is the company for you. If you don’t like yoga, don’t go there. You’re going to be asked to put your feet in positions that you’re completely uncomfortable with.” He continues: “I think the very best companies tend to be polarizing. So if in your hiring process, you’re turning people off as much as you’re turning them on because they’re deciding ‘this is clearly not the right fit for me,’ I think that’s a good thing.”

Marc Andreessen on how to get people to join your 3-person startup Marc says founders have two tools at their disposal to win new hires: 1) Stock options, and 2) vision. He explains: “The best entrepreneurs are really good at selling people on their company precisely because they can explain how the world is going to look in a way that is so compelling.” Marc points to Steve Jobs’s “reality distortion field” as the epitome of this: “If you get within 10 feet of Steve Jobs, whatever he says in the next 20 minutes, you’re going to walk out of there believing. He can say that the sky is purple, and you’re like yep that makes total sense . . . The best entrepreneurs all tend to have that in common and tend to be really good at that. It’s essentially sales — selling to employees. It’s an incredibly valuable skill to be able to do that. That plus stock options.” The other thing Marc has observed about hiring over the years is that right employees have to self-select into your company, even though that can be incredibly frustrating at times: “If you hired all the people you interviewed, it would turn out that 2/3rds or 3/4ths of them you probably shouldn’t have hired anyway. So what the best companies do is they provide a very stark idea of what the company is and what is it isn’t: ‘We are a company where people are expected to work 18 hour days and if you don’t like that, don’t come here’ or ‘We are a company where people expect to go home at 5pm every day and if you think that’ll be frustrating’ — whatever it is.” Marc gives the humorous example of Asana where it was a requirement that the whole company did yoga together: “If you like yoga, this is the company for you. If you don’t like yoga, don’t go there. You’re going to be asked to put your feet in positions that you’re completely uncomfortable with.” He continues: “I think the very best companies tend to be polarizing. So if in your hiring process, you’re turning people off as much as you’re turning them on because they’re deciding ‘this is clearly not the right fit for me,’ I think that’s a good thing.”

Startup Archive

69,518 views • 5 months ago

Marc Andreessen on the 3 things he looks for when investing in a startup The first thing Marc Andreesen looks for is a big market: “Is there a big existing market that you think you can go after and displace incumbents? Or do you believe there will be a new market that will be big?” The second thing he looks for is a 10x better product: “Is there a fundamental technology or economic change that justifies a new company? And the way I always think about that is: Is there a 10x change happening in the technology landscape? Is something 10x faster, 10x cheaper, or 10x better? If it’s not 10x, we as both VCs and entrepreneurs have to ask ourselves if it’s really worth doing because it’s really hard to start new companies . . . Existing companies are usually pretty good at what they do. So for a new company to exist, it has to bring a product to market that’s so much better than what exists that it punches through the status quo.” The third is the team: “Is the team outstanding? . . . You want to have a founding team of complementary skillsets. You want to have at least one super strong technologist — quite possibly more than one. Some of the best startups are actually more than one founding technologist. And then it often helps to have someone who is a marketing or salesperson who has a really good understanding of business.” Marc believes that you need all three of these, but if you’re going to compromise on one of those as an investor, it should be the product: “A great market is a lot easier to make up for with iterative product execution. The problem with a poor or small market is that even if you do a good job on the product, there just aren’t that many customers so it’s hard to ever get big and people get demoralized . . . And then we evaluate the team of a startup by its ability to get into a big market with a good product.”

Marc Andreessen on the 3 things he looks for when investing in a startup The first thing Marc Andreesen looks for is a big market: “Is there a big existing market that you think you can go after and displace incumbents? Or do you believe there will be a new market that will be big?” The second thing he looks for is a 10x better product: “Is there a fundamental technology or economic change that justifies a new company? And the way I always think about that is: Is there a 10x change happening in the technology landscape? Is something 10x faster, 10x cheaper, or 10x better? If it’s not 10x, we as both VCs and entrepreneurs have to ask ourselves if it’s really worth doing because it’s really hard to start new companies . . . Existing companies are usually pretty good at what they do. So for a new company to exist, it has to bring a product to market that’s so much better than what exists that it punches through the status quo.” The third is the team: “Is the team outstanding? . . . You want to have a founding team of complementary skillsets. You want to have at least one super strong technologist — quite possibly more than one. Some of the best startups are actually more than one founding technologist. And then it often helps to have someone who is a marketing or salesperson who has a really good understanding of business.” Marc believes that you need all three of these, but if you’re going to compromise on one of those as an investor, it should be the product: “A great market is a lot easier to make up for with iterative product execution. The problem with a poor or small market is that even if you do a good job on the product, there just aren’t that many customers so it’s hard to ever get big and people get demoralized . . . And then we evaluate the team of a startup by its ability to get into a big market with a good product.”

Startup Archive

17,333 views • 5 months ago

Marc Andreessen explains why startups are an “irrational act” “The biggest thing people don’t understand about what it’s like to be a startup founder is it gets very romanticized. Even whey they fail, it still gets romanticized about what a great adventure it was. But the reality of it is most of what happens is people telling you no, and then they usually follow that with ‘you’re stupid.’ No, I will not come to work for you. No, I’m not going to buy your product.” Marc explains why: “When you’re a founder, you cannot let on that this is happening because it will cause people to think that you’re weak and they’ll lose faith in you. So you have to pretend you’re having a great time when you’re dying inside. Just misery.” Why do it then? “For most of these people - on a risk-adjusted basis - it’s probably an irrational act. They could probably be more financially successful on average if they just got like a real job in a big company. But some people just have an irrational need to do something new and build something for themselves and some people just can’t tolerate having bosses.” Video source: Lex Fridman (2023)

Marc Andreessen explains why startups are an “irrational act” “The biggest thing people don’t understand about what it’s like to be a startup founder is it gets very romanticized. Even whey they fail, it still gets romanticized about what a great adventure it was. But the reality of it is most of what happens is people telling you no, and then they usually follow that with ‘you’re stupid.’ No, I will not come to work for you. No, I’m not going to buy your product.” Marc explains why: “When you’re a founder, you cannot let on that this is happening because it will cause people to think that you’re weak and they’ll lose faith in you. So you have to pretend you’re having a great time when you’re dying inside. Just misery.” Why do it then? “For most of these people - on a risk-adjusted basis - it’s probably an irrational act. They could probably be more financially successful on average if they just got like a real job in a big company. But some people just have an irrational need to do something new and build something for themselves and some people just can’t tolerate having bosses.” Video source: Lex Fridman (2023)

Startup Archive

70,007 views • 1 year ago

Peter Thiel on the most important lesson he learned building PayPal The early employees of PayPal went on to build incredible companies like Tesla, SpaceX, LinkedIn, YouTube, Palantir, Yelp, Yammer, and more. When asked about the factors that explain these outlier successes, Thiel suggests that it was probably a combination of several different things: an entrepreneurial culture, lots of strong personalities, and the early 2000s was a great time to start a company. But Thiel also says that the overarching lesson you learned working at PayPal—which had a lot of challenges but ended up succeeding—was: “You can build a great company, but it’s hard.” He contrasts this to the lessons you learn at most startups: “If you’re at a startup that fails, you will learn the lesson that it’s impossible to build a great company and that you should try something less ambitious the next time around. If you’re at a startup where things work too easily [such as Microsoft or Google], you learn the lesson that it’s actually easy to build a great company.” He continues: “Hard is somehow better than easy or impossible. If it’s easy, you don’t need to work hard. If it’s impossible, there’s no point in working hard. So easy and impossible converge to not working hard. Hard tells you you have to work hard.” Video source: This Week in Startups @jason (2015)

Peter Thiel on the most important lesson he learned building PayPal The early employees of PayPal went on to build incredible companies like Tesla, SpaceX, LinkedIn, YouTube, Palantir, Yelp, Yammer, and more. When asked about the factors that explain these outlier successes, Thiel suggests that it was probably a combination of several different things: an entrepreneurial culture, lots of strong personalities, and the early 2000s was a great time to start a company. But Thiel also says that the overarching lesson you learned working at PayPal—which had a lot of challenges but ended up succeeding—was: “You can build a great company, but it’s hard.” He contrasts this to the lessons you learn at most startups: “If you’re at a startup that fails, you will learn the lesson that it’s impossible to build a great company and that you should try something less ambitious the next time around. If you’re at a startup where things work too easily [such as Microsoft or Google], you learn the lesson that it’s actually easy to build a great company.” He continues: “Hard is somehow better than easy or impossible. If it’s easy, you don’t need to work hard. If it’s impossible, there’s no point in working hard. So easy and impossible converge to not working hard. Hard tells you you have to work hard.” Video source: This Week in Startups @jason (2015)

Startup Archive

105,347 views • 8 months ago

. Naval: I don’t think you need to have a PhD to be a scientist. If you are naturally curious and you’re rigorous and you discover new things, you’re a scientist. One of my Twitter quips was, “The only true test of intelligence is if you get what you want out of life,” and that triggers a lot of people. But how else do you know? How else do you know if you’re smart? If you’re not getting what you want out of life, how smart are you really? You might have had bad luck once upon a time, but consistently, every time? I doubt it. And there’s two parts to that. One is actually testing yourself against the world to see if you get what you want. And the other is wanting the right things in the first place. You know, I wish I was 20 years old and had wings. Umm, not gonna happen. So you gotta wish for the right things too.

. Naval: I don’t think you need to have a PhD to be a scientist. If you are naturally curious and you’re rigorous and you discover new things, you’re a scientist. One of my Twitter quips was, “The only true test of intelligence is if you get what you want out of life,” and that triggers a lot of people. But how else do you know? How else do you know if you’re smart? If you’re not getting what you want out of life, how smart are you really? You might have had bad luck once upon a time, but consistently, every time? I doubt it. And there’s two parts to that. One is actually testing yourself against the world to see if you get what you want. And the other is wanting the right things in the first place. You know, I wish I was 20 years old and had wings. Umm, not gonna happen. So you gotta wish for the right things too.

Arjun Khemani

186,455 views • 2 years ago

Steve Jobs on what separates the successful founders from unsuccessful ones Steve is asked what the factors of success and common pitfalls are for young entrepreneurs. He responds: “I get asked this a lot, and I have a pretty standard answer. A lot of people come to me and say, ‘I want to be an entrepreneur.’ And I go, ‘Oh, that’s great, what’s your idea?’ And they say they don’t have one yet. And I say I think you should go get a job as a busboy or something until you find something you’re really passionate about, because it’s a lot of work.” Steve continues: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance. It is so hard. You pour so much of your life into this thing, and there are such rough moments in time that most people give up. I don’t blame them. It’s really tough, and it consumes your life. I mean, if you’ve got a family and you’re in the early days of a company, I can’t imagine how one could do it. I’m sure it’s been done, but it’s rough because it’s pretty much an 18-hour-a-day job, 7 days a week for a while. So unless you have a lot of passion about this, you’re not going to survive. You’re going to give it up.” He concludes: “You’ve got to have an idea or a problem or a wrong that you want to right that you’re passionate about. Otherwise, you’re not going to have the perseverance to stick it through. And I think that’s half the battle right there.”

Steve Jobs on what separates the successful founders from unsuccessful ones Steve is asked what the factors of success and common pitfalls are for young entrepreneurs. He responds: “I get asked this a lot, and I have a pretty standard answer. A lot of people come to me and say, ‘I want to be an entrepreneur.’ And I go, ‘Oh, that’s great, what’s your idea?’ And they say they don’t have one yet. And I say I think you should go get a job as a busboy or something until you find something you’re really passionate about, because it’s a lot of work.” Steve continues: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance. It is so hard. You pour so much of your life into this thing, and there are such rough moments in time that most people give up. I don’t blame them. It’s really tough, and it consumes your life. I mean, if you’ve got a family and you’re in the early days of a company, I can’t imagine how one could do it. I’m sure it’s been done, but it’s rough because it’s pretty much an 18-hour-a-day job, 7 days a week for a while. So unless you have a lot of passion about this, you’re not going to survive. You’re going to give it up.” He concludes: “You’ve got to have an idea or a problem or a wrong that you want to right that you’re passionate about. Otherwise, you’re not going to have the perseverance to stick it through. And I think that’s half the battle right there.”

Startup Archive

80,736 views • 7 months ago

Vinod Khosla: “Without being willing to fail you’re not going to succeed in a big way” “To do something exceptional, you have to do something out of the ordinary. And that usually means risk. If you’re doing the ordinary, low-risk stuff, you’re doing what everybody else knows how to do and will do.” Vinod continues: “l’d rather have a high probability of failure and a large consequence of success than reduce risk to the point where my probability of success is high and consequences of success are inconsequential.” Vinod argues that a lot of startups and VCs try to reduce risk too much, and in doing so, limit themselves to inconsequential outcomes. “As much as you want to try and not fail, without being willing to fail you’re not going to succeed in a big way… My personal view is my willingness to fail is entirely responsible for my success.“ Luck is an important component too, Vinod admits. Some founders are really good but fail because of an unlucky break. To these founders, Vinod says, “you can try again.” Video source: Startup Grind (2015)

Vinod Khosla: “Without being willing to fail you’re not going to succeed in a big way” “To do something exceptional, you have to do something out of the ordinary. And that usually means risk. If you’re doing the ordinary, low-risk stuff, you’re doing what everybody else knows how to do and will do.” Vinod continues: “l’d rather have a high probability of failure and a large consequence of success than reduce risk to the point where my probability of success is high and consequences of success are inconsequential.” Vinod argues that a lot of startups and VCs try to reduce risk too much, and in doing so, limit themselves to inconsequential outcomes. “As much as you want to try and not fail, without being willing to fail you’re not going to succeed in a big way… My personal view is my willingness to fail is entirely responsible for my success.“ Luck is an important component too, Vinod admits. Some founders are really good but fail because of an unlucky break. To these founders, Vinod says, “you can try again.” Video source: Startup Grind (2015)

Startup Archive

12,936 views • 1 year ago

Palmer Luckey’s advice for founder-led communications “My advice to people would probably be to recognize that the value of your reputation is very high,” Anduril founder Palmer Luckey begins. “If people do not trust you; if they do not believe in what you’re saying; if they do not think that you’re a person worth listening to, they’re going to have a hard time working with you.” Palmer also argues that founders don’t need to be neutral: “You don’t need to be neutral. You can be a propagandist. You can advocate for a particular point of view . . . In general, people should recognize that if you say something where you caveat it and hedge it and basically end up saying something that most people would agree with, you might as well have said nothing at all.” He continues: “You are not going to build a following of people who say, ‘I just love Palmer’s right-down-the-middle, very-hedged takes that everyone agrees with.’ If you’re just restating common sentiment, it’s not going to get you anywhere . . . So one of the things I tell people is, ‘Make sure that when you’re saying something, you’re SAYING something. Make sure you’re trying to persuade and affect change.’ — maybe not in everybody, but in some people. If you make some people love what you’re saying and some people hate what you’re saying, that’s a lot better than having everybody lukewarm agree with you. Don’t waste your time communicating about the things everyone already agrees with you on. Focus on the things where you need to change their mind.” Source: Lulu Cheng Meservey (Sep 2025)

Palmer Luckey’s advice for founder-led communications “My advice to people would probably be to recognize that the value of your reputation is very high,” Anduril founder Palmer Luckey begins. “If people do not trust you; if they do not believe in what you’re saying; if they do not think that you’re a person worth listening to, they’re going to have a hard time working with you.” Palmer also argues that founders don’t need to be neutral: “You don’t need to be neutral. You can be a propagandist. You can advocate for a particular point of view . . . In general, people should recognize that if you say something where you caveat it and hedge it and basically end up saying something that most people would agree with, you might as well have said nothing at all.” He continues: “You are not going to build a following of people who say, ‘I just love Palmer’s right-down-the-middle, very-hedged takes that everyone agrees with.’ If you’re just restating common sentiment, it’s not going to get you anywhere . . . So one of the things I tell people is, ‘Make sure that when you’re saying something, you’re SAYING something. Make sure you’re trying to persuade and affect change.’ — maybe not in everybody, but in some people. If you make some people love what you’re saying and some people hate what you’re saying, that’s a lot better than having everybody lukewarm agree with you. Don’t waste your time communicating about the things everyone already agrees with you on. Focus on the things where you need to change their mind.” Source: Lulu Cheng Meservey (Sep 2025)

Startup Archive

78,576 views • 29 days ago

Q: How do you build a great company? In the clip below, Sam Altman walks through 9 things he has seen the best founders do: #1 Get to know your users really well “The best founders do customer support themselves. They go visit their users—in the case of Airbnb they go live with them. You want to get to know your users really really well.” #2 Have a short cycle time & understand compound growth “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.” #3 Make a long-term commitment “Most companies have a 2-3 year time horizon. But companies are almost always a 10 year project if they work. If you think about it that way from the very beginning, you will make very different and much better decisions. I think this is the only arbitrage opportunity left in the market. Almost no one makes a fairly long-term commitment to a new project. But if you do that, you will think in a different way, you will hire different people, and it will work very well.” #4 Stay lean until everything is working really well “In the early days, when you’re experimenting and zig zagging, you’re like a fast little speed boat and want to be able to turn the whole company on a dime. You can’t do that if you’re a big company—cash burn aside, which is another problem. The flexibility of the company basically decreases with the square of the number of employees, so you want to stay really small until you’re sure things are working. Once things are working, then you can get really big.” #5 Resist the urge to hire; especially resist the urge to hire mediocre people “Vinod Khosla has a saying that I love: ‘the team you build is the company you build.’ This is really true and I never appreciated how true this was for a long time. If you build a team of great people and you have a product that people love, you’ll have a 90%+ chance of success. Those are both really hard to do, and they’re independent variables. But don’t ignore the team component. The best CEOs I know spend huge amounts of their time recruiting and retaining good talent.” #6 Relentless execution “You have to keep going, and do things perfectly, and get all of the details right. You have to care too much about every experience that a customer has with your company.” #7 Startups are about not giving up “One of the very best companies in the last YC batch applied 7 times before they got in. This is just a version of what happens in startups all of the time: you get beat down, again, and again, and again. And that last time when you get pushed down and don’t think you have enough energy to get back up—that’s the time it actually works. This is what you sign up for if you’re going to start a startup.” #8 Fiduciary duty to take care of yourself “This is a 10 year marathon and you have a fiduciary duty to your shareholders to take care of yourself. Some people treat startups like an all-nighter: they don’t take care of their health, they don’t sleep, they don’t maintain their personal relationships. It is true that startups are a bad choice for work-life balance. But you have a duty to yourself, your team, and your investors to take care of yourself.” #9 Clear mission “You don’t have to figure this out on Day 1, but all of the most successful startups I’ve been fortunate enough to be a part of pretty quickly—in the first one to two years—figure out a really important mission. It’s this mission that gets people to join them. It drives the founders. It gets the media to write about them. And even if you start off building a project that’s just interesting to you and solves a problem in your life—which is how you should start—remember that you should have a clear mission at some point… That is what will convince people to come help you, and that is how you will build this idea into a huge company with a ton of people that really love your product.”

Q: How do you build a great company? In the clip below, Sam Altman walks through 9 things he has seen the best founders do: #1 Get to know your users really well “The best founders do customer support themselves. They go visit their users—in the case of Airbnb they go live with them. You want to get to know your users really really well.” #2 Have a short cycle time & understand compound growth “The cycle here is basically: talk to customer to understand pain point → build product to address that → get product in front of user → see what they do → repeat cycle. This cycle is how you iterate and improve. The law of compound growth being what it is: if you can get 2% better every iteration cycle, your iteration cycle is every four hours rather than every four weeks, and you compound that over the course of a few years, you’ll be in a very very different place. Make it one of your top goals to build one of the fastest iterating companies the world has ever seen.” #3 Make a long-term commitment “Most companies have a 2-3 year time horizon. But companies are almost always a 10 year project if they work. If you think about it that way from the very beginning, you will make very different and much better decisions. I think this is the only arbitrage opportunity left in the market. Almost no one makes a fairly long-term commitment to a new project. But if you do that, you will think in a different way, you will hire different people, and it will work very well.” #4 Stay lean until everything is working really well “In the early days, when you’re experimenting and zig zagging, you’re like a fast little speed boat and want to be able to turn the whole company on a dime. You can’t do that if you’re a big company—cash burn aside, which is another problem. The flexibility of the company basically decreases with the square of the number of employees, so you want to stay really small until you’re sure things are working. Once things are working, then you can get really big.” #5 Resist the urge to hire; especially resist the urge to hire mediocre people “Vinod Khosla has a saying that I love: ‘the team you build is the company you build.’ This is really true and I never appreciated how true this was for a long time. If you build a team of great people and you have a product that people love, you’ll have a 90%+ chance of success. Those are both really hard to do, and they’re independent variables. But don’t ignore the team component. The best CEOs I know spend huge amounts of their time recruiting and retaining good talent.” #6 Relentless execution “You have to keep going, and do things perfectly, and get all of the details right. You have to care too much about every experience that a customer has with your company.” #7 Startups are about not giving up “One of the very best companies in the last YC batch applied 7 times before they got in. This is just a version of what happens in startups all of the time: you get beat down, again, and again, and again. And that last time when you get pushed down and don’t think you have enough energy to get back up—that’s the time it actually works. This is what you sign up for if you’re going to start a startup.” #8 Fiduciary duty to take care of yourself “This is a 10 year marathon and you have a fiduciary duty to your shareholders to take care of yourself. Some people treat startups like an all-nighter: they don’t take care of their health, they don’t sleep, they don’t maintain their personal relationships. It is true that startups are a bad choice for work-life balance. But you have a duty to yourself, your team, and your investors to take care of yourself.” #9 Clear mission “You don’t have to figure this out on Day 1, but all of the most successful startups I’ve been fortunate enough to be a part of pretty quickly—in the first one to two years—figure out a really important mission. It’s this mission that gets people to join them. It drives the founders. It gets the media to write about them. And even if you start off building a project that’s just interesting to you and solves a problem in your life—which is how you should start—remember that you should have a clear mission at some point… That is what will convince people to come help you, and that is how you will build this idea into a huge company with a ton of people that really love your product.”

Michael McGuiness

500,017 views • 2 years ago