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NBC will air pregame player introductions before every NBA game when they enter their new media rights contract beginning next season, per CNBC ( “Our goal at NBC Sports is to make big events feel big and be big.” — NBC Sports president Rick Cordella

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Evan Sidery

66,631 subscribers

375,366 просмотров • 1 год назад •via X (Twitter)

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Комментарии: 11

Фото профиля RightOnTopOfThatROSE
RightOnTopOfThatROSE1 год назад

@CNBC NBC and Amazon gonna be far superior to ESPN and TNT’s NBA coverage outta the gate

Фото профиля Schwartzies
Schwartzies2 лет назад

Don't Miss Any of The Action

Фото профиля Big-O
Big-O1 год назад

@CNBC What about tipping off on time? and not 10 minutes late.

Фото профиля 𝒸𝒶𝓇𝓉𝒾𝑒𝓇 𝒸𝑜𝓊𝓃𝓉𝓇𝓎
𝒸𝒶𝓇𝓉𝒾𝑒𝓇 𝒸𝑜𝓊𝓃𝓉𝓇𝓎1 год назад

@CNBC john mason on live tv yea they’re cooking

Фото профиля cant hate on Karlo
cant hate on Karlo1 год назад

@CNBC Small thing but it adds to the experience

Фото профиля NBA Hoops Online
NBA Hoops Online1 год назад

@CNBC This is going to be awesome.

Фото профиля BIG JEEZY
BIG JEEZY1 год назад

@CNBC NBC bout to pack that fake Disney product up!!

Фото профиля Eli Yochim
Eli Yochim1 год назад

@CNBC @AGgolfyeg I like this idea!

Фото профиля Church Baller
Church Baller1 год назад

@CNBC This is how it always should have been

Фото профиля Jerome Sweatpants
Jerome Sweatpants1 год назад

@CNBC This is great news! These always used to be so sick, why did no other network keep this going??

Фото профиля Benjamin Howell
Benjamin Howell1 год назад

@CNBC Well I do like this change!!!

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Former Golden State Warriors minority owner Chamath Palihapitiya says sports valuations will peak in 2024. Chamath Palihapitiya paid $25 million for a 10% stake in the Warriors in 2011. But he sold his stake in the team last year and most likely profited more than $250 million. This is something that could impact all professional sports teams — but let's use the NBA as an example. NBA teams used to trade at a 3-4x revenue multiple, but now they routinely trade at a 10x revenue multiple. Most people have ignored the NBA's multiple expansion because there are several powerful tailwinds at play. • Sports Betting • International expansion • Real estate development But TV money is MUCH more important. For example, NBA franchise valuations doubled overnight when the NBA announced its last media rights deal in 2014 — from $634 million to $1.1 billion. That's because 1) these deals only come up once every decade, and 2) media rights represent the majority of league revenue. But since media rights are so crucial to the growth of the NBA and its franchises, the same could be said about what will happen if media rights slow down. Everyone knows how valuable live sports are to the TV bundle — sports represented 96 out of the top 100 most-watched TV broadcasts last year. And even with the decline of the cable bundle, the idea has always been that the demand from linear networks, plus the addition of streaming companies, would drive media rights higher. That’s been true so far. The NFL recently added billions in revenue from deals with Amazon and Peacock, while Fox, CBS, NBC, and ESPN also increased their fees. But that doesn’t mean it will happen forever. Cable companies will soon reach a point where it doesn’t make financial sense to pay up for future rights, which is why you have already heard rumors that the NBA’s next media deal won’t be as big as they previously thought it would. Streaming companies also make more money off other endeavors, including Amazon’s genuine desire to have people join the Prime bundle. And bankruptcies across regional sports networks have already cost NBA, MLB, and NHL hundreds of millions in projected payments over the next decade. That's not to say the NBA won't grow. Expansion teams are on the horizon, providing each NBA owner with a ~$300 million payment. International growth is getting stronger — NBA China is now a $5 billion business — and that's without even mentioning the lucrative tax benefits these teams provide billionaire owners. But my point is simple... The media landscape is changing, and no one should expect NBA valuations to grow at the same rate they have over the last decade. (Ps. Follow me Joe Pompliano for more sports business content like this).

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