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Peter Thiel explains his book Zero to One: “It’s going from nothing—to something.” “Most business books try to give you a formula to follow.” “I put much more of a stress on how—it’s always a unique set of facts and circumstances that come together in just the right way.”

17,983 次观看 • 2 个月前 •via X (Twitter)

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Peter Thiel on the importance of having a definite view of the future “We’re always focused on very short time horizons because you have to figure out a way to get through the next month, the next quarter, how you get some customers. But it’s always worth thinking ahead 5-10 years. Why will this be a really valuable business in 5-10 years? How’s the competitive landscape going to develop? How’s the technology going to develop? How’s the world going to develop?” These are hard questions to answer, but Thiel thinks the great entrepreneurs always have some perspective on it. It might be wrong, but it’s well-reasoned. “A bad plan is always better than no plan. So have a plan. You can always change it. But don’t just pretend that you have no clue about what’s going to happen and that everything about the future is random. If you say that everything is random and out of your control, that’s the way that you set yourself up for failure… I do think we exaggerate the role of luck in our future.” The following is a related passage from Thiel’s book Zero to One: “From the Renaissance and the Enlightenment to the mid-20th century, luck was something to be mastered, dominated, and controlled; everyone agreed that you should do what you could, not focus on what you couldn’t. Ralph Waldo Emerson captured this ethos when he wrote: “Shallow men believe in luck, believe in circumstances . . . Strong men believe in cause and effect.” In 1912, after he became the first explorer to reach the South Pole, Roald Amundsen wrote: “Victory awaits him who has everything in order—luck, people call it.” No one pretended that misfortune didn’t exist, but prior generations believed in making their own luck by working hard.” Video source: Forbes (2014)

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Peter Thiel explains his principle of only working on problems that wouldn’t get solved without you Thiel shares that he’s “a little bit skeptical” of social entrepreneurship: “Social entrepreneurship is always ambiguous because it’s unclear what the word ‘social’ means. Social can mean that it’s ‘good for society’ or it can mean that it’s ‘good as seen by society’. In the second meaning, you often end up with something that many people are doing.” He gives education startups as an example of a social startup - it’s seen as objectively good and lots of people are working on it. Thiel contrasts this to a mission-oriented company: “A mission-oriented company is one where if you didn’t work on this problem, nobody would.” He gives the example of Elon Musk starting SpaceX with the mission of going to Mars and making humans interplanetary. If Elon wasn’t working on it, this problem might not get solved. Thiel believes this is an important principle in general: “We always want to do things where… if you weren’t working on it, it wouldn’t get solved. Always go for that sort of counterfactual meaning. You don’t want to ever be in a place where you’re just one of a hundred cogs in the machine… You want to be in a place where you’re doing something that can’t be easily replicated or replaced - either on an individual level or the level of a company.” Video source: The Wharton School (2014)

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