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The Apple Vision Pros spatial understanding is absolutely absurd. This is why Apple will win.

3,222,946 Aufrufe • vor 2 Jahren •via X (Twitter)

10 Kommentare

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

So why is this important and impressive? World anchoring. Placing things in one place, and have them stick there, like they are glued in place. This is de facto the killer feature of the Vision Pro. Others have tried, and failed. Even Apple. But not here.

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

The most important feature of this headset is the localisation in space. And more important the ability to glue things in place. If you tried AR on your tiny iPhone you know that things drift, and they do so very easily. But If this happened in the headset, you'd feel nauseous and the illusion would break instantly. So we need world anchoring, and it needs to be perfect. This means having loads of data, and this mesh is showing you more or less how much data the headset actually has. And how good that data actually is.

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

Absurd that people say this device will never fly. Apple has ~8% of the computer market. But that does not make them horrible, in fact they make the best computers on the planet. But why…? Imagine most other PC makers as a large plethora of manufacturers making a little part each. Allowing anyone to assemble the parts together with little quality control. Then slap software on there made by someone else. But Apple on the other hand, is fully vertically integrated between hardware choices (yes Apple still picks components from other vendors) and software. Apple ultimately is a locked eco-system with 200% focus on quality and product excellence. So if Apple gets 10% of the HMD market, they will still be able to make the best possible product. No questions asked. While also making a lot of money You see, Apple could have easily made the Vision Pro cheap by subsidizing it, like Meta has done with the Quest. But Apple does not have too. They are selling these like candy to kids in a candy store. Yet it’s a super high end premium device. There is simply enough of a market to go out and sell enough of these to learn enough to take gen2 to a broader market. Apple will win.

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

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Profilbild von Mitch Stockton
Mitch Stocktonvor 2 Jahren

Impressive, but I just don’t see how this $3,500 device gains traction with regular consumers who can barely afford groceries. They need to show some serious practicality or money making opportunities with it. Otherwise I see a flop.

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

Regular consumers who can't afford groceries is not the demographic for this device I'm afraid.

Profilbild von Dr. Tim Bailey
Dr. Tim Baileyvor 2 Jahren

Quest 3 does this decently well for 1/7th the price

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

I don’t want decently. I want perfection. I want zero and I mean it, literally zero jitter or drift. I want so good screens that reality looks dull. And a $500 headset from Meta does not do this, unfortunately not yet

Profilbild von Design Your Reality
Design Your Realityvor 2 Jahren

We’re in the matrix

Profilbild von Linus Ekenstam
Linus Ekenstamvor 2 Jahren

Truly so. The world anchoring is the killer app for the AVP.

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