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This guy is an environmentalist capitalist beauty-first developer. 25 years ago, Steve Nygren heard a bulldozer in his backyard, 45 min south of Atlanta, and started asking a question: Does development have to look like this? That question eventually became serenbe Steve rallied more than 500 landowners around a... conservation vision. Serenbe broke ground in 2004, and its first 40 lots sold in six weeks. Today, it spans roughly 2,400 acres, with 800 homes and 1,500 residents - while preserving 70% of the land and clustering development on just 30%. There’s a 25-acre organic farm and more than 20 miles of nature trails woven through the community. He didn’t set out to build a famous community… He started by caring deeply about the place right in front of him, asking whether there was a better way. You don’t need 2,000 acres to begin. Start in your own backyard.show more

Isaac French

79,002 subscribers

43,941 views • 1 month ago •via X (Twitter)

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14 Comments

Alex 🍊🍊🍊🍊🍦🐄1 month ago

@serenbe This is so important I’ve been talking about this for years. More problems than what we realize is a result of poor planning , planned by bureaucrats that don’t understand beauty don’t understand design don’t care about humanity or nature. Nature is waiting for humanity to lead

Cristine Rice1 month ago

@serenbe When you say "walkable," walkable to what? The other homes? Is there, at minimum, a school and a grocery store that can be accessed by foot/bicycle?

Isaac French1 month ago

@serenbe everything you need on a daily basis

Chandler Martinez1 month ago

@serenbe I’ve been discussing this with my family and in-laws. Instead of being spread around the country, why not go buy land and build not a Waco compound, but a desirable family development that could turn into this. I need to learn more from this guy!

Daniel Thompson1 month ago

@serenbe This plus cayala are the best examples I know of any other?

Land Artist1 month ago

@serenbe Stayed at their resort on my bday. Excellent simplicity

Jordan Parker 🪬1 month ago

@serenbe Based!

Eric Hoffman1 month ago

@serenbe Amazing story and beautiful community. Steve was the OG farm to table restauranteur and sold to Morton's in the 90's. Takes someone with incredible hospitality chops and an eye for design to create this utopia.

Melissa Antonacci1 month ago

@serenbe I can barely hear you over the birdsong 😂

Shelley Sullivan1 month ago

@serenbe Beautiful and community building is the way forward ❤️

Mark Ryan1 month ago

@serenbe This is the beautiful future we need. Very inspiring. Would love to visit

MoneyBro1 month ago

@serenbe Why is it a ghost town?

ᯓ★ sophia ࿔˚⋆1 month ago

@serenbe serenbe is like 30 min from me and i still havent been, is the food worth it

Caroline Draper ⚡️1 month ago

@serenbe @dieworkwear 👀

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More cars, concrete, and sprawl… NO! I’ve admired serenbe for years, but experiencing it in person blew me away. And the story of how it came to be is pretty epic. Steve Nygren and his family had moved to a little farm in the countryside outside Atlanta when, one morning, he and his daughter saw a bulldozer clearing the woods next door. Serious wake-up call. Atlanta was coming. So Steve started buying the land around him. A few acres led to hundreds, until he realized he couldn’t simply buy enough land to stop sprawl. One thing led to another. Steve helped rally some 500 neighboring landowners across 60,000 acres, engaging a years long process to totally rethink the zoning so that growth could be concentrated into villages while the vast majority of the countryside remained open. And eventually, Serenbe became the experiment that proved the idea could work. The demand for these homes is outrageous. And so are the prices, but that’s simply because of the demand. We don’t have to choose between building and preserving, density and nature, progress and beauty, etc… I hope we go back to our village roots as we contemplate our future city and town building (& restoration!)

More cars, concrete, and sprawl… NO! I’ve admired serenbe for years, but experiencing it in person blew me away. And the story of how it came to be is pretty epic. Steve Nygren and his family had moved to a little farm in the countryside outside Atlanta when, one morning, he and his daughter saw a bulldozer clearing the woods next door. Serious wake-up call. Atlanta was coming. So Steve started buying the land around him. A few acres led to hundreds, until he realized he couldn’t simply buy enough land to stop sprawl. One thing led to another. Steve helped rally some 500 neighboring landowners across 60,000 acres, engaging a years long process to totally rethink the zoning so that growth could be concentrated into villages while the vast majority of the countryside remained open. And eventually, Serenbe became the experiment that proved the idea could work. The demand for these homes is outrageous. And so are the prices, but that’s simply because of the demand. We don’t have to choose between building and preserving, density and nature, progress and beauty, etc… I hope we go back to our village roots as we contemplate our future city and town building (& restoration!)

Isaac French

422,122 views • 1 month ago

Mark Zuckerberg has spent around $270 million on a ranch in Hawaii with a shelter bigger than most American homes. He described it in one line: "It's just like a little shelter. It's like a basement." In the video below, he answers the question himself. It started in 2014. He paid $100 million for 700 acres on the north shore of Kauai. Inside his land were small plots that belonged to Native Hawaiian families, passed down for generations and split between hundreds of relatives. In 2016 his companies filed lawsuits to force the sales. The backlash was huge. A month later Zuckerberg and Priscilla Chan wrote to the local newspaper and dropped the suits. "I regret that I did not take the time to fully understand the quiet title process," he wrote. "Now that I understand the issues better, it's clear we made a mistake." He kept building. Wired later reported that the compound covers about 1,400 acres, with an underground shelter of more than 5,000 square feet. Workers signed strict nondisclosure agreements. Today he raises Wagyu cattle there and posts photos of the beef. He told everyone it was just a basement. The basement is bigger than the house most of his users live in. Why does a man worth more than $200 billion need a shelter under his house? Do billionaires know something the rest of us don’t?

Mark Zuckerberg has spent around $270 million on a ranch in Hawaii with a shelter bigger than most American homes. He described it in one line: "It's just like a little shelter. It's like a basement." In the video below, he answers the question himself. It started in 2014. He paid $100 million for 700 acres on the north shore of Kauai. Inside his land were small plots that belonged to Native Hawaiian families, passed down for generations and split between hundreds of relatives. In 2016 his companies filed lawsuits to force the sales. The backlash was huge. A month later Zuckerberg and Priscilla Chan wrote to the local newspaper and dropped the suits. "I regret that I did not take the time to fully understand the quiet title process," he wrote. "Now that I understand the issues better, it's clear we made a mistake." He kept building. Wired later reported that the compound covers about 1,400 acres, with an underground shelter of more than 5,000 square feet. Workers signed strict nondisclosure agreements. Today he raises Wagyu cattle there and posts photos of the beef. He told everyone it was just a basement. The basement is bigger than the house most of his users live in. Why does a man worth more than $200 billion need a shelter under his house? Do billionaires know something the rest of us don’t?

kuma

696,880 views • 1 month ago

If you took $70 how much does it cost at the dump to take? There was a young guy in Canada started doing this, they laugh at him. Now he have his own company lots of trucks and have his workers! ,Sometimes it aint about the money your integrity shines through the community bro well done

If you took $70 how much does it cost at the dump to take? There was a young guy in Canada started doing this, they laugh at him. Now he have his own company lots of trucks and have his workers! ,Sometimes it aint about the money your integrity shines through the community bro well done

GABRIEL 🪽

43,689 views • 6 months ago

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Shadow Nick

33,663 views • 5 months ago

He Built a Better Way to Live Off-Grid (40 Acres) In recent years, more people have been moving out to the countryside to live a more self-sustaining life. But going fully off-grid isn’t easy, and often turns into a full-time job. Today we head out to Doc’s 40-acre setup—a kind of off-grid 2.0. He’s connected to the world, but with a flip of a switch and a close of the gate, he’s good on his own for up to two years. Join us as we show you around this sweet setup in rural Georgia.

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Peter Santenello

64,220 views • 7 months ago

This greedy and wicked king. Eze Paulinus Ekwueme was set ablaze in Imo State few days ago. He is a bad king in Awarra community in Ohaji/Egbema, where he rules from abroad while living in the United States for many years. The community has no good roads or stable electricity. He has held the community to ransom, with no development of any kind, while he enjoys oil and gas dividends and payments from companies operating in Awarra money meant for the development of his community. A few weeks ago, he returned home for a wedding and decided to enforce “peacekeeping” after inspecting his properties in the state, but nemesis caught up with him.

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166,095 views • 6 months ago

This is the Florence Club south of Gueydan, LA, in Vermilion Parish. The home was built in 1912 as headquarters to A.L.Arpin's White Lake Land Co., which sought to reclaim marshland for farming and town development. It originally was 2,000 acres, but in mid 1920's, a group of Michigan hunters purchased it for a hunting lodge. It is currently a private residence and encompasses 5,100 acres of freshwater marsh.

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828,954 views • 5 months ago