This has been the hardest thing I have ever been a part of. Finally: Presenting the world's first recycled sunglasses made from packets of chips, right here in India!

Buy our beta version here and give us some feedback?

For more context: This multi-layered plastic waste is considered impossible to recycle with close to 0% being recycled globally. 80% of ALL ocean leakage is flexible plastic packaging. It's honestly the worst.

We, at Ashaya | WITHOUT™, have found a way to extract materials from it using our patent-pending process to produce high-quality materials and products, starting with sunglasses (and coasters). We do all this while genuinely empowering waste-pickers. And a lot more.

These sunglasses might be the most sustainable sunglasses you'll ever own, both environmentally and socially. There's actually a QR code on the side of the frames that tells you where the waste came from, which wastepickers worked on it and the entire impact that you're having.

And not just that, they are highly functional - UV polarized, durable, bendy and comfortable. Shreyas, one of my colleagues, gets his friends to sit on them to see if it breaks, and yea, they don't.

But these aren't perfect. We only have one model and are looking for feedback. So, if you live in India and want to give us some feedback, please buy the beta version? Or just follow along on our journey if you will.

Also just found out that these sunglasses protect you from other things

BTW, we've sold out our first batch of 500 sunglasses much quicker than we imagined. We are continuing with orders but are a little backlogged, so it'll take a little longer to get to you, but they'll get to you. Our Instagram has updates:

This is a trash product. I would happily pay for it

One of the brand names we had considered was Trashy. 👀