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this is how we design brand systems at 😏

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Marcel

60,324 subscribers

21,708 Aufrufe • vor 17 Tagen •via X (Twitter)

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8 Kommentare

Profilbild von Abdur Razzak
Abdur Razzakvor 17 Tagen

Incredible

Profilbild von Konan
Konanvor 15 Tagen

I like how the rationale sits alongside the usable details, like the logotype scale. It makes the identity easier to carry forward beyond the initial presentation. A small “common mistakes” section could be a helpful addition for the teams applying it day to day.

Profilbild von maçanzo designer | Brand Identity Systems
maçanzo designer | Brand Identity Systemsvor 16 Tagen

This is incredible! My biggest struggle is getting the core structure right. Can you point me in the right direction on how to build something like it without breaking the structure?

Profilbild von Screen
Screenvor 17 Tagen

bros giving trade secrets

Profilbild von Chatto
Chattovor 16 Tagen

Great way to show brand guidelines, usage rules etc. I love it 🔥

Profilbild von Doubleright
Doublerightvor 16 Tagen

Curious how you keep the system cohesive across touchpoints - do you begin with one anchor application, then expand?

Profilbild von Le Zero Masqué
Le Zero Masquévor 15 Tagen

What did you use?

Profilbild von يارب مهتدي يحج
يارب مهتدي يحجvor 16 Tagen

This is exactly how I’ve been building brand systems for my clients since 2023. Great work!

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