This video by Apple has aged like wine in today’s superintelligence era.  2013

You mean its Artificial Intelligence era?

We are past that

@togla2048 Holy fucking shit, you're a dumbass.

@NSJunXiu Yep, and the dumbass owns three followers.

I do like that video but also it’s a little full of itself, no? Like jony turned up to 11

The year was 2013. It was Tim Cook's first time on stage as CEO, and they introduced iOS 7. I was there at Moscone, but I can't remember what Jony did.

@bartdecrem His first full year as CEO was actually 2012. Steve died in 2011 right before the 4s was launched.

@bartdecrem That was his first WWDC no?

@bartdecrem 2012 was his first WWDC :D

@bartdecrem No way! I totally forgot what WWDC 12 was about. 😂 maybe because iOS 7 introduction was too historical.

this is the apple we are referring to when we say we miss old apple. such class and brilliance.

s̶u̶p̶e̶r̶i̶n̶t̶e̶l̶l̶i̶g̶e̶n̶c̶e̶ unapologetically artificially plastic intelligence

Peak WWDC 2013 - iOS 7 memento! Also this is the spiritual successor via WWDC 2019 Introduction

What’s superintelligence? You mean AI!

apparently this is the latest patch

I totally remember that video! It’s been years.

The year of "Unapologetically Plastic"

Do you mean AI?

It looks great without AI shi.

My all time favourite Apple video

my favorite video ever

evergreen 🌲

Stop dreaming, there's no super Intelligence right now

Perfecto

Even apple lost it a little.

I believe in John to bring it back

Stfu about “SI”

they dont seem to care much about slave labour though

The first thing we ask is: what do we want people to feel?

Dude every damn time I watch this it make me tear up. Something about it hits me deep. It’s not about the brand, it’s something to do with deep seated respect for conscientiousness.

Yes, wine ages very well and develops complex aromas and flavors that weren't present in its youth.

At the time of publishing this brought tears to my eyes, and still does So true to Steve’s ideals

Magnifique, mais la perfection n'est-elle pas une obsession ?

Never before seen! But all them no’s.

Unlike SIRI Siri aged like fish 🎣

Watching this video again made me look on the back of my iPhone 17 Pro to see if it still engraves the words “Designed by Apple in California”. It does not. :(

apple really sat on that iphone 5s keynote clip like it was gonna expire and now its the most forward thinking thing theyve ever done

wow the texts said here will be great prompt for anything to be made. Thanks

unfortunately as of today apple does not play a major role in AI. These are alle nice cinematic pictures by apple. Waiting for innovation and delivery.

The video was made by an outside agency, not Apple internally.

@grok qual o nome desse vídeo?

Is this real? Because there is spelling error: the "idiot's apostrophe" in this clip. It would be weird that a video about perfection contains such crazy mistakes.