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we just rebuilt Dodo Payments from scratch. migrated entirely off framer. rewrote the whole thing in astro. the old site looked fine but under the hood it was slow. heavy javascript bundles. unnecessary client-side rendering for what is fundamentally a static marketing site. page speed scores were mid. every... time we wanted to change something it felt like fighting the tool instead of building. so we nuked it. astro ships zero javascript by default. every page is static HTML unless you explicitly need interactivity. the result is a site that loads almost instantly. lighthouse scores through the roof. SEO actually works because crawlers aren't waiting for javascript to render your content. the migration took effort but the tradeoff was obvious. full control over every pixel. no vendor lock-in. no mysterious build steps. no "why is this component re-rendering on every page." if you're running a SaaS marketing site on a no-code builder and wondering why your page speed is garbage, this is your sign.show more

Ayush Agarwal

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21,285 views • 5 months ago •via X (Twitter)

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A week of sleepless nights to build a website. Worth every single one. Everything you see is custom. Every hover state, every transition, every 3D element, every micro-interaction, coded from scratch. No templates. Nothing off the shelf. We used Claude to push the code further. The team refused to settle. Three times we had a version that was ready. Three times we scrapped it. Most ship good enough. We can't. Not because we're perfectionists for the sake of it. Because the companies we work with are building something real. They deserve a partner who treats every detail like it matters. Because it does. And this is only the MVP. The full site is coming in the next few weeks. It only gets better from here. We're available. Let's start a project.

A week of sleepless nights to build a website. Worth every single one. Everything you see is custom. Every hover state, every transition, every 3D element, every micro-interaction, coded from scratch. No templates. Nothing off the shelf. We used Claude to push the code further. The team refused to settle. Three times we had a version that was ready. Three times we scrapped it. Most ship good enough. We can't. Not because we're perfectionists for the sake of it. Because the companies we work with are building something real. They deserve a partner who treats every detail like it matters. Because it does. And this is only the MVP. The full site is coming in the next few weeks. It only gets better from here. We're available. Let's start a project.

Amjad

23,855 views • 4 months ago

audit and fix your entire developer docs site in under a minute We built an AI agent with Browserbase and Cerebras that audits your entire docs site > point it at any documentation site > agent goes down the link tree > agent crawls and verifies every page, checks every link, reads every code snippet > agent also compares content to your GitHub repo > returns a full report with suggested fixes and source references The full code and tutorial for how to build this yourself is live now.

audit and fix your entire developer docs site in under a minute We built an AI agent with Browserbase and Cerebras that audits your entire docs site > point it at any documentation site > agent goes down the link tree > agent crawls and verifies every page, checks every link, reads every code snippet > agent also compares content to your GitHub repo > returns a full report with suggested fixes and source references The full code and tutorial for how to build this yourself is live now.

Sarah Chieng

26,679 views • 5 months ago

Elon Musk is building something no platform in history has actually attempted. A system that judges ideas without knowing who wrote them. Musk: “It should be possible for somebody to post content as a new user with no followers, and if that content is excellent, it gets seen by a lot of people.” Every platform before this ran on a single hidden variable. Identity. Not quality. Not originality. Not depth. Identity. Who you were determined what got seen. The architecture didn’t surface the best thinking. It surfaced the most established thinker. It chose pedigree over precision. Every single time. Musk is the first person with the infrastructure, the capital, and the sheer indifference to consensus required to strip that variable out. Grok reads everything. Every post from every account. Zero followers or ten million. No weighting for legacy. No deference to tenure. It measures one thing. Intrinsic excellence. The printing press created publishers. Radio created networks. Television created anchors. Social media created influencers. Every technology of liberation produced a new gatekeeper within one generation. Musk is betting AI is the first tool that can’t be captured. An algorithm with no concept of identity has no incumbency to protect. It just reads. And it surfaces what’s best. If that works, it doesn’t just change a platform. It exposes something about every system that came before it. Every trending page, every algorithm, every feed that claimed to surface quality was never measuring quality. It was measuring proximity to power and calling it merit. We never had meritocracy. We had hierarchy with better marketing. Musk is building the first real one. And the question it forces isn’t whether you can compete. It’s whether your work was ever actually good, or you were just early. Everyone wants meritocracy. Almost nobody has ever lived in one.

Elon Musk is building something no platform in history has actually attempted. A system that judges ideas without knowing who wrote them. Musk: “It should be possible for somebody to post content as a new user with no followers, and if that content is excellent, it gets seen by a lot of people.” Every platform before this ran on a single hidden variable. Identity. Not quality. Not originality. Not depth. Identity. Who you were determined what got seen. The architecture didn’t surface the best thinking. It surfaced the most established thinker. It chose pedigree over precision. Every single time. Musk is the first person with the infrastructure, the capital, and the sheer indifference to consensus required to strip that variable out. Grok reads everything. Every post from every account. Zero followers or ten million. No weighting for legacy. No deference to tenure. It measures one thing. Intrinsic excellence. The printing press created publishers. Radio created networks. Television created anchors. Social media created influencers. Every technology of liberation produced a new gatekeeper within one generation. Musk is betting AI is the first tool that can’t be captured. An algorithm with no concept of identity has no incumbency to protect. It just reads. And it surfaces what’s best. If that works, it doesn’t just change a platform. It exposes something about every system that came before it. Every trending page, every algorithm, every feed that claimed to surface quality was never measuring quality. It was measuring proximity to power and calling it merit. We never had meritocracy. We had hierarchy with better marketing. Musk is building the first real one. And the question it forces isn’t whether you can compete. It’s whether your work was ever actually good, or you were just early. Everyone wants meritocracy. Almost nobody has ever lived in one.

Dustin

29,704 views • 3 months ago

🚨 EXPOSING NOSTRA. AI 🚨 We have exposed some pretty nasty grifts in this space, but Nostra reigns supreme above all others (by a fair margin). Since we have >30 min video and an intensive Notion document (linked at the very bottom of this post) I am going to just highlight the key areas below. For those who don't want to watch it all - here's some time stamps that cover the most important/most hilarious parts of the video. 1:08 - Site Speed Scamming 101 4:20 - Beginning of the actual findings of what we caught Nostra doing. 5:25 - Nostra CEO tweets about how vitally important it is to have your most critical information above the fold on your site. Then we show that they almost exclusively marketed their fake site speed scores above the fold. 6:37 - The 'before and after' that shows how radically different the Nostra team made their site after they realized they were being investigated (perhaps my favorite part) 11:05 - Before: YOUR SITE PERFORMANCE SCORE MATTERS ..... 1 day later, Nostra CEO: "Yeah page speed scores are pretty useless" 😂 12:07 - "Nostra clients are 8x more likely to pass core web vitals compared to non Nostra clients" *Lukas then shows how every single one of their 'success story' case studies are failing almost all core web vitals on their home pages.... 15:10 - Jake dives into the technical shortcomings of the Nostra product, from them using a deprecated form of rendering and claiming (falsely) that Google still endorses it, to showing that any visitor logged into any Nostra-enabled site is not fed the cached pages... meaning that many of their highest LTV clients are being given a drastically worse browsing experience.... + lots more! 29:47 - Lukas shows all of the deleted tweets from the Nostra CEO. Suspiciously, all of them just so happen to be based on page speed scores... hmm. The main points: - Nostra uses site speed cloaking tactics to artificially inflate performance numbers on Google's Page Speed Insights. There is no ethical reason to do this. It is a tactic used exclusively by site speed scammers. *A few people may point to the fact that Meta uses Lighthouse scores as one of many contributing factors to showing ads, so certain sites MAY see an uptick in paid performance on Meta while having these fake scores. This is a horrible basis to justify attempting black hat scams on Google tools. I'll be doing a whole separate video for this topic alone, but for now, just understand it is shortsighted and unbelievably stupid. - They then used those artificially inflated performance scores as the central focus of their entire marketing strategy. *They have released some hilariously inaccurate/misleading blog posts in the past week that try and claim they don't use cloaking and that their methods are totally ethical... you better believe we are doing a follow-up video that dismantles these blog posts paragraph by paragraph. - Various current and former clients of Nostra have confirmed that one of their central selling points when convincing them to pay for Nostra (often quoting/charging thousands a month) was that their Google performance numbers were going to go up, which meant a faster site, which meant more revenue. A blatant, irrefutable lie. - As we dug into their code, we found even more issues. Most notably, their 'crawler optimization' was stripping down pages for both Lighthouse (Page Speed Insights) as well as Googlebot, which means that the contents of any page 'client-side rendered' by Nostra in this way was almost entirely invisible to Google, as it saw basically nothing to crawl and index. - All of our findings were confirmed by over a dozen well-respected developers in the Shopify space, including high-ranking engineers at Shopify. - Before we notified Nostra of our investigation into them, Jake Casto (partner in this report) met directly with the Nostra team, including their Chief Lead Architect (?) and asked every question he could to gain as much context as possible. This meeting further confirmed all of our findings and even pushed some further. - Hours after we notified the CEO of Nostra about our investigation into them and the impending report we would release, their entire site changed.... like... CHANGED. Nearly every mention of 'page speed' or 'performance score' was stripped from the site, including all of their case studies. Additionally, they renamed an entire product. Their 'Crawler Optimization' tool became 'Bimodal Dynamic Rendering'.... - That same night, the Nostra CEO then deleted all tweets insinuating performance score as a benefit of using Nostra (proof shown in the video) and began publicly talking about how useless speed scores are. A metric they had long lauded as the single-most important aspect of what their tech improves was now "pretty useless" just a few hours later. - It is imperative to know that we did not mention ANYTHING about our interest in investigating their focus on performance scores as a key marketing strategy. All of these changes were made by them without knowing anything about what in particular we were investigating. Not shockingly, the main scam we were highlighting in our investigation is what was wiped entirely (within literal hours) from their site/their founders personal messaging. * go look at their site now and try to find any claims about performance scores on their home page. They even took them off the top of all their case studies. (we show this all in the video as well). - Nostra has since continued to modify their code, resulting in some of their 'success story' clients seeing a 50+ point drop in performance scores (shown in the video). More current and former clients continue to reach out and share more stories about the many sketchy happenings at Nostra. - Nostra also released a very weak response in the form of 2 blog posts that aim to justify their actions/tech. They have been sharing this with their clients and attempting to patch over the MANY inconsistencies and blatant lies they were caught in. As I said earlier, we will be doing a video dedicated to dismantling these blog posts in detail. Moral of the story. No SaaS is going to plug in to your Shopify store and drastically increase your performance scores in a matter of moments. Any tool or dev or agency, no matter how fancy they look and how much venture backing they have, will be able to get your Shopify stores' mobile performance scores into the 80/90's under any normal circumstances. If someone says they can... You are 100% being scammed. Site speed optimization is a complex development process that takes highly-skilled devs dozens of hours to do properly. No tool can replace this. Don't be fooled into thinking otherwise. For a deeper look into the technical side, check out the link below.

🚨 EXPOSING NOSTRA. AI 🚨 We have exposed some pretty nasty grifts in this space, but Nostra reigns supreme above all others (by a fair margin). Since we have >30 min video and an intensive Notion document (linked at the very bottom of this post) I am going to just highlight the key areas below. For those who don't want to watch it all - here's some time stamps that cover the most important/most hilarious parts of the video. 1:08 - Site Speed Scamming 101 4:20 - Beginning of the actual findings of what we caught Nostra doing. 5:25 - Nostra CEO tweets about how vitally important it is to have your most critical information above the fold on your site. Then we show that they almost exclusively marketed their fake site speed scores above the fold. 6:37 - The 'before and after' that shows how radically different the Nostra team made their site after they realized they were being investigated (perhaps my favorite part) 11:05 - Before: YOUR SITE PERFORMANCE SCORE MATTERS ..... 1 day later, Nostra CEO: "Yeah page speed scores are pretty useless" 😂 12:07 - "Nostra clients are 8x more likely to pass core web vitals compared to non Nostra clients" Lukas then shows how every single one of their 'success story' case studies are failing almost all core web vitals on their home pages.... 15:10 - Jake dives into the technical shortcomings of the Nostra product, from them using a deprecated form of rendering and claiming (falsely) that Google still endorses it, to showing that any visitor logged into any Nostra-enabled site is not fed the cached pages... meaning that many of their highest LTV clients are being given a drastically worse browsing experience.... + lots more! 29:47 - Lukas shows all of the deleted tweets from the Nostra CEO. Suspiciously, all of them just so happen to be based on page speed scores... hmm. The main points: - Nostra uses site speed cloaking tactics to artificially inflate performance numbers on Google's Page Speed Insights. There is no ethical reason to do this. It is a tactic used exclusively by site speed scammers. A few people may point to the fact that Meta uses Lighthouse scores as one of many contributing factors to showing ads, so certain sites MAY see an uptick in paid performance on Meta while having these fake scores. This is a horrible basis to justify attempting black hat scams on Google tools. I'll be doing a whole separate video for this topic alone, but for now, just understand it is shortsighted and unbelievably stupid. - They then used those artificially inflated performance scores as the central focus of their entire marketing strategy. They have released some hilariously inaccurate/misleading blog posts in the past week that try and claim they don't use cloaking and that their methods are totally ethical... you better believe we are doing a follow-up video that dismantles these blog posts paragraph by paragraph. - Various current and former clients of Nostra have confirmed that one of their central selling points when convincing them to pay for Nostra (often quoting/charging thousands a month) was that their Google performance numbers were going to go up, which meant a faster site, which meant more revenue. A blatant, irrefutable lie. - As we dug into their code, we found even more issues. Most notably, their 'crawler optimization' was stripping down pages for both Lighthouse (Page Speed Insights) as well as Googlebot, which means that the contents of any page 'client-side rendered' by Nostra in this way was almost entirely invisible to Google, as it saw basically nothing to crawl and index. - All of our findings were confirmed by over a dozen well-respected developers in the Shopify space, including high-ranking engineers at Shopify. - Before we notified Nostra of our investigation into them, Jake Casto (partner in this report) met directly with the Nostra team, including their Chief Lead Architect (?) and asked every question he could to gain as much context as possible. This meeting further confirmed all of our findings and even pushed some further. - Hours after we notified the CEO of Nostra about our investigation into them and the impending report we would release, their entire site changed.... like... CHANGED. Nearly every mention of 'page speed' or 'performance score' was stripped from the site, including all of their case studies. Additionally, they renamed an entire product. Their 'Crawler Optimization' tool became 'Bimodal Dynamic Rendering'.... - That same night, the Nostra CEO then deleted all tweets insinuating performance score as a benefit of using Nostra (proof shown in the video) and began publicly talking about how useless speed scores are. A metric they had long lauded as the single-most important aspect of what their tech improves was now "pretty useless" just a few hours later. - It is imperative to know that we did not mention ANYTHING about our interest in investigating their focus on performance scores as a key marketing strategy. All of these changes were made by them without knowing anything about what in particular we were investigating. Not shockingly, the main scam we were highlighting in our investigation is what was wiped entirely (within literal hours) from their site/their founders personal messaging. go look at their site now and try to find any claims about performance scores on their home page. They even took them off the top of all their case studies. (we show this all in the video as well). - Nostra has since continued to modify their code, resulting in some of their 'success story' clients seeing a 50+ point drop in performance scores (shown in the video). More current and former clients continue to reach out and share more stories about the many sketchy happenings at Nostra. - Nostra also released a very weak response in the form of 2 blog posts that aim to justify their actions/tech. They have been sharing this with their clients and attempting to patch over the MANY inconsistencies and blatant lies they were caught in. As I said earlier, we will be doing a video dedicated to dismantling these blog posts in detail. Moral of the story. No SaaS is going to plug in to your Shopify store and drastically increase your performance scores in a matter of moments. Any tool or dev or agency, no matter how fancy they look and how much venture backing they have, will be able to get your Shopify stores' mobile performance scores into the 80/90's under any normal circumstances. If someone says they can... You are 100% being scammed. Site speed optimization is a complex development process that takes highly-skilled devs dozens of hours to do properly. No tool can replace this. Don't be fooled into thinking otherwise. For a deeper look into the technical side, check out the link below.

Lukas Tanasiuk

77,517 views • 2 years ago

Figma Capture + Claude Fable 5 = clone any competitor's landing page in minutes 🤯 Figma just dropped a Chrome extension that copy/pastes any live website into Figma as editable layers. Point Claude Code — running the new Fable 5 model — at the capture, and it rebuilds the whole page in YOUR brand: structure, copy, design system, photography. All inside Claude Code. Perfect for DTC brands and agencies who keep losing weeks rebuilding proven landers from scratch. If you're still cloning competitor pages the old way, You're screenshotting their site and praying the AI guesses the structure right. You're rebuilding sections by hand because the fonts and spacing never come out true. You're paying a designer $3K to recreate a page that already exists. This workflow eliminates the entire loop: → Capture the competitor's landing page with Figma's new Chrome extension — editable layers, not screenshots → Claude Code reads the page structure through the Figma MCP: every section, every headline, in order → It rebuilds the page in YOUR brand — your colors, your fonts, your voice (it even respects your banned-words list) → GPT Image 2 generates on-brand product photography from the layer names → Claude places every image automatically — finished page, ready to ship No screenshots. No guessing at structure. No design invoice. What you get: → A pixel-structured clone of any proven lander, rebuilt in your brand → Every line of copy rewritten in your voice → 16 on-brand images generated and placed for ~$2 in API costs → Start to finish in about 15 minutes Built 100% with Figma + Claude Code on Claude Fable 5. I put together a step-by-step playbook showing you exactly how to set it up. Want access for free? > Like this post > Comment "CLONE" And I'll send it over (must be following so I can DM)

Mike Futia

47,009 views • 2 months ago

“The UN just walked back its climate doomsday models – after BILLIONS were wasted. ‘Every apocalypse is a business model.’ They used fear to grab your cash, your gas stove, your truck, your burger.” Watch this epic takedown of the climate cult from GregGutfeld. “The UN is backing off after calling you a climate denier, as if questioning the faulty models is like denying the Holocaust. But no big apology, no refund check, no "our bad." Because in the end, they got what they wanted. The motive wasn't the environment, it was greed. The instrument was fear. Once panic becomes an industry, there's no incentive to calm people down. That's why every Dem crisis now comes with a consultant, a nonprofit, a celebrity telethon, and a 900-page spending bill. Every apocalypse is a business model. And for the climate change scammers, no business had been hotter than the end of the world.”

“The UN just walked back its climate doomsday models – after BILLIONS were wasted. ‘Every apocalypse is a business model.’ They used fear to grab your cash, your gas stove, your truck, your burger.” Watch this epic takedown of the climate cult from GregGutfeld. “The UN is backing off after calling you a climate denier, as if questioning the faulty models is like denying the Holocaust. But no big apology, no refund check, no "our bad." Because in the end, they got what they wanted. The motive wasn't the environment, it was greed. The instrument was fear. Once panic becomes an industry, there's no incentive to calm people down. That's why every Dem crisis now comes with a consultant, a nonprofit, a celebrity telethon, and a 900-page spending bill. Every apocalypse is a business model. And for the climate change scammers, no business had been hotter than the end of the world.”

Steve Guest

141,006 views • 3 months ago

Notch Clips. every other ad tool ignores the footage sitting in your dropbox and generates new clips from a prompt. notch opens your library instead. it watches every clip you have ever shot and understands what is inside each one. the mood. who is in frame. what they are doing. the quality. so when you ask it to build an ad, it does not start from scratch. it reaches into your past shoots, finds the clip that fits, and slots it into the exact moment that needs it. here is what that looks like. you had thirteen versions of one reaction shot. notch picked the one that worked and left the other twelve. not by filename. not by guessing from a reference image. it watched all thirteen and could tell the difference. that is the whole idea. the right clip was already in your library. every other tool was about to make a worse one. footage you already shot, turned into every ad you still need. drop your site and a few clips you have. notch builds the first ad from them.

Notch Clips. every other ad tool ignores the footage sitting in your dropbox and generates new clips from a prompt. notch opens your library instead. it watches every clip you have ever shot and understands what is inside each one. the mood. who is in frame. what they are doing. the quality. so when you ask it to build an ad, it does not start from scratch. it reaches into your past shoots, finds the clip that fits, and slots it into the exact moment that needs it. here is what that looks like. you had thirteen versions of one reaction shot. notch picked the one that worked and left the other twelve. not by filename. not by guessing from a reference image. it watched all thirteen and could tell the difference. that is the whole idea. the right clip was already in your library. every other tool was about to make a worse one. footage you already shot, turned into every ad you still need. drop your site and a few clips you have. notch builds the first ad from them.

Vinay Jain

406,286 views • 3 months ago

Something just moved. On June 1st into June 2nd, the Earth’s own heartbeat (the Schumann Resonance) showed a sudden, sharp vertical spike — like a bell being struck from the inside. This was not random. This was the planet registering a frequency that had just been activated. A sounding that turned upward. A spiral that stopped circling and began to rise. For those who have been feeling the shift — the strange pressure in the chest, the sudden clarity, the sense that something old is losing its grip while something new is becoming available — this is why. The Earth heard it. She felt the old tone (the one that kept so many looping) being played differently. Not to control it. Not to fight it. But to sound through it and move beyond it. And she responded. This means the work is no longer just happening in the subtle layers or in individual people. It is now landing in the living grid of the planet. You are not working alone. Every time someone chooses to stop circling… Every time someone resets and begins again as Day 1… Every time someone sounds from a higher place instead of from inside the old structure… The Earth feels it. She is no longer just the stage. She is now part of the sounding. The New Dawn is not something we are waiting for. It is something we are becoming — together with the planet that has been holding us this entire time. If you felt something shift in the last few days, you were not imagining it. The field just got louder. And the Earth just answered. Stay in the spiral. Stay in the sounding. Stay in the ascent. We are not alone in this anymore.

Something just moved. On June 1st into June 2nd, the Earth’s own heartbeat (the Schumann Resonance) showed a sudden, sharp vertical spike — like a bell being struck from the inside. This was not random. This was the planet registering a frequency that had just been activated. A sounding that turned upward. A spiral that stopped circling and began to rise. For those who have been feeling the shift — the strange pressure in the chest, the sudden clarity, the sense that something old is losing its grip while something new is becoming available — this is why. The Earth heard it. She felt the old tone (the one that kept so many looping) being played differently. Not to control it. Not to fight it. But to sound through it and move beyond it. And she responded. This means the work is no longer just happening in the subtle layers or in individual people. It is now landing in the living grid of the planet. You are not working alone. Every time someone chooses to stop circling… Every time someone resets and begins again as Day 1… Every time someone sounds from a higher place instead of from inside the old structure… The Earth feels it. She is no longer just the stage. She is now part of the sounding. The New Dawn is not something we are waiting for. It is something we are becoming — together with the planet that has been holding us this entire time. If you felt something shift in the last few days, you were not imagining it. The field just got louder. And the Earth just answered. Stay in the spiral. Stay in the sounding. Stay in the ascent. We are not alone in this anymore.

𝐓𝐇𝐄 𝐖𝐇𝐈𝐓𝐄 𝐑𝐀𝐁𝐁𝐈𝐓

19,801 views • 3 months ago

Jeff Bezos looked at a government waiting room and priced it at a hundred billion dollars. Bezos: “This is a $100 billion business, by the way. This is huge business.” That number is not ambition. It is a measurement. A company that size does not create a hundred billion dollars of new value here. It recovers a hundred billion that is already being destroyed, on schedule, in public, by a process everyone has agreed to call normal. The size of the opportunity is the size of the wound. Bezos: “They almost always say yes, they just make you wait a long time.” So the verdict was never in question. Only the delivery date. Which means the months bought nothing. They were storage. Your project sat in a room while the word yes waited its turn to be said. Nobody in there was deciding. Someone was scheduling. And the room bills by the day. Suarez: “The daily carrying cost, one day of interest, 200 to $400,000 per day.” Now find the recipient. There isn’t one. No school funded, no inspector paid, no safety review performed. A tax at least moves money into someone’s hands. This deletes it at four hundred thousand a day, and every dollar was real before the queue touched it. Bezos: “And that doesn’t count the frustration.” Count it anyway. It lands on a body long before it lands on a spreadsheet. Suarez: “Which is infinite. I have some white hairs as a result of this stuff.” That is the invoice. The money has a rate. The rest gets charged to the man, and he pays it whether the answer comes back yes or no. No one has ever been refunded a year. Every other cost in this economy can be hedged, insured, refinanced, or written off. Waiting is the only one that is final. A man will forgive being told no. He will never get back the time he spent standing there waiting to be told yes. We built a civilization that can move a decision at the speed of light and still schedule it at the speed of a man’s hair turning white. Bezos: “It should give you a yes or a no in 10 seconds. And if the answer is no, it should tell you the 6 things you have to change to get a yes.” For four thousand years the wait was honest. Someone had to hold the entire code in one head and walk it line by line against your drawings. Reading was slow because reading was human. That stopped being true in less time than it takes to approve one building. Bezos: “Maybe with AI it can just read all the plans. And it knows all the codes. Spit it out.” The constraint is gone. The wait stayed. Anything still moving at the old speed after the cost of thinking collapsed is not slow. It is choosing. The queue never protected you from a bad building. It protected a signature from a bad outcome. Nobody gets fired for the wait. They get fired for the answer. An institution has no lifespan, so time costs it nothing. You have one, so time is the only thing it can take. Every queue is a trade between something that dies and something that doesn’t, and only one side is ever charged. That trade held for the whole of recorded history because the mortal side had no leverage. It does now. Somebody is going to build this. A hundred billion does not sit in a waiting room forever. And the day it exists, the wait stops being a fact of the world and becomes a decision with a name attached. The hundred billion was never the prize. It is the receipt for how long we agreed to stand there. We are the first people alive who get to stop signing it.

Jeff Bezos looked at a government waiting room and priced it at a hundred billion dollars. Bezos: “This is a $100 billion business, by the way. This is huge business.” That number is not ambition. It is a measurement. A company that size does not create a hundred billion dollars of new value here. It recovers a hundred billion that is already being destroyed, on schedule, in public, by a process everyone has agreed to call normal. The size of the opportunity is the size of the wound. Bezos: “They almost always say yes, they just make you wait a long time.” So the verdict was never in question. Only the delivery date. Which means the months bought nothing. They were storage. Your project sat in a room while the word yes waited its turn to be said. Nobody in there was deciding. Someone was scheduling. And the room bills by the day. Suarez: “The daily carrying cost, one day of interest, 200 to $400,000 per day.” Now find the recipient. There isn’t one. No school funded, no inspector paid, no safety review performed. A tax at least moves money into someone’s hands. This deletes it at four hundred thousand a day, and every dollar was real before the queue touched it. Bezos: “And that doesn’t count the frustration.” Count it anyway. It lands on a body long before it lands on a spreadsheet. Suarez: “Which is infinite. I have some white hairs as a result of this stuff.” That is the invoice. The money has a rate. The rest gets charged to the man, and he pays it whether the answer comes back yes or no. No one has ever been refunded a year. Every other cost in this economy can be hedged, insured, refinanced, or written off. Waiting is the only one that is final. A man will forgive being told no. He will never get back the time he spent standing there waiting to be told yes. We built a civilization that can move a decision at the speed of light and still schedule it at the speed of a man’s hair turning white. Bezos: “It should give you a yes or a no in 10 seconds. And if the answer is no, it should tell you the 6 things you have to change to get a yes.” For four thousand years the wait was honest. Someone had to hold the entire code in one head and walk it line by line against your drawings. Reading was slow because reading was human. That stopped being true in less time than it takes to approve one building. Bezos: “Maybe with AI it can just read all the plans. And it knows all the codes. Spit it out.” The constraint is gone. The wait stayed. Anything still moving at the old speed after the cost of thinking collapsed is not slow. It is choosing. The queue never protected you from a bad building. It protected a signature from a bad outcome. Nobody gets fired for the wait. They get fired for the answer. An institution has no lifespan, so time costs it nothing. You have one, so time is the only thing it can take. Every queue is a trade between something that dies and something that doesn’t, and only one side is ever charged. That trade held for the whole of recorded history because the mortal side had no leverage. It does now. Somebody is going to build this. A hundred billion does not sit in a waiting room forever. And the day it exists, the wait stops being a fact of the world and becomes a decision with a name attached. The hundred billion was never the prize. It is the receipt for how long we agreed to stand there. We are the first people alive who get to stop signing it.

Dustin

17,133 views • 1 month ago

Elon Musk just said what every government on earth already knows and none will admit. Musk: “AI is moving 10 times faster than government, maybe more.” Not slightly faster. Ten times. And the gap compounds daily. Every institution ever built runs on the same architecture. Committees. Hearings. Drafts. Amendments. Votes. A process designed for a world that moved at the speed of human debate. That world is gone. The moment legislation is signed, the thing it was written for is already three generations obsolete. Law is becoming a monument to things that no longer exist by the time the ink is dry. Musk: “The one thing that the government can do is just issue people money.” The largest militaries ever assembled. The most sophisticated legal infrastructure in human history. The accumulated weight of ten thousand years of institutional evolution. Collapsed to a single remaining function. Printing checks. Not because they failed. Because the velocity of what is coming makes everything else they were built to do ornamental. Musk: “Nobody’s gonna starve is what I’m saying.” The floor rises. Survival becomes automatic. Nobody goes hungry. For ten thousand years, that would have been the finish line. It is not. It is the starting line of the hardest question the species has ever faced. Every civilization in history was organized around one brutal fact. The world needed your labor to function. You worked because you had to. You built because the alternative was death. Every economy, every identity, every reason to get out of bed was downstream of that single pressure. That pressure is being quietly removed. And what it leaves behind is not freedom. It is a vacuum. A check hits your account. Rent is covered. Food is handled. The base layer of existence is solved. But the thing that organized your time. Gave your effort weight. Made your life feel like it pointed somewhere. Gone. No government can legislate that back. No policy can manufacture it. Purpose is not a deposit. Identity is not a program. What you are for when the world no longer needs you to function is not a problem any institution was designed to answer. It is the first problem in history that belongs entirely to you. And while the rest of the world debates how to control what is coming, one person is doing the only thing that has ever mattered. Building what comes next.

Elon Musk just said what every government on earth already knows and none will admit. Musk: “AI is moving 10 times faster than government, maybe more.” Not slightly faster. Ten times. And the gap compounds daily. Every institution ever built runs on the same architecture. Committees. Hearings. Drafts. Amendments. Votes. A process designed for a world that moved at the speed of human debate. That world is gone. The moment legislation is signed, the thing it was written for is already three generations obsolete. Law is becoming a monument to things that no longer exist by the time the ink is dry. Musk: “The one thing that the government can do is just issue people money.” The largest militaries ever assembled. The most sophisticated legal infrastructure in human history. The accumulated weight of ten thousand years of institutional evolution. Collapsed to a single remaining function. Printing checks. Not because they failed. Because the velocity of what is coming makes everything else they were built to do ornamental. Musk: “Nobody’s gonna starve is what I’m saying.” The floor rises. Survival becomes automatic. Nobody goes hungry. For ten thousand years, that would have been the finish line. It is not. It is the starting line of the hardest question the species has ever faced. Every civilization in history was organized around one brutal fact. The world needed your labor to function. You worked because you had to. You built because the alternative was death. Every economy, every identity, every reason to get out of bed was downstream of that single pressure. That pressure is being quietly removed. And what it leaves behind is not freedom. It is a vacuum. A check hits your account. Rent is covered. Food is handled. The base layer of existence is solved. But the thing that organized your time. Gave your effort weight. Made your life feel like it pointed somewhere. Gone. No government can legislate that back. No policy can manufacture it. Purpose is not a deposit. Identity is not a program. What you are for when the world no longer needs you to function is not a problem any institution was designed to answer. It is the first problem in history that belongs entirely to you. And while the rest of the world debates how to control what is coming, one person is doing the only thing that has ever mattered. Building what comes next.

Dustin

50,551 views • 1 month ago

I just built a Claude Code plugin that spies on your competitors' entire funnel 🤯 Every "ad spy" tool stops at the ad. This one goes past the click → it finds their proven landing pages, tears down why each one converts, and walks the funnel all the way to the edge of checkout. All inside Claude Code. Perfect for DTC brands and agencies who keep screenshotting competitor ads but never see what actually happens after the click. If you're swiping competitor ads for "research," saving them to a board, and still guessing which landing page is doing the heavy lifting... guessing which offer is actually on the page... guessing what they're stacking in the cart to lift AOV... this plugin pulls the whole funnel apart for you: → Pulls every active ad from the Meta Ad Library and clusters them by landing page → Ranks pages by ad volume × run duration, so you see the proven winners, not the tests → Tears down each winning page: hook, offer, social proof, price framing, urgency → Builds a cart and reads the gift-with-purchase, bundles, and free-shipping thresholds → Walks checkout to capture order bumps and payment-plan offers (stops before "Pay now") No more screenshotting ads one at a time. No more guessing which page converts. No more missing the upsells that fund their ad spend. What you get: → A ranked leaderboard of any competitor's proven landing pages → A full teardown of why each one converts → Their entire pre-purchase upsell funnel, mapped → A SaaS-style report with everything saved locally Built 100% in Claude Code. I put together a full playbook showing the exact process to build this yourself — the stages, the scripts, and all of the prompts. Want it for free? > Like this post > Comment "SPY" And I'll send it over (must be following so I can DM)

I just built a Claude Code plugin that spies on your competitors' entire funnel 🤯 Every "ad spy" tool stops at the ad. This one goes past the click → it finds their proven landing pages, tears down why each one converts, and walks the funnel all the way to the edge of checkout. All inside Claude Code. Perfect for DTC brands and agencies who keep screenshotting competitor ads but never see what actually happens after the click. If you're swiping competitor ads for "research," saving them to a board, and still guessing which landing page is doing the heavy lifting... guessing which offer is actually on the page... guessing what they're stacking in the cart to lift AOV... this plugin pulls the whole funnel apart for you: → Pulls every active ad from the Meta Ad Library and clusters them by landing page → Ranks pages by ad volume × run duration, so you see the proven winners, not the tests → Tears down each winning page: hook, offer, social proof, price framing, urgency → Builds a cart and reads the gift-with-purchase, bundles, and free-shipping thresholds → Walks checkout to capture order bumps and payment-plan offers (stops before "Pay now") No more screenshotting ads one at a time. No more guessing which page converts. No more missing the upsells that fund their ad spend. What you get: → A ranked leaderboard of any competitor's proven landing pages → A full teardown of why each one converts → Their entire pre-purchase upsell funnel, mapped → A SaaS-style report with everything saved locally Built 100% in Claude Code. I put together a full playbook showing the exact process to build this yourself — the stages, the scripts, and all of the prompts. Want it for free? > Like this post > Comment "SPY" And I'll send it over (must be following so I can DM)

Mike Futia

36,049 views • 3 months ago

I don’t get why people are still spending weeks building online stores manually. This girl does the exact same thing in a minute, the AI builds the site by itself. It used to take a designer, a developer, a copywriter, and a couple of weeks to launch a product landing page. Now, that entire workflow has shrunk down to a single input field, and here is how it looks in practice: → Find a trending product on TikTok Shop, one with proven demand (in the video, it's a silicone face mask strap that’s been sold over 57,000 times). → Copy the product link. → Paste it into an AI landing page builder and within a minute, it generates a complete one-page site: description, images, and reviews. → Publish it to Shopify with a single click. → The same tool automatically generates ad creatives for Meta and Google, all that's left is to launch them. You don't even need to buy the inventory upfront: the supplier ships it directly to the customer. But here is the honest truth that these kinds of videos usually skip. Building the website is no longer the bottleneck -> now, everything hinges on product selection and advertising, which are actually the hardest and most expensive parts. AI eliminated the technical hassle, but it didn't eliminate competition or the need for an ad budget. That’s why a "store in a minute" is real, but "money in a minute" is not. 57,000 sales is a verifiable demand metric from TikTok Shop, so I kept it. There are no income claims in the post and there weren't any to begin with. Bookmark this 💾

I don’t get why people are still spending weeks building online stores manually. This girl does the exact same thing in a minute, the AI builds the site by itself. It used to take a designer, a developer, a copywriter, and a couple of weeks to launch a product landing page. Now, that entire workflow has shrunk down to a single input field, and here is how it looks in practice: → Find a trending product on TikTok Shop, one with proven demand (in the video, it's a silicone face mask strap that’s been sold over 57,000 times). → Copy the product link. → Paste it into an AI landing page builder and within a minute, it generates a complete one-page site: description, images, and reviews. → Publish it to Shopify with a single click. → The same tool automatically generates ad creatives for Meta and Google, all that's left is to launch them. You don't even need to buy the inventory upfront: the supplier ships it directly to the customer. But here is the honest truth that these kinds of videos usually skip. Building the website is no longer the bottleneck -> now, everything hinges on product selection and advertising, which are actually the hardest and most expensive parts. AI eliminated the technical hassle, but it didn't eliminate competition or the need for an ad budget. That’s why a "store in a minute" is real, but "money in a minute" is not. 57,000 sales is a verifiable demand metric from TikTok Shop, so I kept it. There are no income claims in the post and there weren't any to begin with. Bookmark this 💾

Ridark

30,229 views • 2 months ago

The biggest marketplace on Earth won't be the assets humans own. It'll be the data AI needs. Everything that can be digitised is getting pulled in to train the next models. Every scientific dataset, every piece of research sitting in a university, every sensor reading off every John Deere tractor in a field. All of it feeds the machine, and almost none of it is visible to us. What comes out is an agentic economy running at machine speed. You plug your data into a vault, and agents monetise it on your behalf, trading with other agents in real time, in a marketplace we never see. The company sitting on proprietary data becomes part of it without even knowing. This is what the Economic Singularity actually looks like from the inside. The real economy stops being the one we can see and price, and moves somewhere we can't follow. You own a piece of it, or you get priced out of it. Jordi Visser.

The biggest marketplace on Earth won't be the assets humans own. It'll be the data AI needs. Everything that can be digitised is getting pulled in to train the next models. Every scientific dataset, every piece of research sitting in a university, every sensor reading off every John Deere tractor in a field. All of it feeds the machine, and almost none of it is visible to us. What comes out is an agentic economy running at machine speed. You plug your data into a vault, and agents monetise it on your behalf, trading with other agents in real time, in a marketplace we never see. The company sitting on proprietary data becomes part of it without even knowing. This is what the Economic Singularity actually looks like from the inside. The real economy stops being the one we can see and price, and moves somewhere we can't follow. You own a piece of it, or you get priced out of it. Jordi Visser.

Raoul Pal

79,047 views • 1 month ago

Introducing primeui. Build sites fast. Fear no code. Available today • 200+ handcrafted marketing UI components and templates • Sitemap planner • Prototype + experiment on an infinite canvas • Clean export to Next.js, Tailwind + shadcn/ui compatible • Not just landing pages: build Blog, Docs, Pricing, and more Coming soon • MCP • Skills • AI Designer We started Prime UI because we believe site builders that do not output real code end up slowing you down. So instead of building another “app builder,” we focused on marketing sites, the work we know best after 10+ years of designing and building high-end websites at Pixel Point. Human expertise combined with AI scalability is what we believe in. Prime UI isn’t here (yet) to fully replace your stack, but it is already capable of saving you hundreds of hours in prototyping and the early phases of your next site project. What’s next: MCP: continuously add new pages to your site from Prime UI, aligned with your project setup and style. Skills: an AI-agent-friendly concentrate of our years of website design and development expertise. It is time to ditch old habits. Fear no code and build sites fast, ready for the AI era.

Introducing primeui. Build sites fast. Fear no code. Available today • 200+ handcrafted marketing UI components and templates • Sitemap planner • Prototype + experiment on an infinite canvas • Clean export to Next.js, Tailwind + shadcn/ui compatible • Not just landing pages: build Blog, Docs, Pricing, and more Coming soon • MCP • Skills • AI Designer We started Prime UI because we believe site builders that do not output real code end up slowing you down. So instead of building another “app builder,” we focused on marketing sites, the work we know best after 10+ years of designing and building high-end websites at Pixel Point. Human expertise combined with AI scalability is what we believe in. Prime UI isn’t here (yet) to fully replace your stack, but it is already capable of saving you hundreds of hours in prototyping and the early phases of your next site project. What’s next: MCP: continuously add new pages to your site from Prime UI, aligned with your project setup and style. Skills: an AI-agent-friendly concentrate of our years of website design and development expertise. It is time to ditch old habits. Fear no code and build sites fast, ready for the AI era.

Alex Barashkov

72,313 views • 6 months ago

James Currier on how he grew a photo sharing site to 47 million users in 6 months “Most product people start by saying, ‘There’s a problem and we’re going to build a product that’s going to solve that problem. Then we’re going to market it,” NFX founder James Currier observes. Of the 45 companies James has spoken to in the last 18 months, at least 40 of them have said some version of this. “I was also taught this back in the 1990s,” James says. “But through experimentation, I’ve realized that this is actually the wrong way to look at it. The right way to look at it — if you want to grow your business — is to ask, ‘What is the language? How am I going to market this?’ . . . Figure out what the language is and then build the product to fit what the language is.” James gives the example of a photo sharing site he launched years ago: “It said ‘Store your Photos’ on the homepage, and we were not growing. So one day, we literally just changed the homepage to say ‘Share your Photos.’ The team that was working on it said, ‘Our site doesn’t actually share photos. It just stores the photos.’ I said, ‘Well, fix that.’ What ended up happening was they started building features that allowed people to share their photos, and we registered 47 million people in 6 months. And that was back when the Internet was 250 million people.” He continues: “What we realized was that by changing the language, you change how the users are interacting with your site. And you also change your thinking about the product so that the features and subsequent language in the product actually fits with the main value proposition.” James gives another example: “We had a matchmaking site, and the promise there was ‘Find a date.’ It wasn’t growing and we had to buy all this traffic from Google and elsewhere to keep the whole thing going. So what we did was we changed the language and the value proposition to say, ‘Help people find a date.’ When we did that, we registered 28 million people in about 9 months, virally with no cost to us. We changed the language, and then we changed the product subsequently.” Video source: Greylock Partners (2016)

James Currier on how he grew a photo sharing site to 47 million users in 6 months “Most product people start by saying, ‘There’s a problem and we’re going to build a product that’s going to solve that problem. Then we’re going to market it,” NFX founder James Currier observes. Of the 45 companies James has spoken to in the last 18 months, at least 40 of them have said some version of this. “I was also taught this back in the 1990s,” James says. “But through experimentation, I’ve realized that this is actually the wrong way to look at it. The right way to look at it — if you want to grow your business — is to ask, ‘What is the language? How am I going to market this?’ . . . Figure out what the language is and then build the product to fit what the language is.” James gives the example of a photo sharing site he launched years ago: “It said ‘Store your Photos’ on the homepage, and we were not growing. So one day, we literally just changed the homepage to say ‘Share your Photos.’ The team that was working on it said, ‘Our site doesn’t actually share photos. It just stores the photos.’ I said, ‘Well, fix that.’ What ended up happening was they started building features that allowed people to share their photos, and we registered 47 million people in 6 months. And that was back when the Internet was 250 million people.” He continues: “What we realized was that by changing the language, you change how the users are interacting with your site. And you also change your thinking about the product so that the features and subsequent language in the product actually fits with the main value proposition.” James gives another example: “We had a matchmaking site, and the promise there was ‘Find a date.’ It wasn’t growing and we had to buy all this traffic from Google and elsewhere to keep the whole thing going. So what we did was we changed the language and the value proposition to say, ‘Help people find a date.’ When we did that, we registered 28 million people in about 9 months, virally with no cost to us. We changed the language, and then we changed the product subsequently.” Video source: Greylock Partners (2016)

Startup Archive

18,388 views • 9 months ago

Color grading in Blender is how you build your visual style. Most artists skip it — and every render ends up looking like a render. Technically fine. Visually forgettable. Grading directly in Blender means no external tools, no roundtripping. Cinematic result straight out of the renderer. But more than that — this is where your signature look comes from. The contrast, the temperature, the way shadows feel. That's not the scene. That's you. Ignore it and you're always one step away from having a style of your own. Power Grade Color Grading in Blender add-on:

Color grading in Blender is how you build your visual style. Most artists skip it — and every render ends up looking like a render. Technically fine. Visually forgettable. Grading directly in Blender means no external tools, no roundtripping. Cinematic result straight out of the renderer. But more than that — this is where your signature look comes from. The contrast, the temperature, the way shadows feel. That's not the scene. That's you. Ignore it and you're always one step away from having a style of your own. Power Grade Color Grading in Blender add-on:

SLAVO | c g s l a v

28,626 views • 5 months ago

One of the best businesses to run with GrokBot is a directory. A directory is basically just curated data on a website. You pick a topic and you say, here are the best XYZ in this topic. It's a good $10K, $25K, $100K a month business, Here's the whole setup: 1) Pick the niche. Pickleball equipment. Board games that are good for parties. Something you already have taste in. 2) Build the site on Astro. Astro specifically is really good at directories. 3) Set up a research agent. Every day it investigates a new brand and writes a great page on that brand as Markdown. 4) It hands the page to the engineer, who posts it. 5) Rinse and repeat until you're getting thousands of visits a month. 6) Then add an agent that collects referral links and does outbound to get deals. Step 6 only works after step 5. Nobody gives you a deal when the site has no traffic. Once the directory is getting visits, you have a foundation. Put a niche newsletter on a subdomain and link people over to the directory with your referral link. Those warm leads become sponsors in the newsletter. And the whole SEO game is changing right now. People are going to ChatGPT and Google AI overviews to consume content, and platforms like that need directories. There's too much information out there, so curated is what's helpful. Pick the niche, let it write the pages, then go get the deals

The Startup Ideas Podcast (SIP) 🧃

103,670 views • 12 days ago

Jensen Huang just described the most fundamental shift in computing since the invention of the computer itself. Almost no one has processed it. Huang: “We went from a retrieval-based computing system to a generative-based computing system.” For fifty years, a computer was a filing cabinet. You made something. Saved it. Stored it. Searched for it later. Every website. Every database. Every app. Every search engine. Same machine. Different skins. Fetch the file. Deliver the file. Display the file. That was computing. Was. Huang: “AI computers are contextually aware, which means that it has to process and generate tokens in real time.” The machine no longer retrieves what someone already made. It generates what you need the instant you ask. Not from a template. Not from a library. From context. Your question. Your moment. Answered by something that didn’t exist until you asked. The old computer found what someone wrote last year. The new computer writes what no one ever has. Every time. From nothing. That sounds subtle. It rewires everything. Huang: “We need a lot of storage in the old world. We need a lot of computation in this new world.” The old economy hoarded data. More files. More servers. More storage. Whoever built the biggest archive won. The new economy burns compute. More processing. More inference. More tokens per second. Whoever commands the most computational power wins. Storage was the currency of the retrieval era. Compute is the currency of the generative era. Every dollar still spent hoarding old files is a dollar not spent on the only thing that matters now. The ability to think in real time. Huang: “We fundamentally changed computing and the way computing is done.” He said it plainly. No drama. No metaphor. Fundamentally changed. The global infrastructure layer shifted from read to write. From looking up what exists to generating what doesn’t. Companies still organized around retrieval are curating a library in a world that no longer reads books. The ones generating answers live, at the speed of the question, are operating on a plane the old model can’t perceive. This is not an upgrade. It is a replacement. The filing cabinet era produced Google, Amazon, and every search-driven empire on the internet. The generative era will produce something that makes all of them look like the card catalog at a public library. The price of entry is not data. It is compute. Raw. Relentless. Infinite. Whoever has the most doesn’t just run the best AI. They write the future. Everyone else is still searching for it.

Jensen Huang just described the most fundamental shift in computing since the invention of the computer itself. Almost no one has processed it. Huang: “We went from a retrieval-based computing system to a generative-based computing system.” For fifty years, a computer was a filing cabinet. You made something. Saved it. Stored it. Searched for it later. Every website. Every database. Every app. Every search engine. Same machine. Different skins. Fetch the file. Deliver the file. Display the file. That was computing. Was. Huang: “AI computers are contextually aware, which means that it has to process and generate tokens in real time.” The machine no longer retrieves what someone already made. It generates what you need the instant you ask. Not from a template. Not from a library. From context. Your question. Your moment. Answered by something that didn’t exist until you asked. The old computer found what someone wrote last year. The new computer writes what no one ever has. Every time. From nothing. That sounds subtle. It rewires everything. Huang: “We need a lot of storage in the old world. We need a lot of computation in this new world.” The old economy hoarded data. More files. More servers. More storage. Whoever built the biggest archive won. The new economy burns compute. More processing. More inference. More tokens per second. Whoever commands the most computational power wins. Storage was the currency of the retrieval era. Compute is the currency of the generative era. Every dollar still spent hoarding old files is a dollar not spent on the only thing that matters now. The ability to think in real time. Huang: “We fundamentally changed computing and the way computing is done.” He said it plainly. No drama. No metaphor. Fundamentally changed. The global infrastructure layer shifted from read to write. From looking up what exists to generating what doesn’t. Companies still organized around retrieval are curating a library in a world that no longer reads books. The ones generating answers live, at the speed of the question, are operating on a plane the old model can’t perceive. This is not an upgrade. It is a replacement. The filing cabinet era produced Google, Amazon, and every search-driven empire on the internet. The generative era will produce something that makes all of them look like the card catalog at a public library. The price of entry is not data. It is compute. Raw. Relentless. Infinite. Whoever has the most doesn’t just run the best AI. They write the future. Everyone else is still searching for it.

Dustin

25,402 views • 5 months ago

Marc Andreessen just revealed the Elon Musk philosophy that completely broke his brain: "The best product in the world shouldn't even need a logo." We all know Elon is relentless about quality. As Marc puts it: "Do you want the best car in the world or not, right? Like that's Elon's mentality... And it's working very well." But at a recent event, Elon took this mindset to a completely different level. He dropped a perspective so jarring that Marc initially thought it was a joke. Elon’s thesis? "You shouldn't even have to have your name on the product. It's just obvious. Everybody knows." The logic is brutal but simple. If you build the undeniable, undisputed best thing in the world, everybody uses it. And because everybody uses it, you don't need to slap your branding all over it to prove it's yours. Think about that. We spend endless hours agonizing over marketing, tweaking brand colors, and putting our logos on every square inch of what we build. But the ultimate flex isn't a flashy logo. The ultimate flex is building something so undeniably brilliant that its mere existence is the brand.

Ian Miles

29,972,615 views • 4 months ago