We made it. 365 days of an idea a day.

This project became much bigger than I ever imagined it would. There were many highs (interviews, getting recognized on the street, meeting people I’ve looked up to professionally, a lot of laughs) but it also came with some lows.

It was a LOT of work. I remember creating an idea around 3am while in the van on tour, and many late nights making sure I had something for the next day.

This project has been both creatively energizing and physically and mentally taxing. In the past few months my health has taken a hit. Been getting sick a lot.

I’m not sure this project is “done” but regardless, I appreciate everyone who joined me on this journey.

I also need to give a massive shoutout to @JoshRozin. He not only suggested some absolutely amazing concepts but was a consistent person who helped me galvanize and refine the work. This project would not exist without him.

this is//you are insane && incredible. WHAT A YEAR OMG

When's the coffee table book coming out?

I have ordered test prints and am working on writing it. Hoping to ship end of Feb.

big congrats, soren. you’ve inspired me to a achieve a level of consistency i didn’t realize i was capable of. i remember thinking in june when i considered taking a break “i’ll take a break when soren takes a break.” and along the way, your extremely valuable creative advice i still remind myself of often: “one day at a time” hope to see you on day 366 🥂

exceptional and inspiring. thank you and thank you to @JoshRozin for helping you

@JoshRozin Means a lot coming from a legend like u