When AR Rahman created magic with this Airtel tune.

Arguably one of the most memorable signature tunes ever with the highest brand recall !

Oh damn..this ad was 🔥 loved it back then..those were the days with the best ads.

This tune is so iconic it could be the national anthem

I was today years old when I learnt this fact.

Funny story, this tune and multiple other versions of it had been my ringtone during the high school days, but never had i ever seen seen this video behind that original tune. Priceless...

Those Indian Ad's music is better than nowadays Bollywood Song's music.

Musically, superb! But I guess it did not work well for the Airtel brand in the longer run. People identified it more with Rahman than with Airtel. 😀

Surprisingly, there's a certain section of people who didn't knew that this was composed by Rahman even till date. It became really popular in terms of being a ringtone.

I had extended version of this audio tune. Got from official channel of Airtel. Lost that hard drive.

Never knew AR composed this