You have to be kidding Zoom

Zoom marketing team: churn's really high Product team: let's make it harder to churn Customers: can't you just make your product... better? Everyone at Zoom: 5 more screens to the cancellation flow please

@Zoom "Oops, didn't mean to cancel" Just in case your solved the 7d chess puzzle by mistake, who knows?

@Zoom Haha Are you SURE you meant to click through the massive gauntlet and still cancel? I want the confidence of that final cancellation button. 😄

@Zoom I'll be honest... I did have doubts They made it too easy

@Zoom

@Zoom There’s dark patterns, and then there’s black hole patterns like this. It’s like Zoom looked at Adobe and was like “hold my beer”

@Zoom Are you sure? But like, really? How about now? Ugh, fine, but why tho? Okay whatever....... Wait! Did you mean to do that?

@Zoom I would have taken it a step further and invited you to a Zoom meeting in the final step 😂

@Zoom “Oliver, by the looks of your cursor movement you don’t seem to be 100% confident in your decision. So I must ask: Are you sure you want to cancel?”

@Zoom They should expand beyond software into the gym business.