Aaron

@aaronp613 • 35,731 subscribers

Finding things before they exist. Analyst @MacRumors.

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Aaron

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New in macOS 27: You can now resize iPhone mirroring to look like an iPad display

New Apple ad on TikTok promoting free engravings on AirPods "Make your gifts more personal with free engraving"

Here is what your Apple Watch running watchOS 27 will look like at midnight on New Years eve

Apple didn't have to go so hard with the AirPods Pro 3 setup animations

Apple has posted this #WWDC teaser inside the Apple TV app

Siri Orb on macOS Golden Gate

Apple is back to using the animated Face ID guy for Apple Pay ads!

New in iOS 27: You can now put the time and date in one small line on the top of your lock screen (h/t Michael Band)

The Apple Event video editors continued to cook this year

Another day, another Face ID guy ad from Apple

Really clever Apple Ad for the MacBook Neo: "Welcome to the world, MacBook Neo 🎂. weighing 2.7 pounds, 13 inches, arriving march 11th, 2026."

I can't believe this is part of a real Apple ad I want more of this type of advertising from Apple

X is working on redesigning profile pages on iOS Here is your first look:

iOS 26 has a glassy new ringtone called "ReflectionAlt1-EncoreRemix" It's not live yet in the beta but it is present in the filesystem. Perhaps an iPhone 17 exclusive?

Whoever at Apple designed the Weather app to have rain drip down screen deserves a raise

Apple has released a cute new ad on TikTok highlighting Apple Pay and card rewards.

Apple has started to promote health features on Apple Watch with a new "Your health in your hands" campaign on TikTok

Apple has published another video featuring the animated Face ID Guy!

Apple needs to continue this tradition every WWDC

Someone at Apple is having way too much fun with Liquid Glass in iOS 26.2 beta 2

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Apple has released a new ad highlighting Magnifier, coming to Mac with macOS 16 later this year

Apple has just unveiled the first Apple Intelligence coming in iOS 27: Now with Apple Intelligence, VoiceOver is more powerful than ever in helping users who are blind or have low vision explore their surroundings and onscreen images.

It's weird to see Apple publishing videos with an iPhone 5s in it

Apple has released 3 new videos promoting Apple Intelligence featuring Bella Ramsey 🧵 1st: More personal Siri

The macOS name reveal is always my favorite part of WWDC

Did anyone else get a little emotional during Tim Cook's farewell speech?

Here is what the Equalizer settings looks like on iOS 27 and AirPods Pro 3

Here is the AirPods Pro 3 setup process

Apple has published a new accessibility ad called "I'm Not Remarkable" Shows off how students with different disabilities use their Apple devices to their advantage. What are your thoughts about this ad?

LOVE the new Siri animation on iOS 27

Apple just released a 7 minute video and an 81 slide presentation on how to convince your parents to buy you a Mac for college. The presentation is available on Apple's website as a Keynote, PowerPoint, and Google Slides file.

Coming in visionOS 27: A new power wheelchair control feature leverages the precision eye-tracking system on Apple Vision Pro to offer a responsive input method for compatible alternative drive systems.

Tim Cook is finally leaning into the Good Morning meme 😭

Apple has released a Guided Tour of the new iPhones

Here is the cast of Severance making their entrance at the Grand Central pop-up today. Severance season 2 premiers on Friday, January 17 on Apple TV

To celebrate 50 years, Apple has created a new Instagram account called helloapple The launch video includes a bunch of previous Apple Event logos

Throwback to when Apple created 350+ versions of its logo for the 2018 October event.

Here is the new macOS Tahoe onboarding video found in macOS 26 beta 6, featuring a notchless Mac

Fun fact: Adam Scott accidentally messed up one of the computers and tried to stay in character while fixing it (he was unsuccessful)