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Aaron

@aaronp613 • 41,723 subscribers

Finding things before they exist. Analyst @MacRumors.

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Here is your first look at AirPods with Cameras in action using Visual Intelligence. This video file came from macOS 26.7 RC

Here is your first look at AirPods with Cameras in action using Visual Intelligence. This video file came from macOS 26.7 RC

4,983,349 views

Apple just announced the "Welcome Home" event for October 13

Apple just announced the "Welcome Home" event for October 13

309,774 views

New Apple ad on TikTok promoting free engravings on AirPods "Make your gifts more personal with free engraving"

New Apple ad on TikTok promoting free engravings on AirPods "Make your gifts more personal with free engraving"

12,728,986 views

Apple's marketing team is literally so clever

Apple's marketing team is literally so clever

863,638 views

New in macOS 27: You can now resize iPhone mirroring to look like an iPad display

New in macOS 27: You can now resize iPhone mirroring to look like an iPad display

3,673,857 views

Apple's latest TikTok includes an old iBook and iMac as parents to a MacBook Neo

Apple's latest TikTok includes an old iBook and iMac as parents to a MacBook Neo

358,602 views

iOS 27.2 beta 3 includes 4 iPhone Duo diagnostic instruction videos

iOS 27.2 beta 3 includes 4 iPhone Duo diagnostic instruction videos

60,936 views

Apple didn't have to go so hard with the AirPods Pro 3 setup animations

Apple didn't have to go so hard with the AirPods Pro 3 setup animations

1,482,850 views

I love how Apple brought back the meme from "Your Friends and Neighbors" in this iPhone Duo video

I love how Apple brought back the meme from "Your Friends and Neighbors" in this iPhone Duo video

130,605 views

Joz is here at Apple 5th Avenue, and he got lost!

Joz is here at Apple 5th Avenue, and he got lost!

101,081 views

Apple's TikTok admin needs to be checked in on to make sure they are ok

Apple's TikTok admin needs to be checked in on to make sure they are ok

175,642 views

Apple is back to using the animated Face ID guy for Apple Pay ads!

Apple is back to using the animated Face ID guy for Apple Pay ads!

311,007 views

Here is what your Apple Watch running watchOS 27 will look like at midnight on New Years eve

Here is what your Apple Watch running watchOS 27 will look like at midnight on New Years eve

217,400 views

The Apple Event video editors continued to cook this year

The Apple Event video editors continued to cook this year

725,116 views

I can't believe this is part of a real Apple ad I want more of this type of advertising from Apple

I can't believe this is part of a real Apple ad I want more of this type of advertising from Apple

627,220 views

iOS 26 has a glassy new ringtone called "ReflectionAlt1-EncoreRemix" It's not live yet in the beta but it is present in the filesystem. Perhaps an iPhone 17 exclusive?

iOS 26 has a glassy new ringtone called "ReflectionAlt1-EncoreRemix" It's not live yet in the beta but it is present in the filesystem. Perhaps an iPhone 17 exclusive?

584,903 views

Apple has released a cute new ad on TikTok highlighting Apple Pay and card rewards.

Apple has released a cute new ad on TikTok highlighting Apple Pay and card rewards.

527,653 views

Siri Orb on macOS Golden Gate

Siri Orb on macOS Golden Gate

149,897 views

Really clever Apple Ad for the MacBook Neo: "Welcome to the world, MacBook Neo 🎂. weighing 2.7 pounds, 13 inches, arriving march 11th, 2026."

Really clever Apple Ad for the MacBook Neo: "Welcome to the world, MacBook Neo 🎂. weighing 2.7 pounds, 13 inches, arriving march 11th, 2026."

235,543 views

Apple is using the Calendar app to play Tetris in a new TikTok video

Apple is using the Calendar app to play Tetris in a new TikTok video

74,318 views

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Here is Apple's launch video for the new M6 Mac mini
0:37
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Here is Apple's launch video for the new M6 Mac mini

Aaron

11,398,969 views • 1 month ago

Apple has posted a more traditional event-style mini video about today’s products
1:46
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Apple has posted a more traditional event-style mini video about today’s products

Aaron

193,339 views • 4 days ago

Here is the launch video for the new Apple TV 4K (4th generation)
1:29
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Here is the launch video for the new Apple TV 4K (4th generation)

Aaron

131,606 views • 4 days ago

Apple has officially launched the "Apple Upgrade" program: "Introducing Apple Upgrade, a new way to always have the Apple products you love. Lease a new iPhone, iPad, Mac, or Apple Watch with pocket-friendly payments and terms that work for you. Then easily upgrade to something new at the end of your lease, and return your current device. It’s that simple."
1:24
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Apple has officially launched the "Apple Upgrade" program: "Introducing Apple Upgrade, a new way to always have the Apple products you love. Lease a new iPhone, iPad, Mac, or Apple Watch with pocket-friendly payments and terms that work for you. Then easily upgrade to something new at the end of your lease, and return your current device. It’s that simple."

Aaron

2,449,164 views • 2 months ago

Here is the more "traditional" Apple event style video for the new Mac mini and Mac Studio, which Apple posted on Instagram
1:59
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Here is the more "traditional" Apple event style video for the new Mac mini and Mac Studio, which Apple posted on Instagram

Aaron

1,160,479 views • 1 month ago

Apple perfected the transition of Tim Cook to John Ternus in the keynote #AppleEvent
0:20
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Apple perfected the transition of Tim Cook to John Ternus in the keynote #AppleEvent

Aaron

427,308 views • 1 month ago

Apple has released a new ad highlighting Magnifier, coming to Mac with macOS 16 later this year
1:21
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Apple has released a new ad highlighting Magnifier, coming to Mac with macOS 16 later this year

Aaron

6,958,146 views • 1 year ago

Here is Apple's launch video for the new Mac Studio with M5 Max and M5 Ultra
1:17
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Here is Apple's launch video for the new Mac Studio with M5 Max and M5 Ultra

Aaron

408,252 views • 1 month ago

Apple has posted a new promo highlighting Apple Music on iOS 27 "Things are getting personal with iOS 27"
0:28
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Apple has posted a new promo highlighting Apple Music on iOS 27 "Things are getting personal with iOS 27"

Aaron

44,288 views • 8 days ago

Apple has released 3 new videos promoting Apple Intelligence featuring Bella Ramsey 🧵 1st: More personal Siri
0:38
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Apple has released 3 new videos promoting Apple Intelligence featuring Bella Ramsey 🧵 1st: More personal Siri

Aaron

3,981,405 views • 2 years ago

Apple posted a clip of all their Emmy winners using the iPhone 18 Pro And John Ternus forgetting he doesn't need to hold his iPhone sideways anymore for selfies
0:27
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Apple posted a clip of all their Emmy winners using the iPhone 18 Pro And John Ternus forgetting he doesn't need to hold his iPhone sideways anymore for selfies

Aaron

124,237 views • 1 month ago

Apple has just unveiled the first Apple Intelligence coming in iOS 27: Now with Apple Intelligence, VoiceOver is more powerful than ever in helping users who are blind or have low vision explore their surroundings and onscreen images.
1:16
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Apple has just unveiled the first Apple Intelligence coming in iOS 27: Now with Apple Intelligence, VoiceOver is more powerful than ever in helping users who are blind or have low vision explore their surroundings and onscreen images.

Aaron

531,508 views • 5 months ago

It's weird to see Apple publishing videos with an iPhone 5s in it
0:51
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It's weird to see Apple publishing videos with an iPhone 5s in it

Aaron

541,789 views • 5 months ago

Apple opens Apple Music Hall, a brand‑new state‑of‑the‑art live music venue in London
0:51
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Apple opens Apple Music Hall, a brand‑new state‑of‑the‑art live music venue in London

Aaron

74,740 views • 25 days ago

Apple just released a 7 minute video and an 81 slide presentation on how to convince your parents to buy you a Mac for college. The presentation is available on Apple's website as a Keynote, PowerPoint, and Google Slides file.
7:28
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Apple just released a 7 minute video and an 81 slide presentation on how to convince your parents to buy you a Mac for college. The presentation is available on Apple's website as a Keynote, PowerPoint, and Google Slides file.

Aaron

1,160,593 views • 1 year ago

Here is the cast of Severance making their entrance at the Grand Central pop-up today. Severance season 2 premiers on Friday, January 17 on Apple TV
2:18
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Here is the cast of Severance making their entrance at the Grand Central pop-up today. Severance season 2 premiers on Friday, January 17 on Apple TV

Aaron

1,169,729 views • 1 year ago

Apple has released a Guided Tour of the new iPhones
9:21
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Apple has released a Guided Tour of the new iPhones

Aaron

727,370 views • 1 year ago

The macOS name reveal is always my favorite part of WWDC
1:30
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The macOS name reveal is always my favorite part of WWDC

Aaron

212,560 views • 4 months ago