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Dave Gerhardt

@davegerhardt36,897 subscribers

Owner of @exitfivemedia. Before: CMO in tech. Dad and stuff.

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This Week Building Exit Five (Bootstrapping a B2B Media Company): 1) We debuted new branding - new logo, new colors, new font, new design, website, etc. We worked with this great company called NoBoringDesign run by Eli Rubel 🏄‍♀️ and it came out awesome. The response from our community was very positively positive. Out of all the comments and email replies the best were the handful that said something along the lines of "this brings the business to life in a new way" and "this really feels like Exit Five grew up in a good way." A few people didn't like it and that's OK too. 2) We announced the details of our in-person event - it's called Drive. September 11 - 12 in Burlington, Vermont. Tickets go on sale next week. The event will be small on purpose so we only have 150 tickets available. There's already 216 people on our waiting list, so if you want to be there go to exitfive . com / event and put your name on the list; we'll notify you ASAP when tickets go on sale. 3) I recorded a bunch of new episodes of the Exit Five podcast. This week with Adam Robinson (talking about LinkedIn and founder brand), Jenn Herman (covering Instagram for B2B), Matt and I recorded Inside Exit Five for this week, and I'm talking to Amanda Goetz later today. 4) We finalized the concept for a new Exit Five community product. This will be focused on B2B Marketing Leaders on Monday morning (a smaller group that will be application only for Directors, VPs in B2B). You'll hear more about this in June. 5) The CEO of a big successful company reached out to me directly to try and recruit me to work for his company; flattering. But his pitch was to poo poo on my "little bootstrapped thing" to go work on something "much bigger and more meaningful." I am all set for now. I'm having fun here. 6) I played some golf, did a bunch of push-ups, and coached my son's Tee Ball team. I have so much I could write about that experience and what it's taught me about B2B sales, but I'll save that for later (just kidding; if you've seen the meme you'll laugh, if not you'll think I'm serious and I'll never write something like that I promise).

Dave Gerhardt

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