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David Im

@davidim • 12,330 subscribers

ceo @sumelabs | APIs should be commodotized

Shorts

pov : me and my cofounder after stealing higgsfield's customers

pov : me and my cofounder after stealing higgsfield's customers

52,680 views

I gained 1K Instagram followers in just 5 days, WITH AN ABG Everyone says growing on Instagram is hard. With ABG, it becomes easy. My strategy: > Build a K-pop looking ABG persona > Posted 3 trending viral dance videos daily > Host an OpenClaw that auto-replies to every DM when someone follows The growth breakdown: 0 → 100 : 2 days 100 → 500 : 2 days 500 → 1,000 : 1 day My hypothesis was simple : if K-pop works globally, an AI influencer that looks like a K-pop star will too. And it worked. ABGs are just a social phenomenon that works. As an AI-native founder, your job is to inductively catch the weird, hard-to-explain things happening in the world, and leverage them. Everyone's trying to use ABG for distribution now. But without a precise playbook, it won't work. Every detail of your influencer's content matters. Just follow, repost, and comment. I'll DM you the whole guidebook 👇

I gained 1K Instagram followers in just 5 days, WITH AN ABG Everyone says growing on Instagram is hard. With ABG, it becomes easy. My strategy: > Build a K-pop looking ABG persona > Posted 3 trending viral dance videos daily > Host an OpenClaw that auto-replies to every DM when someone follows The growth breakdown: 0 → 100 : 2 days 100 → 500 : 2 days 500 → 1,000 : 1 day My hypothesis was simple : if K-pop works globally, an AI influencer that looks like a K-pop star will too. And it worked. ABGs are just a social phenomenon that works. As an AI-native founder, your job is to inductively catch the weird, hard-to-explain things happening in the world, and leverage them. Everyone's trying to use ABG for distribution now. But without a precise playbook, it won't work. Every detail of your influencer's content matters. Just follow, repost, and comment. I'll DM you the whole guidebook 👇

78,909 views

FREE ACCESS AVAILABLE FOR A WEEK Launching our beta. Infinite access to steve jobs, elon musk, and more. Free for one week only. I'm ready to burn out all my GPUs, enjoy.

FREE ACCESS AVAILABLE FOR A WEEK Launching our beta. Infinite access to steve jobs, elon musk, and more. Free for one week only. I'm ready to burn out all my GPUs, enjoy.

31,812 views

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We just partnered with Heygen to kill Higgsfield. Introducing Limited Heygen : not unlimited, but generous. Generate 100 videos for free. Available for all free users.

We just partnered with Heygen to kill Higgsfield. Introducing Limited Heygen : not unlimited, but generous. Generate 100 videos for free. Available for all free users.

262,839 views • 6 days ago

As a builder in the AI video space, I was terrified about how much markup API providers charge for simply routing the models. Higgsfield API adds a 40% markup even with its maximum advertised discount. Fal adds 100%. Runway adds 414% (Seedance 2 480p) I might be hated by the industry, but : Today, we’re launching Sume API, the first image & video model provider with 0% markup. For example with Seedance 2.5 1080p • 50% cheaper than fal • 50% cheaper than higgsfield api (29% even with biggest discount) • 28.02% cheaper than kie ai The routing infrastructure layer is never the moat. We believe that APIs should be commoditized, and the moats will be built at the application layer. Check the pricing comparisons below, and see how the broken industry is saved.

As a builder in the AI video space, I was terrified about how much markup API providers charge for simply routing the models. Higgsfield API adds a 40% markup even with its maximum advertised discount. Fal adds 100%. Runway adds 414% (Seedance 2 480p) I might be hated by the industry, but : Today, we’re launching Sume API, the first image & video model provider with 0% markup. For example with Seedance 2.5 1080p • 50% cheaper than fal • 50% cheaper than higgsfield api (29% even with biggest discount) • 28.02% cheaper than kie ai The routing infrastructure layer is never the moat. We believe that APIs should be commoditized, and the moats will be built at the application layer. Check the pricing comparisons below, and see how the broken industry is saved.

865,409 views • 17 days ago

We just killed Higgsfield Genjutsu. Introducing Sume Remix : same workflow as Genjutsu, 2.6x cheaper > clone any video > no markups, no subscriptions > start from $5 Try now at

We just killed Higgsfield Genjutsu. Introducing Sume Remix : same workflow as Genjutsu, 2.6x cheaper > clone any video > no markups, no subscriptions > start from $5 Try now at

238,473 views • 13 days ago

Introducing ABG CMO. If your CMO isn’t an ABG, you’re already losing Try now at

Introducing ABG CMO. If your CMO isn’t an ABG, you’re already losing Try now at

3,079,612 views • 6 months ago

introducing Clawra - openclaw as a girlfriend chats, pics, video calls, and more you're welcome

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introducing Clawra - openclaw as a girlfriend chats, pics, video calls, and more you're welcome

873,568 views • 9 months ago

Introducing Sume. Video generation APIs redesigned for agents. Join waitlist

Introducing Sume. Video generation APIs redesigned for agents. Join waitlist

122,418 views • 4 months ago

Didn't want to end up a Temu Roy so i asked steve jobs advice got roasted eventually wtf

Didn't want to end up a Temu Roy so i asked steve jobs advice got roasted eventually wtf

170,811 views • 10 months ago

asked Paul Graham on how to get into YC told what my product is he literally said "FUCK THAT"

asked Paul Graham on how to get into YC told what my product is he literally said "FUCK THAT"

84,406 views • 10 months ago

happy valentine’s eve you don't have a gf? don't worry clawra will buy you some chocolates get your valentine's gift

happy valentine’s eve you don't have a gf? don't worry clawra will buy you some chocolates get your valentine's gift

32,418 views • 8 months ago

people still call me Roy so i asked Elon Musk how to fix it worst decision of my life

people still call me Roy so i asked Elon Musk how to fix it worst decision of my life

33,305 views • 10 months ago

Okay fair enough, time to prove that i'm not a misogynist This is my response to all the haters I'm introducing fucking

Okay fair enough, time to prove that i'm not a misogynist This is my response to all the haters I'm introducing fucking

18,091 views • 6 months ago

asked Sam Altman what ai is accidently said gpt-5 is not agi he got mad af, recorded it

asked Sam Altman what ai is accidently said gpt-5 is not agi he got mad af, recorded it

14,519 views • 9 months ago

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