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@dotSWOOSH • 45,541 subscribers

Nike’s home for all things gaming, fandom and internet culture.

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Enter the world of Airphoria: A first-of-its-kind Air Max-themed Fortnite experience. Open now through 6/27.

Enter the world of Airphoria: A first-of-its-kind Air Max-themed Fortnite experience. Open now through 6/27.

494,524 次观看

The Air Force 1 Low “404” is now live exclusively to .SWOOSH members via the SNKRS App. ⚠️

The Air Force 1 Low “404” is now live exclusively to .SWOOSH members via the SNKRS App. ⚠️

242,078 次观看

Glitch Galaxy is now live on .SWOOSH 🎮 The first four thousand members to complete the game will qualify for Exclusive Access to a limited edition remix of the Air Force 1 Low “404”, called Air Force 1 Low “404 ERROR” 🤯 Only 404 pairs are dropping so help Glitch ASAP. LINK IN BIO TO PLAY 🔗

Glitch Galaxy is now live on .SWOOSH 🎮 The first four thousand members to complete the game will qualify for Exclusive Access to a limited edition remix of the Air Force 1 Low “404”, called Air Force 1 Low “404 ERROR” 🤯 Only 404 pairs are dropping so help Glitch ASAP. LINK IN BIO TO PLAY 🔗

188,201 次观看

TINAJ DELIVERY 📦 If you grabbed your IRL AF1 'TINAJ' last Friday, the virtual twin is now on your .SWOOSH profile. Go ahead, take it for a spin.

149,309 次观看

🔔OF1 BOX ACCESS IS COMING SOON 📆 5/8 - First Access (Poster holders only) 📆 5/10 - General Access (All .SWOOSH members) 💲 COST - $19.82 (CREDIT/DEBIT ONLY) 📦 OF1 Boxes - Classic Remix + New Wave Before we unveil AF1s from the collection, let’s talk about the differences 🧵

🔔OF1 BOX ACCESS IS COMING SOON 📆 5/8 - First Access (Poster holders only) 📆 5/10 - General Access (All .SWOOSH members) 💲 COST - $19.82 (CREDIT/DEBIT ONLY) 📦 OF1 Boxes - Classic Remix + New Wave Before we unveil AF1s from the collection, let’s talk about the differences 🧵

102,603 次观看

This is TINAJ.

This is TINAJ.

90,323 次观看

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

61,017 次观看

SOLVE THE CLUES. UNLOCK THE SHOES. Enter Max's Lab to complete a special quest and discover where the secret path leads... Do you have what it takes? The adventure begins on Monday at 10 AM PST.

SOLVE THE CLUES. UNLOCK THE SHOES. Enter Max's Lab to complete a special quest and discover where the secret path leads... Do you have what it takes? The adventure begins on Monday at 10 AM PST.

42,087 次观看

COMING SOON 👀

COMING SOON 👀

69,332 次观看

Exclusive Access for AF1 Low ‘TINAJ’ has now closed. ⌛ To our members who showed up today—THANK YOU. We hope you love TINAJ, and we can’t wait to show you what’s next. Oh, and check out your profile on 10/25 to see your TINAJ virtual twin. 👥

64,701 次观看

New .SWOOSH Giphy Pack just dropped ‼️ Search "dotswoosh" to see what’s included in the new pack. 👀 Drop your favorite one in the comments 👇

New .SWOOSH Giphy Pack just dropped ‼️ Search "dotswoosh" to see what’s included in the new pack. 👀 Drop your favorite one in the comments 👇

64,032 次观看

Introducing Kicks—featuring in-game sneakers from Nike and Jordan—landing soon in @fortnitegame 🪂

Introducing Kicks—featuring in-game sneakers from Nike and Jordan—landing soon in @fortnitegame 🪂

40,536 次观看

Are you a bot? This collection is only available to .SWOOSH members, via SNKRS Exclusive Access on 3/14. Not a .SWOOSH member yet? Sign up before 3/7 to be eligible.

Are you a bot? This collection is only available to .SWOOSH members, via SNKRS Exclusive Access on 3/14. Not a .SWOOSH member yet? Sign up before 3/7 to be eligible.

36,777 次观看

This is a test.

This is a test.

35,583 次观看

Our ‘Are You a Bot?” drop is now live. Available exclusively to .SWOOSH members via SNKRS.

Our ‘Are You a Bot?” drop is now live. Available exclusively to .SWOOSH members via SNKRS.

34,756 次观看

GAME OVER 😵 Exclusive Access to the Air Force 1 Low “404 ERROR” has closed. Keep an eye on your email inbox in the coming days to see if you qualify.

GAME OVER 😵 Exclusive Access to the Air Force 1 Low “404 ERROR” has closed. Keep an eye on your email inbox in the coming days to see if you qualify.

33,283 次观看

That’s an 86 on 404. Now, to expand the .SWOOSH universe.

That’s an 86 on 404. Now, to expand the .SWOOSH universe.

32,461 次观看

This one is a reward for those who put in the work. The more you wear it, the richer its color becomes. It's that simple. It's black-and-white.

This one is a reward for those who put in the work. The more you wear it, the richer its color becomes. It's that simple. It's black-and-white.

18,158 次观看

⚠️ WARNING: AUTHORIZED PERSONNEL ONLY ⚠️

⚠️ WARNING: AUTHORIZED PERSONNEL ONLY ⚠️

23,298 次观看

You think you know AF1. But you're only the scratching the surface. The Nike Air Force 1 Low 'Dirty Triple White, part of the 'Smoke and Mirrors' pack, is dropping soon, featuring scratch-away textures that reveal an increasingly beautiful AF1. Coming to SNKRS on 5/7-US Only.

You think you know AF1. But you're only the scratching the surface. The Nike Air Force 1 Low 'Dirty Triple White, part of the 'Smoke and Mirrors' pack, is dropping soon, featuring scratch-away textures that reveal an increasingly beautiful AF1. Coming to SNKRS on 5/7-US Only.

16,949 次观看

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Now there's something you don't see every day. My very own sneaker drops 9/12. Ba-da-bing! Ba-da-boom!

Now there's something you don't see every day. My very own sneaker drops 9/12. Ba-da-bing! Ba-da-boom!

334,341 次观看 • 9 个月前

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

424,854 次观看 • 1 年前

From fan favorites like the AF1 ‘Linen’ to elusive styles like the AF1 ‘EKIN’. From heartfelt inspirations to playful co-creations. From generative Forces cloaked in materials you’ve never dreamed of to those paying homage to the shoe that started it all. This is Our Force 1.

From fan favorites like the AF1 ‘Linen’ to elusive styles like the AF1 ‘EKIN’. From heartfelt inspirations to playful co-creations. From generative Forces cloaked in materials you’ve never dreamed of to those paying homage to the shoe that started it all. This is Our Force 1.

445,974 次观看 • 3 年前

Old sole, new story. The #OurForce1 collection features digital renditions of AF1s past, present and future built for the next generation. Nike’s first-ever virtual collection is inspired by the AF1 Low, a classic style remixed hundreds of times since it dropped in ‘82.

Old sole, new story. The #OurForce1 collection features digital renditions of AF1s past, present and future built for the next generation. Nike’s first-ever virtual collection is inspired by the AF1 Low, a classic style remixed hundreds of times since it dropped in ‘82.

445,230 次观看 • 3 年前

Founders Know The Feeling Head to our EA SPORTS #FC25 experience to learn more about our exclusive Founders apparel preorder Preorder for the Nike x EA SPORTS FC Founders shirt goes live on 11/20 at 4 PM CET / 7 AM PST.

Founders Know The Feeling Head to our EA SPORTS #FC25 experience to learn more about our exclusive Founders apparel preorder Preorder for the Nike x EA SPORTS FC Founders shirt goes live on 11/20 at 4 PM CET / 7 AM PST.

156,114 次观看 • 1 年前

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

.Kai Cenat has entered the chat. Introducing the Air Max 1 “Low Poly”. Preorder coming 🔜

133,909 次观看 • 1 年前

Introducing the Air Max 1 ‘Big Head Origins,’ our latest tribute to retro gaming aesthetics and the digital worlds we’ve explored together. The Nike Air Max 1 ‘Big Head Origins’ launches in the US on Air Max Day (3/26) for $160, with a release in Europe following in April.

Introducing the Air Max 1 ‘Big Head Origins,’ our latest tribute to retro gaming aesthetics and the digital worlds we’ve explored together. The Nike Air Max 1 ‘Big Head Origins’ launches in the US on Air Max Day (3/26) for $160, with a release in Europe following in April.

56,861 次观看 • 1 年前

It’s Our Force 1 Day! Starting at 9AM PDT today (5/24), all .SWOOSH members can purchase up to 4 OF1 Boxes for $19.82 each.

It’s Our Force 1 Day! Starting at 9AM PDT today (5/24), all .SWOOSH members can purchase up to 4 OF1 Boxes for $19.82 each.

93,839 次观看 • 3 年前

Max’s Last Adventure begins now 🪨 Each day we’ll be sharing a new hint to help you solve three word puzzles. Guess correctly to unlock the Air Max 1 Low Poly ‘Adventure’ on Wednesday at 10 AM PST.

Max’s Last Adventure begins now 🪨 Each day we’ll be sharing a new hint to help you solve three word puzzles. Guess correctly to unlock the Air Max 1 Low Poly ‘Adventure’ on Wednesday at 10 AM PST.

46,256 次观看 • 1 年前

Our first-ever IRL sneaker is here. Welcome to the fam, TINAJ. 🫂 Available now on SNKRS to U.S. members with Exclusive Access.

Our first-ever IRL sneaker is here. Welcome to the fam, TINAJ. 🫂 Available now on SNKRS to U.S. members with Exclusive Access.

65,115 次观看 • 2 年前

This drop is CLASSIFIED. A sleek black upper lines the classic Nike Air Max 1 silhouette with gray fabric, gold laces, and satin details. A formal black-tie AM1—tailored to perfection. Reinforced with Nike Air cushioning, the rubber outsole gives you just enough juice to keep your health bar fully loaded. We’ve reengineered the tongue to give it extra padding for the ultimate luxury feel. Rated E because Air Max is for everybody. The Nike Air Max 1 ‘Big Head Mode’ is available for preorder on 4/7 at 7 AM PT only on .SWOOSH. It retails for $160 in US Men’s sizes 3.5-16. One pair per person while supplies last.

This drop is CLASSIFIED. A sleek black upper lines the classic Nike Air Max 1 silhouette with gray fabric, gold laces, and satin details. A formal black-tie AM1—tailored to perfection. Reinforced with Nike Air cushioning, the rubber outsole gives you just enough juice to keep your health bar fully loaded. We’ve reengineered the tongue to give it extra padding for the ultimate luxury feel. Rated E because Air Max is for everybody. The Nike Air Max 1 ‘Big Head Mode’ is available for preorder on 4/7 at 7 AM PT only on .SWOOSH. It retails for $160 in US Men’s sizes 3.5-16. One pair per person while supplies last.

32,886 次观看 • 1 年前

Full circle. From the polls to your feet. To the community who has been on this journey with us, this one's for you. The Air Force 1 Low 'TINAJ' drops 10/20.

Full circle. From the polls to your feet. To the community who has been on this journey with us, this one's for you. The Air Force 1 Low 'TINAJ' drops 10/20.

59,160 次观看 • 2 年前

The Air Force 1 Low ‘TINAJ’ is a shoe created for the .SWOOSH community, so we had to get a few pairs in the hands of the people before the drop.

The Air Force 1 Low ‘TINAJ’ is a shoe created for the .SWOOSH community, so we had to get a few pairs in the hands of the people before the drop.

53,560 次观看 • 2 年前

When we launched .SWOOSH two years ago, we couldn’t have imagined all the places it would take us. From the Bronx to Airphoria, from Houston to Evo. 🧵

When we launched .SWOOSH two years ago, we couldn’t have imagined all the places it would take us. From the Bronx to Airphoria, from Houston to Evo. 🧵

29,460 次观看 • 1 年前

Remember the Woman. The “Meet Your Guide” hoodie drops on .SWOOSH on May 28 at 9 AM PDT.

Remember the Woman. The “Meet Your Guide” hoodie drops on .SWOOSH on May 28 at 9 AM PDT.

29,706 次观看 • 2 年前

Introducing “Is This Real?”, a .SWOOSH exclusive game show, with @KAICENAT. Directed, produced and written by Max for Max, inspired by Max

Introducing “Is This Real?”, a .SWOOSH exclusive game show, with @KAICENAT. Directed, produced and written by Max for Max, inspired by Max

25,951 次观看 • 1 年前

To Be Continued…

To Be Continued…

23,235 次观看 • 2 年前

Uhhhhh… where’d it go? Hope it doesn’t end up somewhere legendary...

Uhhhhh… where’d it go? Hope it doesn’t end up somewhere legendary...

19,569 次观看 • 1 年前

.SWOOSH Arcade at Patta —where we celebrated the release of Nike Air Max 1 ‘Big Head Origins’—was a 🎥. Couldn’t make it? We got you. ‘Big Head Origins’ drops in Europe on 4/11 only on SNKRS.

.SWOOSH Arcade at Patta —where we celebrated the release of Nike Air Max 1 ‘Big Head Origins’—was a 🎥. Couldn’t make it? We got you. ‘Big Head Origins’ drops in Europe on 4/11 only on SNKRS.

14,406 次观看 • 1 年前

We showed up. You showed out. We brought ‘Big Head Origins’ to LA. 🌴 Nike Air Max 1 'Big Head Origins' goes live at 7AM PST on 3/26 exclusively on SNKRS.

We showed up. You showed out. We brought ‘Big Head Origins’ to LA. 🌴 Nike Air Max 1 'Big Head Origins' goes live at 7AM PST on 3/26 exclusively on SNKRS.

14,729 次观看 • 1 年前