JoeJustice 💪🦾

ABB is a large international hardware company. ABB makes electric power systems, including a lot of the large electrical hardware at many Tesla Supercharger installations around the world. ABB restructured parts of their company, some of the product engineering parts and some of HR and other areas, to give the engineers more authority. The leader said they wanted real agile, where engineers don't wait to be told what products to build, but proactively try products in the market to find what helps customers and grows the company. That was 3 years ago. They wanted to re-energize the staff. They requested me to give a shocking, exciting, inspiring keynote about engineers as product leaders to reduce waiting and increase innovation. They joined from offices in Italy and Switzerland and I joined remote from Japan. I am so so grateful the ABB sponsors then let me share the recording publicly.