Olly Hudson
@oliverwhudson • 25,519 subscribers
The Creative-Led Paid Acquisition Partner Behind £600M In Revenue for Brands Like 47Skin, BPerfect, Heights, Nutrition Geeks, AKT & More | Host of D2C Diaries
Videos
If you run Meta ads, this is the only video on Andromeda you need to watch. We sat down with a Creative Strategist at Meta, someone who works directly with the top 1% of disruptor brands on the platform. Here's our full conversation 00:00 Working with Disruptor brands at Meta 02:34 What is Andromeda? 09:34 Andromeda + GEM working together 11:15 The shift from targeting to creative 14:50 Creative similarity explained 19:10 Targeting personas 23:30 Creative strategists in the AI era 25:13 Creative themes 30:29 Is changing the script enough? 36:56 How many creative concepts should you run? 41:22 Brand consistency vs creative diversity 43:40 Partnership ads deep dive 52:55 Meta AI tools brands should be using 57:56 Measurement & ad account structures 1:01:18 Advice for brands wanting to become Disruptors 1:02:40 Where to stay up to date with Meta updates our most valuable episode to date
Olly Hudson104,644 Aufrufe • vor 1 Monat
In 2024 alone, we spent £70M on ads and generated £200M for our clients. Now, we’re pulling back the curtain and giving you the exact framework that made it happen. This isn’t just another guide. We’ve been perfecting this system for years and spent the last 6 months creating a game-changing resource that every DTC brand can use to dominate in 2025. But here’s the reality: - Costs are skyrocketing. - Competition is fiercer than ever. - Scaling has never been harder with privacy changes. Your ad spend needs to work smarter, not harder. This is your solution. 📢 Introducing: The 0 to 8-Figure Creative Growth Framework. Everything you need to scale your brand to 8 figures in 2025. All in one place. 100% free. Want it? 👉 Retweet this post 👉 Comment “8FIG” below 👉 Make sure you’re following I’ll send it to you. Let’s make 2025 YOUR breakthrough year.
Olly Hudson37,808 Aufrufe • vor 1 Jahr
A few weeks ago, we released a resource which has everything you need to scale a brand from 0 to 8 figures. The exact framework which we used to generate over £200M for our clients in 2024. - Over 60,000 people viewed the post. - 800+ people commented asking our 0 to 8 Figure Creative Framework - 100s of people personally messaged me thanking us after they received it. This is a DTC goldmine (if I do say so myself) I’m still giving it away. If you want it as well… 1. Like this post 2. Comment “GROWTH” 3. Make sure you’re following so I can send you a copy!
Olly Hudson33,497 Aufrufe • vor 1 Jahr
This creative playbook generated £3 million for TEV in 3 days during last year’s BFCM and was the backbone of our strategy for over 100 other DTC brands. We’ve spent months perfecting it to give you all the value for FREE. It’s packed with everything you need to iterate and optimise your ads for BFCM. We’ve included top-performing hooks, ready-to-use ad templates, and tips on using AI to review data. It’s everything you need for a last-minute BFCM strategy. Don’t scramble—get strategic. Need it for your creative strategy? 🔄Retweet this post 💬Comment “creative” Make sure you’re following so I can DM you the guide!
Olly Hudson27,509 Aufrufe • vor 1 Jahr
This year we’ve spent £10M+ on TikTok ads. In Q4 we’ll double that. Get the exact blueprint that we use across the biggest spending accounts in the UK. All proven strategies from working with hundreds of brands. It's not an easy channel to crack, but once you do it can be a game changer for your brand. Feels criminal to reveal it all in one go… But here’s everything you’ll get ⬇️ → 300 + Hook Templates → TikTok SEO → Brand expression and social listening → Content pillars for organic strategy → Linking organic strategy to paid strategy → Content and psychology (FOMO, authenticity, urgency, social proof) → Content formats (UGC, EGC, trends, long form content) → Paid strategy (inside the TikTok ad account, ad types) → Live shopping / TikTok shop / affiliates → Creative reporting → 3 of our winning case studies The Ultimate TikTok Success Blueprint Want it? ✅ Retweet this post. ✅ Reply “TT ads”. ✅ Make sure you’re following so I can send. Repost this with your network to share this ecom gold with them as well ♻️
Olly Hudson14,388 Aufrufe • vor 1 Jahr
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