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Paul Balsom

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Your source for insights, stories & news about our planet's most precious resource - water 🌊. I help founders tell better stories that drive revenue.

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Boyan Slat In 2011, 16-year-old Boyan Slat went diving in Greece. But instead of fish… he saw plastic. That moment broke him. He asked a question no one had seriously asked before: “Why can’t we just clean this up?”

Boyan Slat In 2011, 16-year-old Boyan Slat went diving in Greece. But instead of fish… he saw plastic. That moment broke him. He asked a question no one had seriously asked before: “Why can’t we just clean this up?”

48,897 views • 1 year ago

Next came The Interceptor - a robot for rivers. A solar-powered, fully automated catamaran that parks in rivers and eats trash before it reaches the sea. It can collect up to 50,000 kg of waste per day. Because 1,000 rivers are responsible for 80% of all ocean plastic.

Next came The Interceptor - a robot for rivers. A solar-powered, fully automated catamaran that parks in rivers and eats trash before it reaches the sea. It can collect up to 50,000 kg of waste per day. Because 1,000 rivers are responsible for 80% of all ocean plastic.

37,944 views • 1 year ago

How did this happen? It starts on land. Every year, over 11M metric tons of plastic enter the ocean. Rivers, wind, and storms carry waste into the sea, where ocean currents trap it in rotating systems called gyres. The North Pacific Gyre is the largest and most polluted.

How did this happen? It starts on land. Every year, over 11M metric tons of plastic enter the ocean. Rivers, wind, and storms carry waste into the sea, where ocean currents trap it in rotating systems called gyres. The North Pacific Gyre is the largest and most polluted.

28,931 views • 1 year ago

The Ocean Cleanup has deployed U-shaped systems in the Pacific that passively collect plastic using ocean currents. Their Interceptor 007 is on pace to extract thousands of tons of waste. To date, they’ve removed over 8M Kgs of plastic from the ocean and rivers.

The Ocean Cleanup has deployed U-shaped systems in the Pacific that passively collect plastic using ocean currents. Their Interceptor 007 is on pace to extract thousands of tons of waste. To date, they’ve removed over 8M Kgs of plastic from the ocean and rivers.

23,472 views • 1 year ago

Here’s the hard truth: Plastic never fully disappears. Even if we stopped all ocean dumping today, the existing waste would remain for centuries. Which is why cleanup must go hand-in-hand with prevention: Less production, smarter materials, and global cooperation.

Here’s the hard truth: Plastic never fully disappears. Even if we stopped all ocean dumping today, the existing waste would remain for centuries. Which is why cleanup must go hand-in-hand with prevention: Less production, smarter materials, and global cooperation.

18,747 views • 1 year ago

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