Pink Pony Creative

The $200 Logo VS The $10,000+ Brand. Which would you choose? Many business owners don’t understand the value of brand and choosing a $200 logo or a $10,000+ brand seems like an obvious choice for some... they head towards the $200 logo because it damn cheap and of course you choose this, especially start-ups—you want to save every dollar. But the question isn’t really “can you do it cheaper?”… it’s “what kind of brand do I really want to be?” Do you want to be the logo thats slapped together with no strategy, no development, and no completely custom and curated design. And one that leaves you frustrated because the designer “didn’t get it right the first time” but the budget just leaves ABSOLUTELY no room for changes and developments. Or do you want to be the brand that catches people’s eyes, feels truly unique in the space, unlike another, completely custom and curated for your brand? One that gives you room to make developments on, allows for a lot of collaboration, revisions and developments. And one that gives you all the foundational elements you need to create a strong, stand-out and usable brand going forward. I know what one I’d be choosing… Brand identity work shown is by my agency, Pink Pony Creative. Package prices are illustrative, for the purposes of this video. #brandidentity #logodesign #cheaplogo