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Leon Fucak

@shapelayer • 9,318 subscribers

running @LaunchAnything helping cool startups launch their product the right way with videos and campaigns clients incl. @Polymarket @Replit @coderabbitai

Shorts

AI could never replicate this

AI could never replicate this

23,262 views

As promised, the full Figma file for the Gemini video, free for anyone who wants it Hope you enjoy picking it apart as much as we enjoyed making it

As promised, the full Figma file for the Gemini video, free for anyone who wants it Hope you enjoy picking it apart as much as we enjoyed making it

40,399 views

Now is the best time for founders and brands to take advantage of this AI bubble to actually stand out from their competitors. First thing that potential customer see is your product video/demo, and If I wanted to buy your product, and the presentation you show me looks crap, I will get an impression you cheaped out on the product as well and just pass. A lot of founders/brands sadly fall for that, especially now with AI hype promising fast and cheap content. Just be honest, if you are a potential customer - would you be converted by AI slop, or videos like ones below, that were fundamentally and manually structured and animated to a T for conversion ?

Now is the best time for founders and brands to take advantage of this AI bubble to actually stand out from their competitors. First thing that potential customer see is your product video/demo, and If I wanted to buy your product, and the presentation you show me looks crap, I will get an impression you cheaped out on the product as well and just pass. A lot of founders/brands sadly fall for that, especially now with AI hype promising fast and cheap content. Just be honest, if you are a potential customer - would you be converted by AI slop, or videos like ones below, that were fundamentally and manually structured and animated to a T for conversion ?

61,980 views

Motion Design really is over💀 Made this whole animation with just 3 prompts and 2 iterations👇

Motion Design really is over💀 Made this whole animation with just 3 prompts and 2 iterations👇

55,272 views

If you’ve made a launch video (or any promo video) and want real feedback - send it in replies. for some context, I've done countless launches, and run an agency that solely specialises in them. I’ll rate it 1-10 and tell you exactly: What’s working What’s killing your conversions What I would change

If you’ve made a launch video (or any promo video) and want real feedback - send it in replies. for some context, I've done countless launches, and run an agency that solely specialises in them. I’ll rate it 1-10 and tell you exactly: What’s working What’s killing your conversions What I would change

12,264 views

Here is a small behind the scenes🎬 Let me know what you think👀

Here is a small behind the scenes🎬 Let me know what you think👀

18,418 views

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Opus 5.5 one shot this whole video scary...
0:21
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Opus 5.5 one shot this whole video scary...

Leon Fucak

153,936 views • 1 month ago

this is the actual video we made stop stealing and slopifying our work for your commercial promotion
0:25
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this is the actual video we made stop stealing and slopifying our work for your commercial promotion

Leon Fucak

91,803 views • 26 days ago

BREAKING: We one shot this whole video with Figma + After effects, even the sound design... It might be over for Astra
0:48
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BREAKING: We one shot this whole video with Figma + After effects, even the sound design... It might be over for Astra

Leon Fucak

43,541 views • 1 month ago

AI is dead 💀 Made this entire launch in JUST 5 days After effects is gonna replace AI
0:30
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AI is dead 💀 Made this entire launch in JUST 5 days After effects is gonna replace AI

Leon Fucak

171,830 views • 7 months ago

Had to try Claude designs new motion feature so i threw one of my past videos at it Gave it literally everything - styleframes, full brief and breakdown Just a little experiment to see if AI motion got any better over last few months Curious what you guys think
0:24
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Had to try Claude designs new motion feature so i threw one of my past videos at it Gave it literally everything - styleframes, full brief and breakdown Just a little experiment to see if AI motion got any better over last few months Curious what you guys think

Leon Fucak

142,571 views • 6 months ago

Sorry this reel made without Opus 5.5 showed up in your feed
0:40
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Sorry this reel made without Opus 5.5 showed up in your feed

Leon Fucak

18,488 views • 24 days ago

We launch brands for a living. So what kind of launch studio would we be if we didn't launch ourselves? Meet LaunchAnything A studio with only one job. Making your launch video worth watching. 👇
0:26
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We launch brands for a living. So what kind of launch studio would we be if we didn't launch ourselves? Meet LaunchAnything A studio with only one job. Making your launch video worth watching. 👇

Leon Fucak

58,714 views • 4 months ago

Every brand is launching with animated videos now It’s the fastest way to make someone care about your product Here’s what that looks like when it’s done right:
0:36
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Every brand is launching with animated videos now It’s the fastest way to make someone care about your product Here’s what that looks like when it’s done right:

Leon

75,669 views • 7 months ago

not a single prompt has been used
0:34
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not a single prompt has been used

Leon Fucak

39,405 views • 3 months ago

launch videos never looked this clean😁
0:28
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launch videos never looked this clean😁

Leon Fucak

23,408 views • 3 months ago

✨Editing on The Original Premiere Pro📷 Highlights Ive done for recent finzar video
1:13
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✨Editing on The Original Premiere Pro📷 Highlights Ive done for recent finzar video

Leon

45,260 views • 1 year ago

We are also looking for full-time motion designers Looking for only best in the game, with heavy work experience in viral launches Giving $500 if someone you refeered gets hired If you can create same quality work like below, reach out via DM
0:21
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We are also looking for full-time motion designers Looking for only best in the game, with heavy work experience in viral launches Giving $500 if someone you refeered gets hired If you can create same quality work like below, reach out via DM

Leon Fucak

11,805 views • 2 months ago

Love how these sequences turned out😙
0:28
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Love how these sequences turned out😙

Leon

18,600 views • 5 months ago

I spent about 10 hours building our new website with Fable 5, and this is how it turned out (link in the replies) Honestly, I went into it expecting a much tougher experience, especially with all the iterations. In the end I did around 40 rounds of changes, but it pretty much delivered exactly what I had in my head every single time. Of course it can’t replace a professional web designer or studio when it comes to that premium polish and quality. But what I really love (and why I went this route) is how incredibly easy it is to tweak sections, swap videos, update content, and push it live in just a few minutes. That flexibility is a total game changer.
0:20
shapelayer's profile picture

I spent about 10 hours building our new website with Fable 5, and this is how it turned out (link in the replies) Honestly, I went into it expecting a much tougher experience, especially with all the iterations. In the end I did around 40 rounds of changes, but it pretty much delivered exactly what I had in my head every single time. Of course it can’t replace a professional web designer or studio when it comes to that premium polish and quality. But what I really love (and why I went this route) is how incredibly easy it is to tweak sections, swap videos, update content, and push it live in just a few minutes. That flexibility is a total game changer.

Leon Fucak

12,729 views • 3 months ago

♦️ MOTION REEL 2023 ♦️ Let's work together!
0:49
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♦️ MOTION REEL 2023 ♦️ Let's work together!

Leon Fucak

69,199 views • 3 years ago

A LOT of people asked me how we created this sick text animation in the beginning. So we decided to make a full totorial, and give the project file for FREE: Enjoy✨
0:41
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A LOT of people asked me how we created this sick text animation in the beginning. So we decided to make a full totorial, and give the project file for FREE: Enjoy✨

Leon Fucak

12,326 views • 3 months ago

Your launch doesn't have to be boring 🌟 Recent one done for Lana sound on🔊
0:28
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Your launch doesn't have to be boring 🌟 Recent one done for Lana sound on🔊

Leon Fucak

15,990 views • 6 months ago

motion designer for 6 years worked across crypto, saas, fintech, gaming - you name it ask me anything
0:36
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motion designer for 6 years worked across crypto, saas, fintech, gaming - you name it ask me anything

Leon Fucak

14,874 views • 6 months ago

Leon 2025 Motion Reel
0:41
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Leon 2025 Motion Reel

Leon Fucak

20,444 views • 1 year ago

2025 was a great year, really proud and happy of how it went Here is a small recap of cool work Ive put out in last 365 days🙌
0:33
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2025 was a great year, really proud and happy of how it went Here is a small recap of cool work Ive put out in last 365 days🙌

Leon Fucak

10,346 views • 9 months ago